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[08/02/14 - 08:46 AM]
Friday's Broadcast Ratings: ABC Pulls in Front Among Adults 18-49
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night (8/1/14):

ABC (4.208 million viewers, #3; adults 18-49: 1.1, #1) was the demo champ on Friday with its usual mix of "Shark Tank" (4.554 million viewers, #4; adults 18-49: 1.0, #T3), "Primetime: What Would You Do?" (3.525 million viewers, #8; adults 18-49: 1.0, #T3) and "20/20" (4.547 million viewers, #5; adults 18-49: 1.1, #2).

NBC (4.241 million viewers, #2; adults 18-49: 0.9, #2) then claimed the silver with an encore of "Running Wild with Bear Grylls" (2.494 million viewers, #9; adults 18-49: 0.6, #T6) followed by "Dateline NBC" (5.699 million viewers, #2; adults 18-49: 1.2, #1) and "NBC News Special" (4.530 million viewers, #6; adults 18-49: 1.0, #T3).

Next up was FOX (1.630 million viewers, #4; adults 18-49: 0.6, #3) with repeats of "MasterChef" (1.678 million viewers, #10; adults 18-49: 0.6, #T6) and "Bones" (1.583 million viewers, #11; adults 18-49: 0.5, #T9).

Meanwhile, CBS (4.956 million viewers, #1; adults 18-49: 0.5, #4) offered up repeats of "CSI: Crime Scene Investigation" (4.571 million viewers, #3; adults 18-49: 0.5, #T9), "Hawaii Five-0" (4.386 million viewers, #7; adults 18-49: 0.5, #T9) and "Blue Bloods" (5.910 million viewers, #1; adults 18-49: 0.6, #T6).

And finally, the premiere of "Masters of Illusion" (1.089 million viewers, #13; adults 18-49: 0.3, #T13), a repeat of "Whose Line Is It Anyway?" (1.054 million viewers, #14; adults 18-49: 0.3, #T13) and an encore of "Penn & Teller: Fool Us" (1.267 million viewers, #12; adults 18-49: 0.4, #12) on The CW (1.169 million viewers, #5; adults 18-49: 0.3, #5) closed out the night. In the netlet's target demo (women 18-34), said trio posted a 0.2, 0.2 and 0.3 rating, respectively.

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.8/7; CBS's "Late Show with David Letterman," 1.8/4 with an encore; and ABC's "Jimmy Kimmel Live," 1.8/4 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.1/5; "Late Show," 0.3/1 with an encore; and "Jimmy Kimmel Live," 0.5/2 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/3 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/4 in metered-market households with an encore) beat CBS's "Late Late Show with Craig Ferguson" (0.9/3). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49 with an encore) topped "Late Late Show" (0.2/1).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 10 ad-sustained programs that aired in primetime on the broadcast networks one year ago (8/2/13):

ABC (3.905 million viewers, #3; adults 18-49: 1.1, #1) was the top demo draw on Friday with its mix of "Shark Tank" (4.409 million viewers, #3; adults 18-49: 1.2, #1), "Primetime: Would You Fall for That?" (3.323 million viewers, #7; adults 18-49: 0.9, #4) and "20/20" (3.983 million viewers, #5; adults 18-49: 1.1, #2).

NBC (4.502 million viewers, #1; adults 18-49: 0.9, #2) then claimed the silver with repeats of "Betty White's Off Their Rockers" (2.980 million viewers, #8; adults 18-49: 0.6, #T7), another "Betty White's Off Their Rockers" (2.930 million viewers, #9; adults 18-49: 0.7, #6) and a two-hour "Dateline NBC" (5.276 million viewers, #1; adults 18-49: 1.0, #3).

Next up was CBS (4.360 million viewers, #2; adults 18-49: 0.7, #3) and its encore lineup of "Undercover Boss" (3.896 million viewers, #6; adults 18-49: 0.8, #5), "Hawaii Five-0" (4.022 million viewers, #4; adults 18-49: 0.6, #T7) and "Blue Bloods" (5.163 million viewers, #2; adults 18-49: 0.6, #T7).

Meanwhile, The CW (1.572 million viewers, #5; adults 18-49: 0.6, #4) offered up the return of "America's Next Top Model" (1.557 million viewers, #12; adults 18-49: 0.6, #T7) followed by a second "America's Next Top Model" (1.588 million viewers, #11; adults 18-49: 0.6, #T7). In the netlet's target demo (women 18-34), "Top Model" delivered a 0.8 rating at 8:00/7:00c and a 1.0 rating at 9:00/8:00c.

And finally, FOX (2.036 million viewers, #4; adults 18-49: 0.5, #5) closed out the evening with repeats of "Bones" (2.782 million viewers, #10; adults 18-49: 0.6, #T7) and "The Following" (1.291 million viewers, #13; adults 18-49: 0.4, #13).

Week-to-week changes (adults 18-49):
+37.50% - 20/20
0.00% - Primetime: Would You Fall for That?
-9.09% - Dateline NBC

Year-to-year changes (adults 18-49):
+200.00% - America's Next Top Model - 9:00 (vs. Nikita (Repeat))
+100.00% - America's Next Top Model - 8:00 (vs. Nikita (Repeat))
+37.50% - 20/20 (vs. 20/20 (Repeat))
+12.50% - Primetime: Would You Fall for That? (vs. 20/20 (Repeat))
-87.65% - Dateline NBC (vs. 2012 Summer Olympics)

In late-night metered market ratings (via NBC's press release):

·In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.7/7; CBS's "Late Show with David Letterman," 2,0/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.7/4 with an encore.

·In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.4/2 with an encore; and "Jimmy Kimmel Live," 0.7/3 with an encore.

·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.

·From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.6/3 in 18-49) topped "Late Late Show" (0.3/2).

·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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