 |
 |
[10/15/07 - 04:33 PM]
Dvr Use Adds Viewers to the CW in Target Demos According to Live Plus Seven Day Ratings
Overall, The CW's primetime weekly average was bolstered 22% in women 18-34 and 19% in adults 18-34 according to Nielsen live-plus 7 day ratings vs. live only viewing. |
|
| [via press release from The CW] |
|
DVR Use Adds Viewers to the CW in Target Demos According to Live Plus Seven Day Ratings
October 15, 2007
The CW Network saw the largest primetime viewership increases (on a percentage basis) of any network in women 18-34 for the week of 9/24/07 once DVR playback was included, according to Nielsen Live Plus Seven Day ratings.
Overall, The CW's primetime weekly average was bolstered 22% in women 18-34 (1.80rtg v. 1.48rtg) and 19% in adults 18-34 (1.45 v. 1.22) according to Nielsen live-plus 7 day ratings vs. live only viewing.
Gossip Girl, America's Next Top Model, Beauty and The Geek, Reaper and Smallville all benefited tremendously from DVR usage, gaining 22-37% additional viewers who recorded and watched the shows within 7 days of its live broadcast.
For the week of 9/24/07:
Gossip Girl added 30% more women 18-34 (2.77rtg v. 2.13rtg), 25% more adults 18-34 (1.80rtg v. 1.44rtg) in Live+7 DVR viewing compared to those who only watched live.
Top Model scored gains of 26% in women 18-34 (5.18rtg v. 4.11rtg), 24% more adults 18-34 (3.14rtg v. 2.54rtg) in Live+7 DVR viewing compared to those who only watched live.
Beauty and the Geek added 37% more women 18-34 (2.45rtg v. 1.79rtg), 27% more adults 18-34 (1.93rtg v. 1.52rtg) in Live+7 DVR viewing compared to those who only watched live.
The premiere of Reaper saw an additional 22% more women 18-34 (2.02rtg v. 1.65rtg), 25% more adults 18-34 (2.02rtg v. 1.61rtg) in Live+7 DVR viewing compared to those who only watched live.
The premiere of Smallville saw increases of 24% in women 18-34 (2.14rtg v. 1.73rtg), 27% more adults 18-34 (2.24rtg v. 1.77rtg) in Live+7 DVR viewing compared to those who only watched live.
|
|
|
 [june 2026]  |
S |
M |
T |
W |
T |
F |
S |
| |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
 |
|
[06/08/26 - 10:55 AM]
Production Begins on Season Two of CBS' "Marshals" - The #1 New Broadcast Series
Produced by Paramount Television Studios and 101 Studios, the series averaged 20.4 million multiplatform viewers for the first eight episodes.
|
[06/08/26 - 10:01 AM]
Video: "The Bear" - Season 5 Official Trailer - Jeremy Allen White, Ayo Edebiri, Ebon Moss-Bachrach - FX
The final season premieres June 25.
|
[06/08/26 - 10:00 AM]
Rocket, Groot, Mr. Fantastic and Silk Join "Marvel's Spidey and His Amazing Friends" Season 5, Premiering July 13
This season will introduce a new "Rescue-Webs" story arc in which Team Spidey is able to tackle even more daring rescues with their new Spidey-themed firetruck and rescue gear.
|
[06/08/26 - 09:16 AM]
"Lupin" Part 4 Will Premiere on October 23rd on Netflix
Omar Sy reprises his iconic role as Assane Diop, the gentleman thief, in these new eight episodes alongside Ludivine Sagnier, Antoine Gouy, Soufiane Guerrab, Shirine Boutella, Théo Christine and Laïka Blanc-Francard.
|
[06/08/26 - 09:04 AM]
Chef Anna Gass Returns for Season 2 of "Instant Italian" Premiering Monday, June 29 on FYI Network
Season 2 of "Instant Italian" joins chef, cookbook author, recipe developer, and culinary influencer Anna Francese Gass back in the kitchen as she shares fresh takes on beloved Italian dishes.
|
[06/08/26 - 09:03 AM]
ESPN Scores Second Most-Watched WCWS Finals on Record; Game 2 Delivers Most-Watched College Softball Game Ever
Game 2 averaged 2.5 million viewers across ESPN/ESPNU, delivering the most-watched college softball game on record.
|
[06/08/26 - 08:31 AM]
Video: "The American Experiment" - Official Trailer - Netflix
As the United States approaches its 250th anniversary, the new five-part documentary series The American Experiment reexamines the improbable achievement that was the nation's founding, and the radical question at the center of the revolution: Can a people govern themselves?
|
[06/08/26 - 08:01 AM]
Roku Originals Celebrates the Greatest Women in Sports with "Gamechangers: America's Top 25 Female Athletes," Executive Produced by Sue Bird, Alex Morgan, and Peyton Manning
This hour-long special, which is the second iteration of Roku's "Gamechangers" anthology series, will feature interviews with star athletes, sports media voices, and celebrities, celebrating the legacy and impact of 25 of the greatest female athletes in American sports history.
|
[06/08/26 - 08:01 AM]
BritBox Announces "Hercule," Starring Edward Bluemel as Agatha Christie's Legendary Detective Hercule Poirot
The series takes a magnifying glass to three of Christie's most celebrated stories, while also charting Hercule's burgeoning friendship with Captain Arthur Hastings, his early encounters with Scotland Yard's James Japp, and introducing him to one particular nemesis...
|
[06/08/26 - 08:01 AM]
Video: Prime Video Drops Official Trailer for High-Octane Series "Ride or Die" Starring Octavia Spencer and Hannah Waddingham
A Paramount Television Studios and Amazon MGM Studios production, the fast-paced series will debut all eight episodes on Wednesday, July 15, exclusively on Prime Video in more than 240 countries and territories around the world.
|
[06/08/26 - 08:00 AM]
Video: New Teaser for "Descendants: Wicked Wonderland" Drops Down the Rabbit Hole, Debuting July 16 on Disney Channel and Next Day on Disney+
A new teaser was revealed today, along with the premiere date, poster art and casting news confirming that critically acclaimed actress and comedian Awkwafina will step into the twisted world of Wonderland as Chessy the Cat.
|
[06/08/26 - 07:01 AM]
Meet Scooby-Doo! Netflix Reveals Live-Action Take on the Iconic Canine
This marks the first time in the Scooby-Doo franchise that the character of Scooby-Doo will be portrayed by a real dog.
|
[06/08/26 - 07:01 AM]
Video: Disney's Andscape Debuts Trailer for "They Fight," Starring Andre Holland, Wendell Pierce, and Samira Wiley Ahead of the Film's World Premiere at Tribeca
The film follows a reformed ex-con who finds purpose mentoring young boxers at a Washington, D.C. youth gym as they pursue their dreams in and out of the ring.
|
[06/08/26 - 07:00 AM]
National Geographic's Fin-Favorite Summer Event Returns with Even More Shark-Filled Fun, Kicking Off with Marquee Special "Hammerhead Sharks Up Close with Bertie Gregory
Additional fin-tastic programming will roll out throughout the month across Nat Geo WILD, Nat Geo Mundo, Disney Channel and Disney XD, with select titles also streaming on Disney+ and Hulu.
|
[06/06/26 - 12:01 AM]
Video: New Teaser - Hulu Original Series "Rivals" Season 2 Return
The UK original returns this November on Hulu, and Hulu on Disney+ for bundle subscribers, in the US and Disney+ internationally.
|
|
|
|
