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[02/09/15 - 12:11 PM]
Live + 7 Ratings: ABC's "Revenge" Is the Week's #1 Biggest Percentage Gainer in All 4 Telecasts of 2015
ABC further spins the numbers for the week of January 19-25.
[via press release from ABC]

Live + 7 Ratings: ABC's "Revenge" Is the Week's #1 Biggest Percentage Gainer in All 4 Telecasts of 2015

Live + 7 Day ratings for the week of 1/19/15 (Week #18):

Please Note: More than 1/3 of ABC's primetime lineup consisted of repeat programming during the week (36%).

For the 4th time this season, ABC's Revenge doubled its L+SD Adult 18-49 rating (+100%). In fact, with this week, Revenge has delivered its Top 5 largest-ever L+7 increases in its last 6 original telecasts (jumping at least +100% on each occasion). The ABC drama was the week's #1 biggest percentage gainer in each of its 4 telecasts of the year among Adults 18-49 on the broadcast networks. Revenge grew to a 1.8 Adult 18-49 rating in L+7 (from a 0.9 in L+SD).

Growing to a 2.8 L+7 rating (+0.7 rating points over L+SD), ABC's The Bachelor matched a season high in Adults 18-49. In the L+SD ratings, The Bachelor delivered its 2nd-best rating of the season in the young adult demo.

Season-to-Date TV Playback (9/22/14-1/25/15):

Based on L+7 ratings through 18 weeks of the 2014-15 season, ABC is #1 in Nielsen's non-sports Adult 18-49 averages (2.2 rating-tie), leading NBC (+10% - 2.0) and Fox (+22% - 1.8). Growing to a 2.2 L+7 rating among Adults 18-49 in the non-sports numbers, ABC is even year to year (2.2 for 9/23/13-1/25/15), while CBS (-12%), NBC (-17%) and Fox (-14%) are each declining by double digits.

Based on TV playback data for the 2014-15 season, ABC's How to Get Away with Murder (+2.2 rating points) and Modern Family (+2.2) share the #2 spot among broadcast gainers in Adults 18-49.

ABC's HTGAWM is the season's biggest gainer for any freshman series among Adults 18-49 (+2.2 rating points), topping the L+7 gains of runner-ups Fox's Empire (+1.7) and Gotham (+1.7). In fact, the L+7 lift for HTGAWM is outdelivering the lift of last season's top freshman gainer through the same point last season, NBC's The Blacklist (+2.0).

Among Adults 18-49 in the L+7 ratings, ABC has the Top 3 dramas on Thursday with HTGAWM (5.2), Scandal (4.8) and Grey's Anatomy (4.0), the #1 show on Friday with Shark Tank (2.6) and the #1 broadcast show on Sunday with Once Upon a Time (3.7-tie)

Several ABC's returning series are seeing bigger percentage gains among Adults 18-49 from L+SD to L+7 this year than last: Marvel's Agents of S.H.I.E.L.D. (+76% vs. +63%), The Middle (+35% vs. +23%), Modern Family (+65% vs. +54%), Revenge (+91% vs. +63%), Scandal (+50% vs. +48%) and Shark Tank (+37% vs. +30%).

Source: The Nielsen Company, as dated. Based on regular, original telecasts only. Season-to-Date DVR playback ranker includes programs with 2 or more telecasts.





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· BACHELOR, THE (ABC)
· REVENGE (ABC)




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