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[02/24/14 - 08:41 AM]
Sunday's Broadcast Ratings: Closing Ceremony Helps NBC Hold Off NASCAR on FOX
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks last night (2/23/14):

NBC (13.522 million viewers, #1; adults 18-49: 2.9, #1) was the network to beat on Sunday with its closing mix of "Nancy & Tonya" (12.592 million viewers, #2; adults 18-49: 2.6, #2), "2014 Olympic Winter Games" (15.251 million viewers, #1; adults 18-49: 3.3, #1) and "Growing Up Fisher" (9.396 million viewers, #3; adults 18-49: 2.1, #4).

FOX (7.000 million viewers, #2; adults 18-49: 2.2, #2) then took home the silver with repeats of "Bob's Burgers" (4.202 million viewers, #9; adults 18-49: 1.4, #T7) and "American Dad" (3.972 million viewers, #11; adults 18-49: 1.4, #T7) followed by the rain delayed "Daytona 500" (7.971 million viewers, #5; adults 18-49: 2.5, #3).

Next up was ABC (5.105 million viewers, #4; adults 18-49: 1.3, #3) and its all-repeat lineup of "America's Funniest Home Videos" (6.161 million viewers, #7; adults 18-49: 1.4, #T7), "The Proposal" (5.084 million viewers, #8; adults 18-49: 1.5, #6) and "Castle" (4.092 million viewers, #10; adults 18-49: 0.9, #11).

And finally, CBS (5.519 million viewers, #3; adults 18-49: 1.0, #4) closed out the evening with a new "60 Minutes" (8.101 million viewers, #4; adults 18-49: 1.2, #10), the season premiere of "The Amazing Race 23" (7.424 million viewers, #6; adults 18-49: 1.6, #5) and repeats of "The Mentalist" (3.428 million viewers, #12; adults 18-49: 0.6, #12) and "The Good Wife" (3.125 million viewers, #13; adults 18-49: 0.4, #13).

Week-to-week changes (adults 18-49):
+20.00% - 60 Minutes
-31.25% - 2014 Olympic Winter Games

Year-to-year changes (adults 18-49):
+312.50% - 2014 Olympic Winter Games (vs. Various)
+89.23% - Daytona 500 (vs. Various)
-7.69% - 60 Minutes
-11.11% - The Amazing Race 23


Here are the highlights of the 18 ad-sustained programs that aired in primetime on the broadcast networks one year ago (2/24/13):

[EDITOR'S NOTE: Due to the nature of live programming, Fast Nationals for ABC are approximate.]

ABC (32.434 million viewers, #1; adults 18-49: 10.1, #1) was of course the top draw on Sunday with its coverage of "The 85th Annual Academy Awards" (36.967 million viewers, #1; adults 18-49: 12.1, #1). Leading into said coverage were the specials "The Oscars Red Carpet Live, Part 1" (19.343 million viewers, #4; adults 18-49: 5.0, #4), "The Oscars Red Carpet Live, Part 2" (23.833 million viewers, #3; adults 18-49: 6.7, #3) and "The Oscars Red Carpet Live, Part 3" (31.462 million viewers, #2; adults 18-49: 9.2, #2).

FOX (2.872 million viewers, #3; adults 18-49: 1.3, #2) then topped the leftovers with repeats of "Bob's Burgers" (2.345 million viewers, #17; adults 18-49: 1.0, #12), "The Cleveland Show" (2.606 million viewers, #16; adults 18-49: 1.1, #11), "The Simpsons" (3.506 million viewers, #9; adults 18-49: 1.6, #6), another "The Cleveland Show" (2.934 million viewers, #14; adults 18-49: 1.4, #8), "Family Guy" (3.133 million viewers, #12; adults 18-49: 1.5, #7) and "American Dad" (2.705 million viewers, #15; adults 18-49: 1.3, #T9).

Next up was CBS (5.694 million viewers, #2; adults 18-49: 1.1, #3) with its mix of "60 Minutes" (8.270 million viewers, #5; adults 18-49: 1.3, #T9), "The Amazing Race 22" (6.774 million viewers, #6; adults 18-49: 1.8, #5), "The Mentalist" (4.438 million viewers, #7; adults 18-49: 0.7, #17) and "The Good Wife" (3.293 million viewers, #11; adults 18-49: 0.6, #18).

And finally, NBC (2.798 million viewers, #4; adults 18-49: 0.8, #4) offered up encores of "Dateline NBC" (4.085 million viewers, #8; adults 18-49: 0.8, #T13), "Betty White's Off Their Rockers" (3.450 million viewers, #10; adults 18-49: 0.8, #T13), "Betty White's Off Their Rockers" (2.967 million viewers, #13; adults 18-49: 0.8, #T13) and "Saturday Night Live in the 2000s: Time and Again" (1.949 million viewers, #18; adults 18-49: 0.8, #T13) to close out the night.

Week-to-week changes (adults 18-49):
-25.00% - The Amazing Race 22

Year-to-year changes (adults 18-49):
+18.63% - The 85th Annual Academy Awards
+13.58% - The Oscars Red Carpet Live, Part 3
+8.06% - The Oscars Red Carpet Live, Part 2
+4.17% - The Oscars Red Carpet Live, Part 1
-14.29% - The Amazing Race 22

Source: Nielsen Media Research





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