or


[08/21/07 - 11:23 AM]
Project Runway Signs Unprecedented Licensing Agreements for Upcoming Season 4 of the Emmy-Nominated Hit Fashion Design Competition Series
The licensees include Aaron Company, Brother International, Prym Consumer, Robert Kaufman Fabrics, and Simplicity Pattern Co.

[via press release from The Weinstein Company]

PROJECT RUNWAY SIGNS UNPRECEDENTED LICENSING AGREEMENTS FOR UPCOMING SEASON 4 OF THE EMMY-NOMINATED HIT FASHION DESIGN COMPETITION SERIES

Licensing Partners Include: Aaron Company, Brother International, Prym Consumer, Robert Kaufman Fabrics, Simplicity Pattern Co

NEW YORK, NEW YORK (August 21, 2007) � The Weinstein Company is pleased to announce that they have completed five multi-year licensing agreements with category partners to coincide with the airing of the fourth season of the Emmy-nominated hit fashion design competition series, PROJECT RUNWAY. This marks the first time PROJECT RUNWAY has extended the brand with a series of licensing partners in consumer products. The licensees include Aaron Company, Brother International, Prym Consumer, Robert Kaufman Fabrics, and Simplicity Pattern Co. The partners are currently developing collateral, for both in store and online that will expand the PROJECT RUNWAY brand into retail channels globally.

The PROJECT RUNWAY licensing program was structured by ACI Licensing on behalf of The Weinstein Company. The announcement was made today by Harvey Weinstein, Co-Chairman of The Weinstein Company.

Pam Henning, SVP, Global Integrated Marketing at The Weinstein Company stated, "As we expand the footprint of the Project Runway brand, we are excited to make the shows fashion and design experience accessible to consumers worldwide with specialized products and tools. This marks one of the most comprehensive consumer product licensing programs ever launched by a reality television series. We've seen how Project Runway resonates with consumers and with the show's tremendous reach and credibility within the fashion community, it is a natural platform for brand extensions."

"PROJECT RUNWAY is an amazing property with a fashion forward point of view. This exciting new line of products is the result of a collaboration between The Weinstein Company and the industry's top manufacturer's." says ACI Licensing's Managing Principals, Charles D. Mamiye and Andy Cohan.

The PROJECT RUNWAY branded products will be in the following categories jewelry, sewing patterns, fashion fabric as well as sewing machinery and notions. Details about the specific products and retail dates will be announced in the Fall prior to the season 4 premiere of PROJECT RUNWAY.

ABOUT THE PARTNERS:

AARON COMPANY

Aaron Company is a leader in the development, design and creation of fashion jewelry and accessories. From the designers, sales team, marketing staff to the overseas manufacturing contacts, the company specializes in providing unique, innovative designs at value pricing. For more information please visit: www.aaroncompany.com

BROTHER INTERNATIONAL CORPORATION

Brother International Corporation has earned its reputation as a leading supplier of innovative products for the home sewing enthusiast. Through a growing network of sewing machine dealers and retail outlets nationwide, Brother offers a full line of home sewing machines, from basic to top-of-the-line sewing and embroidery machines. The company is recognized for its high-quality, state-of-the-art machines and accessories, offering ease-of-use and flexibility at affordable prices.

Brother is a wholly owned subsidiary of Brother Industries Limited. With worldwide sales approaching $ 5 billion dollars, this global manufacturer and sales company started almost 100 years ago by sewing fanatics.

Brother offers a diversified product line that includes fax machines, Multi-Function Center� machines, P-touch� Labeling Systems and both color and black/white laser printers for home, office and industry.

For more information please visit: www.brother.com

PRYM CONSUMER

Prym Consumer is the world's leading supplier of tools and accessories for sewing, fashion embellishment and quilting projects. As a division of William Prym Group located in Stolberg, Germany, it remains forefront in the leading technology for offering quality products and marketing innovation worldwide. For more information please visit: www.dritz.com

ROBERT KAUFMAN FABRICS

Designer fabrics for the creative sewer.

Founded in 1942, this Los Angeles-based fabric manufacturer wholesales to the home sewing retail and manufacturing markets, with customers including manufacturers of finished goods, such as apparel, bedding and accessories, and retail customers whose end-users comprise home apparel and craft sewers. For more information please visit: www.robertkaufman.com

SIMPLICITY PATTERN CO.

Simplicity Pattern Co. Inc. designs, produces, markets, and distributes sewing patterns for consumers who love to sew. Founded in 1927, Simplicity is headquartered in New York City where the design, patternmaking, sample making and instructional departments reside. Pattern production and distribution are currently located in a company facility in Niles, Michigan.

Passionate about the brand's heritage, the staff at Simplicity today uses the foundation of the brand as a launch pad to drive more fashion forward looks and more heavily constructed designs, knowing the instructions will provide consumer sewing satisfaction. Consumer's look to Simplicity for up to the minute looks to sew and design concepts to customize and make their very own

For more information please visit: www.simplicity.com

ABOUT PROJECT RUNWAY

PROJECT RUNWAY gives aspiring designers a chance to break into the notoriously difficult-to-crack fashion world. Each week, a designer is eliminated from the competition after exhibiting their work in front of the panel of judges. The second and third seasons of this breakout series have generated critical acclaim and record ratings. The series has consistently been the top show on cable on Wednesdays among key demographics and has shattered the records set by the finale of season one. The series airs on Bravo and has been Wednesday's number one show on cable among adults 18-49.

The Weinstein Company and Miramax are co-producing the show through their co-financing agreement. The Weinstein Company is the lead studio and is handling worldwide distribution. PROJECT RUNWAY is executive produced by Dan Cutforth, Jane Lipsitz and Rich Bye of Magical Elves ("Project Greenlight," "Last Comic Standing," "Top Chef"). Heidi Klum, Desiree Gruber and Jane Cha of NYC-based Full Picture also executive produce the series. Barbara Schneeweiss oversees the production on behalf of The Weinstein Company. For more information please visit: www.projectrunway.com

ABOUT ACI

ACI Licensing, LLC, creates and manages brand licensing programs. Some of our team's current programs include Monique Lhuillier, the TV show "Project "Runway, Daisy Fuentes at Kohls, Ashley Judd at Goody's Family Clothing, and Constance Marie at Mervyns. Managed by Co-Presidents, Andy Cohan and Charles D. Mamiye, ACI Licensing is headquartered in Los Angeles. For more information about PRW licensing opportunities please call Jennifer Flynn at 310-806-9480.





  [august 2007]  
S
M
T
W
T
F
S
   


· PROJECT RUNWAY (BRAVO)





[04/25/24 - 08:30 AM]
CBS Renews Drama "The Equalizer" for the 2024-2025 Broadcast Season
It is a top 10 primetime broadcast drama, ranking #8 overall season-to-date with 7.89 million viewers, according to Nielsen Most Current Data.

[04/25/24 - 08:01 AM]
Paramount+ Announces New Docuseries "Lolla: The Story of Lollapalooza" to Premiere May 21
Directed by the multi-Emmy nominated Michael John Warren and executive produced by multi-Emmy nominees James Lee Hernandez and Brian Lazarte, the three-part series made its triumphant world premiere at the 2024 Sundance Film Festival.

[04/25/24 - 08:00 AM]
Lights, Camera... "Action"! The High-Octane Documentary Series Makes Its Streaming Debut on Peacock on April 26
The new series features the real lives behind some of Hollywood's top stunt performers, including behind-the-scenes footage of Universal Pictures' The Fall Guy (in theaters May 3).

[04/25/24 - 05:00 AM]
Entertainment Icon Reba McEntire to Host the 59th Academy of Country Music Awards
The 16-time ACM Award-winning host will also take center stage to perform new music, in addition to helming country music's longest-running awards show.

[04/25/24 - 12:01 AM]
Video: "In Good Hands 2" - Date Announcement - Netflix
A newly reunited father and son grapple with new beginnings after tragedy, but can they manage to fill the void left by a beloved wife and mother?

[04/24/24 - 08:01 PM]
Video: "Monster" - Official Trailer - Netflix
After being abducted and taken to a desolate house, a girl sets out to rescue her friend and escape from their malicious kidnapper.

[04/24/24 - 02:01 PM]
Video: "Drawing Closer" - Official Teaser - Netflix
The film is a live-action adaptation of a best-selling novel that became a hot topic on social media for how it moves readers to tears.

[04/24/24 - 01:45 PM]
What's New on Max This May
Highlights include new seasons of "Hacks" and "Pretty Little Liars: Summer School"; and the streaming debuts of "Turtles All The Way Down," "Stop Making Sense" and "The Iron Claw."

[04/24/24 - 01:32 PM]
Tracee Ellis Ross Packs Her (Many) Bags for New Roku Original Travel Doc-Series "Tracee Travels" (wt)
The docu-series will shoot later this year and debut exclusively on The Roku Channel in 2025.

[04/24/24 - 10:59 AM]
Prime Video Announces Premiere Date and Key Art for Stand-Up Comedy Special "Marlon Wayans: Good Grief"
The one-hour special will premiere in more than 240 countries and territories worldwide on June 4.

[04/24/24 - 09:09 AM]
Video: Disney+ Shares Official Trailer for "Jim Henson Idea Man"
Produced with the full participation and cooperation of the Henson family, "Jim Henson Idea Man" is an unprecedented, intimate look at Henson's illustrious, revolutionary career and complex personal life.

[04/24/24 - 09:05 AM]
Gird Your Loins! Prime Video Releases Official First Look Images and Launch Date for "My Lady Jane"
Also announced, the series will premiere exclusively on Prime Video on Thursday, June 27 in more than 240 countries and territories around the world.

[04/24/24 - 09:01 AM]
Steve Carell to Star in "The Four Seasons" Netflix Comedy Series from Universal Television
Carell will star in the series alongside Tina Fey.

[04/24/24 - 09:01 AM]
ID Announces New Docuseries "Fallen Idols: Nick and Aaron Carter"
From their outsized fame in the late 1990s and early 2000s to their headline-making struggles in recent years, the docuseries pulls back the curtain on the fraught dynamic of the Carter family and the dark side of such an abrupt rise to fame.

[04/24/24 - 09:01 AM]
Video: "Black Twitter: A People's History" - Official Trailer - Hulu
The rise, movements, voices and memes that made Black Twitter an influential and dominant force in nearly every aspect of American political and cultural life.