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MySpaceTV to Offer Entertainment News Content From 'TMZ'
New 'TMZ' Branded Channel to Provide Celebrity and Entertainment Content
for MySpace Community
LOS ANGELES and BURBANK, Calif., Feb. 27 -- MySpace, the
world's most popular social network, and "TMZ," the number one new,
first-run syndicated television program of the 2007-2008 season, today
announced a content partnership to bring new video content to the MySpace
video platform, MySpaceTV (http://www.myspacetv.com).
"TMZ" will populate a branded channel on MySpaceTV, providing MySpace
with a window to feature select exclusive clips after they have already
aired on the "TMZ" television program. "TMZ" will also provide a variety of
non-exclusive clips (up to 15) on a weekly basis, featuring irreverent
celebrity stories in "TMZ's" unique voice.
"MySpace is pleased to welcome 'TMZ' to the family of branded channels
on MySpaceTV," said Jason Kirk, VP of Marketing & Content for MySpaceTV.
"The MySpace community consumes celebrity and entertainment news at a rapid
pace, and 'TMZ's' exclusive content perfectly complements the immersive
community experience MySpace offers to our users."
"TMZ" debuted last September with the Fox Owned Television Stations --
including New York, Los Angeles and Chicago -- serving as the show's
primary launch group. "TMZ" became the number one new first-run syndicated
series of the season, and in its most recent week of national ratings
(February 4-10, 2008), it delivered a 2.3 Household rating.
"'TMZ' has become the go-to source for celebrity news in an incredibly
short period of time," said Alan Citron, General Manager, "TMZ". "The
MySpace partnership further extends our reach to the entertainment fan base
that has responded so favorably to our content."
"TMZ" is the newest addition to a number of branded channels and
content partners on MySpaceTV, including: BBC Worldwide, quarterlife,
Roommates, Sony (Minisode Network), National Geographic, The New York
Times, Reuters, and lifestyle outlets including Animation Show, Expert
Village, Flow, FOX's IGN Entertainment, Kush TV, LX.TV, Next New Networks,
Octane TV, Ripe TV, Studio411, and Young Hollywood.
About MySpace
MySpace, a unit of Fox Interactive Media Inc., is the world's most
popular social network for connecting with friends, discovering popular
culture, and making a positive impact on the world. By integrating web
profiles, blogs, instant messaging, e-mail, music streaming, music videos,
photo galleries, classified listings, events, groups, college communities,
and member forums, MySpace has created a connected community. As the first
ranked web domain in terms of page views(*), MySpace is the most
widely-used and highly regarded site of its kind and is committed to
providing the highest quality member experience. MySpace will continue to
innovate with new features that allow its members to express their
creativity and share their lives, both online and off. MySpace's
international network includes localized community sites in the United
States, France, Germany, Australia, Ireland, Spain, Italy, Mexico,
Switzerland, Austria, Canada, Netherlands, New Zealand, Japan, Sweden,
Latin America, Denmark, Norway, Brazil, Finland and the United Kingdom. Fox
Interactive Media is a division of News Corp. (NYSE: NWS)(NYSE: NWS.A)
(ASX: NWS)(ASX: NWSLV).
(*) Among the top 2000 domains comScore Media Metrix, December 2007. For
more information on comScore Networks, please go to
http://www.comscore.com.
About "TMZ"
Based upon TMZ.com -- the number one entertainment news destination on
the Internet -- "TMZ" is the first daily entertainment program to cover
Hollywood as it really is ... and celebrities as they really are. Six days
a week, "TMZ" goes where the stars work, live and play, taking viewers on a
trip through a world where the reality is even more fascinating than the
hype. Originating from the famed Sunset Strip in the heart of Hollywood,
the TV program brings the TMZ brand to television, providing a fresh and
honest take on celebrities and their real lives as only "TMZ" can -- with
humor, youthful energy and the same urgency and irreverent attitude found
on TMZ.com. "TMZ" is produced by Harvey Levin Productions, Inc. and
paraMedia, inc. in association with Telepictures Productions. The executive
producers are Harvey Levin and Jim Paratore. The show is distributed by
Warner Bros. Domestic Television Distribution.
SOURCE "TMZ"
http://www.myspacetv.com
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