or


[12/10/08 - 01:31 PM]
TruTV Scores Network Records in Delivery of Key Demos During First Year of New Branding
truTV spins the numbers for the year to date.

[via press release from truTV]

truTV Scores Network Records in Delivery of Key Demos During First Year of New Branding

December 10, 2008

As it nears the end of its first year as truTV, the network is celebrating a number of victories, including best-ever deliveries of male viewers in the network's 17-year history and a significant drop in the network's median age, according to year-to-date data from Nielsen Media Research. The network's success over the past year included the launches of several original series that garnered time-period growth for the network in delivery of adults and men 18-49.

"Our first year out of the gate with new branding has been extraordinary, with all of the elements coming together to position truTV as an exciting new voice in the cable world," said Marc Juris, executive vice president and general manager for truTV. "Next year, we look forward to continuing to build and expand the truTV brand and the network's signature �actuality' programming."

2008 Ratings Highlights for truTV:

truTV � formerly known as Court TV � is on track to score its best year ever in primetime delivery of men 18-34, men 18-49 and men 25-54, as well as all male viewers. The network also is within striking distance to score its best year ever in primetime delivery of adults 18-49.

truTV's median age has dropped four years, from 52 to 48, when comparing the fourth quarter of 2007 (prior to rebranding) to the third quarter and fourth-quarter-to-date of 2008.

truTV's new branding has led to a greater composition of male viewers, with men making up 54% of the network's primetime audience, a rise from 49% in 2007.

Several new series on truTV have delivered strong growth among key adult and male demos for their time periods.

� BLACK GOLD delivered 47% growth among adults 18-49 and 138% growth among men 18-49 when compared to the same timeslot a year ago.

� THE SMOKING GUN PRESENTS� garnered 31% time-period growth among adults 18-49 and 47% growth among men 18-49.

� OCEAN FORCE: HUNTINGTON BEACH scored 45% growth for its timeslot among adults 18-49 and 53% growth among men 18-49.

� REHAB: PARTY AT THE HARD ROCK HOTEL delivered 48% growth among adults 18-49 and 75% growth among men 18-49 for its timeslot.

� THE PRINCIPAL'S OFFICE earned 9% growth among adults 18-49 and 11% among men 18-49 in its time period.

truTV is television's destination for real-life stories told from an exciting and dramatic first-person perspective. Currently seen in 91 million U.S. households and enjoying more than a year of solid and consistent ratings growth, truTV features high-stakes, action-packed originals that give viewers access to places and situations they can't normally experience. Among truTV's primetime fan favorites are the original series Forensic Files, Ocean Force, Haunting Evidence, Psychic Detectives, Dominick Dunne's Power, Privilege and Justice and Speeders. During the daytime, the channel features expert trial coverage under the name IN SESSION.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.

All claims are based on Live + 7 data when available. All other claims are based on Live + Same Day data.

Year-to-Date Ratings Period: 12/31/07-12/7/08





  [december 2008]  
S
M
T
W
T
F
S
 


· BLACK GOLD (TRUTV)
· PRINCIPAL'S OFFICE, THE (TRUTV)
· REHAB: PARTY AT THE HARD ROCK HOTEL (TRUTV)





[06/08/26 - 10:55 AM]
Production Begins on Season Two of CBS' "Marshals" - The #1 New Broadcast Series
Produced by Paramount Television Studios and 101 Studios, the series averaged 20.4 million multiplatform viewers for the first eight episodes.

[06/08/26 - 10:01 AM]
Video: "The Bear" - Season 5 Official Trailer - Jeremy Allen White, Ayo Edebiri, Ebon Moss-Bachrach - FX
The final season premieres June 25.

[06/08/26 - 10:00 AM]
Rocket, Groot, Mr. Fantastic and Silk Join "Marvel's Spidey and His Amazing Friends" Season 5, Premiering July 13
This season will introduce a new "Rescue-Webs" story arc in which Team Spidey is able to tackle even more daring rescues with their new Spidey-themed firetruck and rescue gear.

[06/08/26 - 09:16 AM]
"Lupin" Part 4 Will Premiere on October 23rd on Netflix
Omar Sy reprises his iconic role as Assane Diop, the gentleman thief, in these new eight episodes alongside Ludivine Sagnier, Antoine Gouy, Soufiane Guerrab, Shirine Boutella, Théo Christine and Laïka Blanc-Francard.

[06/08/26 - 09:04 AM]
Chef Anna Gass Returns for Season 2 of "Instant Italian" Premiering Monday, June 29 on FYI Network
Season 2 of "Instant Italian" joins chef, cookbook author, recipe developer, and culinary influencer Anna Francese Gass back in the kitchen as she shares fresh takes on beloved Italian dishes.

[06/08/26 - 09:03 AM]
ESPN Scores Second Most-Watched WCWS Finals on Record; Game 2 Delivers Most-Watched College Softball Game Ever
Game 2 averaged 2.5 million viewers across ESPN/ESPNU, delivering the most-watched college softball game on record.

[06/08/26 - 08:31 AM]
Video: "The American Experiment" - Official Trailer - Netflix
As the United States approaches its 250th anniversary, the new five-part documentary series The American Experiment reexamines the improbable achievement that was the nation's founding, and the radical question at the center of the revolution: Can a people govern themselves?

[06/08/26 - 08:01 AM]
Roku Originals Celebrates the Greatest Women in Sports with "Gamechangers: America's Top 25 Female Athletes," Executive Produced by Sue Bird, Alex Morgan, and Peyton Manning
This hour-long special, which is the second iteration of Roku's "Gamechangers" anthology series, will feature interviews with star athletes, sports media voices, and celebrities, celebrating the legacy and impact of 25 of the greatest female athletes in American sports history.

[06/08/26 - 08:01 AM]
BritBox Announces "Hercule," Starring Edward Bluemel as Agatha Christie's Legendary Detective Hercule Poirot
The series takes a magnifying glass to three of Christie's most celebrated stories, while also charting Hercule's burgeoning friendship with Captain Arthur Hastings, his early encounters with Scotland Yard's James Japp, and introducing him to one particular nemesis...

[06/08/26 - 08:01 AM]
Video: Prime Video Drops Official Trailer for High-Octane Series "Ride or Die" Starring Octavia Spencer and Hannah Waddingham
A Paramount Television Studios and Amazon MGM Studios production, the fast-paced series will debut all eight episodes on Wednesday, July 15, exclusively on Prime Video in more than 240 countries and territories around the world.

[06/08/26 - 08:00 AM]
Video: New Teaser for "Descendants: Wicked Wonderland" Drops Down the Rabbit Hole, Debuting July 16 on Disney Channel and Next Day on Disney+
A new teaser was revealed today, along with the premiere date, poster art and casting news confirming that critically acclaimed actress and comedian Awkwafina will step into the twisted world of Wonderland as Chessy the Cat.

[06/08/26 - 07:01 AM]
Meet Scooby-Doo! Netflix Reveals Live-Action Take on the Iconic Canine
This marks the first time in the Scooby-Doo franchise that the character of Scooby-Doo will be portrayed by a real dog.

[06/08/26 - 07:01 AM]
Video: Disney's Andscape Debuts Trailer for "They Fight," Starring Andre Holland, Wendell Pierce, and Samira Wiley Ahead of the Film's World Premiere at Tribeca
The film follows a reformed ex-con who finds purpose mentoring young boxers at a Washington, D.C. youth gym as they pursue their dreams in and out of the ring.

[06/08/26 - 07:00 AM]
National Geographic's Fin-Favorite Summer Event Returns with Even More Shark-Filled Fun, Kicking Off with Marquee Special "Hammerhead Sharks Up Close with Bertie Gregory
Additional fin-tastic programming will roll out throughout the month across Nat Geo WILD, Nat Geo Mundo, Disney Channel and Disney XD, with select titles also streaming on Disney+ and Hulu.

[06/06/26 - 12:01 AM]
Video: New Teaser - Hulu Original Series "Rivals" Season 2 Return
The UK original returns this November on Hulu, and Hulu on Disney+ for bundle subscribers, in the US and Disney+ internationally.