or


[03/31/09 - 12:06 PM]
ABC Earns No. 2 to FOX in the Sweep Across Key Women Demos
ABC spins the numbers for the March sweeps period to date.

[via press release from ABC]

March 31, 2009 (Based on Live + Same Day Program Ratings)

ABC Earns No. 2 to Fox in the Sweep Across Key Women Demos

During the Digital Transition-Adjusted February Sweep, The Network Grows its Overall Audience Year to Year

ABC Claims 3 of the Top 7 TV Series During the Month, 9 of the Top 20 Individual Telecasts and the No. 1 Scripted Broadcast with "Grey's Anatomy"

ABC is the No. 1 Network on Monday and Sunday Nights During the Sweep

2009 February/March Sweep (26 of 28 Nights):

During the atypical Digital TV Transition-adjusted February/March Sweep, as "Idol" led Fox into first place and CBS received a demographic push from March Madness NCAA Basketball Tournament coverage, ABC finished a solid No. 2 to Fox across each of the key Women demographics: W18-34 (2.8/8), W18-49 (3.5/9), W25-54 (4.2/10). In addition, ABC outpaced NBC during the month by wide margins in viewers and young adults: +2.9 million viewers (8.9 million vs. 6.0 million) and +24% in Adults 18-49 (2.6/7 vs. 2.1/6). On average, ABC registered as the No. 1 network on Monday and Sunday nights during the month among Adults 18-49.

Please Note: Year-to-year comparisons for the Digital TV Transition-adjusted February Sweep are complicated, since it normally includes a number of big programming events (i.e. Super Bowl, Grammy Awards and Academy Awards), which did not occur in the 2009 February/March ratings period. Other factors making year-ago comparisons problematic include the changeover to Daylight Savings Time at the beginning of March and CBS' coverage of the NCAA Basketball Tournament during the Sweep. Also, year-to-year Household DVR penetration has risen from 23% to more than 30% currently.

� Year to Year: ABC's February/March Sweep average is up over its year-ago 2008 March Sweep averages in Viewers, young Adults and across the key Women demographics: Total Viewers +10% (8.9 million vs. 8.1 million), Adults 18-34 +5% (2.1/7 vs. 2.0/7), Adults 18-49 +4% (2.6/7 vs. 2.5/7), W18-34 +8% (2.8/8 vs. 2.6/8), W18-49 +6% (3.5/9 vs. 3.3/9) and W25-54 +8% (4.2/10 vs. 3.9/10). In addition, despite the fact that the year-ago Academy Awards aired during February and the sweep preceded the changeover to Daylight Savings Time, ABC increased its overall audience by 10% from the year-ago 2008 February Sweep (8.9 million vs. 8.1 million). ABC and CBS were the only broadcasters to show gains over last year.

� Series Rankings: In Adults 18-49, ABC claimed 3 the Top 7 television series during the 2009 February Sweep, placing 2 of the Top 5 shows: "Dancing with the Stars" and "Desperate Housewives" tied at No. 4, and "Grey's Anatomy" was No. 7. The Net also delivered 3 of the Top 10 most-watched series overall for the Sweep: "DWTS" � No. 3, "Housewives" � No. 7 and "DWTS Results" � No. 10.

� Individual Telecast Standings: With just two nights to count, ABC has delivered 9 of the Top 20 highest-rated telecasts during the Sweep in Adults 18-49, including 8 of the Top 10 non-"Idol" broadcasts and the No. 1 scripted telecast with "Grey's Anatomy" on the final Thursday (3/26/09). The Network generated 12 of the Top 20 telecasts for the month with Women 18-49, including each of the Top 5 scripted series telecasts, with installments of "Grey's" and "Housewives."

Source: Nielsen Media Research, Live + Same Day Program Ratings (3/5-3/30/09, 1/31-2/27/08 and 3/6-4/2/08).





  [june 2026]  
S
M
T
W
T
F
S
 


· AMERICAN IDOL (ABC)
· DANCING WITH THE STARS (ABC)
· DESPERATE HOUSEWIVES (ABC)
· GREY'S ANATOMY (ABC)





[06/08/26 - 10:55 AM]
Production Begins on Season Two of CBS' "Marshals" - The #1 New Broadcast Series
Produced by Paramount Television Studios and 101 Studios, the series averaged 20.4 million multiplatform viewers for the first eight episodes.

[06/08/26 - 10:01 AM]
Video: "The Bear" - Season 5 Official Trailer - Jeremy Allen White, Ayo Edebiri, Ebon Moss-Bachrach - FX
The final season premieres June 25.

[06/08/26 - 10:00 AM]
Rocket, Groot, Mr. Fantastic and Silk Join "Marvel's Spidey and His Amazing Friends" Season 5, Premiering July 13
This season will introduce a new "Rescue-Webs" story arc in which Team Spidey is able to tackle even more daring rescues with their new Spidey-themed firetruck and rescue gear.

[06/08/26 - 09:16 AM]
"Lupin" Part 4 Will Premiere on October 23rd on Netflix
Omar Sy reprises his iconic role as Assane Diop, the gentleman thief, in these new eight episodes alongside Ludivine Sagnier, Antoine Gouy, Soufiane Guerrab, Shirine Boutella, Théo Christine and Laïka Blanc-Francard.

[06/08/26 - 09:04 AM]
Chef Anna Gass Returns for Season 2 of "Instant Italian" Premiering Monday, June 29 on FYI Network
Season 2 of "Instant Italian" joins chef, cookbook author, recipe developer, and culinary influencer Anna Francese Gass back in the kitchen as she shares fresh takes on beloved Italian dishes.

[06/08/26 - 09:03 AM]
ESPN Scores Second Most-Watched WCWS Finals on Record; Game 2 Delivers Most-Watched College Softball Game Ever
Game 2 averaged 2.5 million viewers across ESPN/ESPNU, delivering the most-watched college softball game on record.

[06/08/26 - 08:31 AM]
Video: "The American Experiment" - Official Trailer - Netflix
As the United States approaches its 250th anniversary, the new five-part documentary series The American Experiment reexamines the improbable achievement that was the nation's founding, and the radical question at the center of the revolution: Can a people govern themselves?

[06/08/26 - 08:01 AM]
Roku Originals Celebrates the Greatest Women in Sports with "Gamechangers: America's Top 25 Female Athletes," Executive Produced by Sue Bird, Alex Morgan, and Peyton Manning
This hour-long special, which is the second iteration of Roku's "Gamechangers" anthology series, will feature interviews with star athletes, sports media voices, and celebrities, celebrating the legacy and impact of 25 of the greatest female athletes in American sports history.

[06/08/26 - 08:01 AM]
BritBox Announces "Hercule," Starring Edward Bluemel as Agatha Christie's Legendary Detective Hercule Poirot
The series takes a magnifying glass to three of Christie's most celebrated stories, while also charting Hercule's burgeoning friendship with Captain Arthur Hastings, his early encounters with Scotland Yard's James Japp, and introducing him to one particular nemesis...

[06/08/26 - 08:01 AM]
Video: Prime Video Drops Official Trailer for High-Octane Series "Ride or Die" Starring Octavia Spencer and Hannah Waddingham
A Paramount Television Studios and Amazon MGM Studios production, the fast-paced series will debut all eight episodes on Wednesday, July 15, exclusively on Prime Video in more than 240 countries and territories around the world.

[06/08/26 - 08:00 AM]
Video: New Teaser for "Descendants: Wicked Wonderland" Drops Down the Rabbit Hole, Debuting July 16 on Disney Channel and Next Day on Disney+
A new teaser was revealed today, along with the premiere date, poster art and casting news confirming that critically acclaimed actress and comedian Awkwafina will step into the twisted world of Wonderland as Chessy the Cat.

[06/08/26 - 07:01 AM]
Meet Scooby-Doo! Netflix Reveals Live-Action Take on the Iconic Canine
This marks the first time in the Scooby-Doo franchise that the character of Scooby-Doo will be portrayed by a real dog.

[06/08/26 - 07:01 AM]
Video: Disney's Andscape Debuts Trailer for "They Fight," Starring Andre Holland, Wendell Pierce, and Samira Wiley Ahead of the Film's World Premiere at Tribeca
The film follows a reformed ex-con who finds purpose mentoring young boxers at a Washington, D.C. youth gym as they pursue their dreams in and out of the ring.

[06/08/26 - 07:00 AM]
National Geographic's Fin-Favorite Summer Event Returns with Even More Shark-Filled Fun, Kicking Off with Marquee Special "Hammerhead Sharks Up Close with Bertie Gregory
Additional fin-tastic programming will roll out throughout the month across Nat Geo WILD, Nat Geo Mundo, Disney Channel and Disney XD, with select titles also streaming on Disney+ and Hulu.

[06/06/26 - 12:01 AM]
Video: New Teaser - Hulu Original Series "Rivals" Season 2 Return
The UK original returns this November on Hulu, and Hulu on Disney+ for bundle subscribers, in the US and Disney+ internationally.