BBC AMERICA SERVES UP AN ALL-NEW SEASON OF GORDON RAMSAY'S F WORD

World renowned chef, Gordon Ramsay expands his repertoire on BBC AMERICA in a third, U.S. premiere season of Gordon Ramsay's F Word. In a fresh approach to television food shows, Gordon gets people eating, cooking, thinking and talking about food. Gordon Ramsay's F Word premieres Wednesday, January 14, 3:00 p.m. ET/PT.

In Ramsay's Kitchen Nightmares Gordon loses patience with incompetent cooks as he tries to save their struggling restaurants, but now it's a chance to share his infectious passion for great cuisine with famous guests - including this season, Top Gear's James May and Blur's Alex James.

In addition to offering terrific atmosphere and great recipes, Gordon Ramsay's F Word turns up the temperature on some of the hottest issues in the food industry today offering new insights and consumer stories about the best and worst foods, celebrity diets and food campaigns. In another key ingredient to the show, Gordon puts his own culinary skills to the test when he goes head-to-head with celebrity guests in a recipe challenge. Diners at the F Word get to taste both dishes and select a winner.

Finally, back in the kitchen, viewers get to see what it's like to be one of Gordon's aspiring young chefs. Amateur cooks face the challenge of preparing an entire meal under his watchful eye for a restaurant full of F Word diners who will only pay if they think the food is worth it.

BBC AMERICA brings audiences a new generation of award-winning television featuring news with a uniquely global perspective, provocative dramas, razor-sharp comedies and life-changing makeovers. BBC AMERICA pushes the boundaries to deliver high quality, highly addictive and eminently watchable programming to viewers who demand more. BBC AMERICA is distributed by Discovery Networks. It is available on digital cable and satellite TV in more than 62 million homes.