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[12/01/12 - 08:41 AM]
Friday's Broadcast Ratings: ABC, CBS Share Top Demo Honors
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for friday, november 30, 2012)

Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks last night:

CBS (9.91 million viewers, #1; adults 18-49: 1.6, #T1) lead the charge on Friday with new episodes of "Undercover Boss" (8.73 million viewers, #3; adults 18-49: 1.8, #1), "CSI: NY" (9.82 million viewers, #2; adults 18-49: 1.5, #T5) and "Blue Bloods" (11.18 million viewers, #1; adults 18-49: 1.5, #T5).

ABC (6.03 million viewers, #2; adults 18-49: 1.6, #T1) then shared the demo crown with its mix of "Last Man Standing" (6.80 million viewers, #4; adults 18-49: 1.6, #T3), "Malibu Country" (6.33 million viewers, #5; adults 18-49: 1.5, #T5), a repeat of "Shark Tank" (5.84 million viewers, #6; adults 18-49: 1.6, #T3) and "20/20" (5.69 million viewers, #7; adults 18-49: 1.7, #2).

Next up was FOX (4.05 million viewers, #3; adults 18-49: 1.2, #3) and its coverage of the "Pac-12 Football Championship" (4.05 million viewers, #10; adults 18-49: 1.2, #8).

Meanwhile, NBC (3.73 million viewers, #4; adults 18-49: 0.9, #4) was out of the hunt with repeats of "Christmas in Rockefeller Center" (4.06 million viewers, #9; adults 18-49: 0.9, #10) and "Grimm" (2.80 million viewers, #11; adults 18-49: 0.6, #11) plus a new "Dateline NBC" (4.34 million viewers, #8; adults 18-49: 1.1, #9).

And finally on The CW (1.15 million viewers, #5; adults 18-49: 0.4, #5), a relocated "Nikita" (1.24 million viewers, #12; adults 18-49: 0.4, #12) and a repeat of "Arrow" (1.06 million viewers, #13; adults 18-49: 0.3, #13) rounded out the night. In the netlet's target demo (women 18-34), "Nikita" delivered a 0.3 rating at 8:00/7:00c and "Arrow" a 0.3 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+33.33% - Nikita (vs. 11/9/12)
+14.29% - Last Man Standing
+13.33% - 20/20
+10.00% - Dateline NBC
+7.14% - Blue Bloods (vs. 11/16/12)
+7.14% - CSI: NY (vs. 11/16/12)
+7.14% - Malibu Country
+5.88% - Undercover Boss (vs. 11/16/12)

Year-to-year changes (adults 18-49):
+50.00% - Undercover Boss (vs. A Gifted Man)
+45.45% - Last Man Standing (vs. Extreme Makeover: Home Edition)
+36.36% - Malibu Country (vs. Extreme Makeover: Home Edition)
+30.77% - 20/20
+10.00% - Dateline NBC
+7.14% - CSI: NY
-6.25% - Blue Bloods
-7.69% - Pac-12 Football Championship
-20.00% - Nikita

In late-night metered market ratings (via NBC's press release):

* In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 3.0/7; CBS's "Late Show with David Letterman," 2.5/6 with an encore; and ABC's combo of "Nightline," 3.2/7; and "Jimmy Kimmel Live," 1.7/5 with an encore.

* In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.6/3 with an encore; "Nightline," 1.0/4; and "Jimmy Kimmel Live," 0.6/3 with an encore.

* At 12:35 a.m., "Late Night with Jimmy Fallon" (1.5/5 in metered-market households with an encore) beat CBS's first-run "Late Late Show with Craig Ferguson" (1.3/4). In the 25 markets with Local People Meters, "Late Night" (0.6/3 in 18-49 with an encore) topped "Late Late Show" (0.4/3).

* At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 11 ad-sustained programs that aired in primetime on the broadcast networks one year ago (12/2/11):

CBS (9.57 million viewers, #1; adults 18-49: 1.4, #1) was the network to beat on Friday thanks to the fall finales of "A Gifted Man" (8.00 million viewers, #3; adults 18-49: 1.2, #6), "CSI: NY" (9.73 million viewers, #2; adults 18-49: 1.4, #2) and "Blue Bloods" (10.97 million viewers, #1; adults 18-49: 1.6, #1).

FOX (4.31 million viewers, #3; adults 18-49: 1.3, #2) then claimed the silver with its coverage of "College Football: Pac-12 Championship Game" (4.31 million viewers, #7; adults 18-49: 1.3, #T3).

Next up was ABC (4.67 million viewers, #2; adults 18-49: 1.2, #3) with fresh installments of "Extreme Makeover: Home Edition" (4.62 million viewers, #5; adults 18-49: 1.1, #7), another "Extreme Makeover: Home Edition" (4.85 million viewers, #4; adults 18-49: 1.3, #T3) and mainstay "20/20" (4.54 million viewers, #6; adults 18-49: 1.3, #T3).

Meanwhile, NBC (2.82 million viewers, #4; adults 18-49: 0.7, #4) offered up the original movie "Game of Your Life" (2.20 million viewers, #9; adults 18-49: 0.6, #10) followed by a new "Dateline NBC" (4.06 million viewers, #8; adults 18-49: 1.0, #8).

And finally, the fall finales of "Nikita" (1.69 million viewers, #11; adults 18-49: 0.5, #11) and "Supernatural" (1.85 million viewers, #10; adults 18-49: 0.7, #9) on The CW (1.77 million viewers, #5; adults 18-49: 0.6, #5) rounded out the night.

Week-to-week changes (adults 18-49):
+8.33% - 20/20
0.00% - Extreme Makeover: Home Edition - 8:00 (vs. 11/18/11)
0.00% - Supernatural (vs. 11/18/11)
-7.69% - A Gifted Man (vs. 11/18/11)
-12.50% - CSI: NY (vs. 11/18/11)
-13.33% - Extreme Makeover: Home Edition - 9:00 (vs. 11/18/11)
-16.67% - Nikita (vs. 11/18/11)
-20.00% - Blue Bloods (vs. 11/18/11)
-33.33% - Dateline NBC (vs. 11/18/11)

Year-to-year changes (adults 18-49):
+42.86% - Dateline NBC
0.00% - Extreme Makeover: Home Edition - 8:00 (vs. Supernanny)
-5.88% - Blue Bloods
-7.14% - Extreme Makeover: Home Edition - 9:00 (vs. Primetime: What Would You Do?)
-14.29% - A Gifted Man (vs. Medium)
-17.65% - CSI: NY
-30.00% - Supernatural
-31.58% - 20/20
-54.55% - Nikita (vs. Smallville)

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 3.0/7; CBS's "Late Show with David Letterman," 2.6/6 with an encore; and ABC's combo of "Nightline," 3.2/7; and "Jimmy Kimmel Live," 1.5/4 with an encore.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 1.0/4; "Late Show," 0.7/3 with an encore; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.5/3 with an encore.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.6/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.4/4). In the 25 markets with Local People Meters, "Late Night" (0.7/4 in 18-49) topped "Late Late Show" (0.5/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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