SCI FI SET TO RUN FOR MONEY WITH GREENLIGHT OF HIGH-STAKES COMPETITION PILOT

New York, NY December 6, 2007 -- SCI FI Channel continues its run in the development of exciting reality competition programming, greenlighting the action-packed, edge-of-your-seat pilot Run For Money, it was announced today by Mark Stern, Executive Vice President of Original Programming for SCI FI.

Run For Money is executive produced by Scott Messick and Mess Media for Disney's Buena Vista Productions and Fujisankei Communications International. Production is set to begin in January in Los Angeles.

Run For Money is an action-packed, edge-of-your-seat reality competition show that pits a group of contestants against each other in the quest for cash prizes, while being stalked by relentless "hunters." Based on a successful Japanese format from Fuji Television, the action takes place over 60 minutes of real time in various landmark locations. As the clock winds down, the competition gets harder as more hunters appear on the streets, the game perimeter gets smaller, and tasks are assigned that test fraying nerves. Contestants earn money for every second they "stay alive" and may opt out at their choosing. If they keep playing and are overrun by a hunter, they lose everything. The last person standing takes the prize.

"'Run For Money' is a fun, fast-paced, thriller of a show," said Mark Stern. "and fits nicely with our reality agenda of putting ordinary people in wild, extraordinary situations. It's high-adrenaline fun; part sport, part real-life videogame."

SCI FI Channel is a television network where "what if" is what's on. SCI FI fuels the imagination of viewers with original series and events, blockbuster movies and classic science fiction and fantasy programming, as well as dynamic Web site (www.scifi.com) and magazine. Launched in 1992, and currently in 93 million homes, SCI FI Channel is a network of NBC Universal, one of the world's leading media and entertainment companies.