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[09/19/07 - 10:41 AM] NBC.com to Offer Users Free, Ad-Supported Downloads of Popular Shows The list of programs available at launch will include "Heroes," "The Office," "Life," "Bionic Woman," "30 Rock," "Friday Night Lights," "Late Night with Conan O'Brien" and "The Tonight Show with Jay Leno." |
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[via press release from NBC] |
NBC.COM TO OFFER USERS FREE, AD-SUPPORTED DOWNLOADS OF POPULAR SHOWS
New Service - "NBC Direct" - Sends Full Episodes Directly To Consumers
Free Subscription Feature Gives Fans A Full Season of Their Favorite Programming
BURBANK, Calif. - September 19, 2007 - NBC.com today announced the launch of its new service, "NBC Direct," which will allow users to download and view NBC's popular primetime and late-night entertainment programming on their desktops for up to one week after broadcast. This new feature provides yet another platform on which fans will be able to enjoy NBC Entertainment content. The announcement was made by Vivi Zigler, Executive Vice President, NBC Digital Entertainment.
"With the creation of this new service, we are acknowledging that now, more than ever, viewers want to be in control of how, when and where they consumer their favorite entertainment," said Zigler. "Not only does this feature give them more control, but it also gives them a higher quality video experience."
The first version of this new feature, which will begin beta testing in October, will allow users to download full length episodes for viewing on Windows based PCs. Each original episode will be licensed to users for viewing through "NBC Direct" for one week following broadcast and will then expire. The downloaded file will provide users with an improved overall viewing experience compared to traditional streaming video. The list of programs available at launch will include "Heroes," "The Office," "Life," "Bionic Woman," "30 Rock," "Friday Night Lights," "Late Night with Conan O'Brien" and "The Tonight Show with Jay Leno."
Later in the beta launch, users will be provided the free subscription option that will allow them to pre-select their favorite NBC programs they want to watch. Those shows will be automatically delivered to their computers as soon as they are available after the original broadcast. The downloadable player will also have filtering technology, which will prevent it from playing any stolen copyrighted material.
Future versions of "NBC Direct," which will roll out over the next several months, will provide expanded platform functionality and will allow DRM ("digital rights management") protected versions of its programs to be downloaded to Macs and portable devices in addition to PCs. NBC.com plans future enhancements such as high-resolution versions of programming made available via a closed P2P ("peer to peer") distribution network. Using closed P2P will ensure that the maximum number of users will be able to view consistent, high-quality content directly from their desktops. Later in 2008, NBC.com plans to offer other business models for downloaded content in order to provide its users multiple options to consume their favorite NBC programs. These paid business models may include download-to-own, rental and subscription.
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[09/18/25 - 11:52 AM] Video: "House of David" Season 2 Official Trailer - Watch Only on Wonder Project on Prime Video October 5th As Saul's reign unravels, the nation stands on the edge of chaos.
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[09/18/25 - 11:36 AM] Great American Media Serves Up "Christmas By the Spoonful" (wt), Starring Jill Wagner and Trevor Donovan, An Original Movie Premiere for Great American Christmas 2025 In the film, Beth Green (Wagner) a devoted cafe owner, returns to her hometown of Snow Ridge to help her parents host the town's most cherished tradition, the annual Yuletide Potluck, a holiday potluck that welcome military families and veterans who might otherwise spend Christmas alone.
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[09/18/25 - 11:15 AM] NBC Comedy Locks in Comedy Slate Adding "Stumble" and "The Paper" to November Schedule New series "Stumble" will debut Friday, November 7 at 8:30/7:30c; while "The Paper" is set to premiere Monday, November 10 at 8:30/7:30c.
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[09/18/25 - 11:00 AM] Starz Sets Lead Cast for Propulsive New Crime Drama "Fightland" as Production Begins in London In addition, BAFTA-Award winner Otto Bathurst has been confirmed as director for the first two episodes, and Sebastain Thiel has been confirmed as a director on season one.
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[09/18/25 - 10:31 AM] "Starting 5" Season 2 - Date Announcement & First Look Photos The new season - featuring Jaylen Brown, Kevin Durant, Shai Gilgeous-Alexander, Tyrese Haliburton, and James Harden - premieres October 16 on Netflix.
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[09/18/25 - 10:08 AM] "106 & Sports" Set to Premiere October 15 on BET, Hosted by Cam Newton and Ashley Nicole Moss Marking the 25th anniversary of the legacy show and capturing the energy of the iconic brand, "106 & Sports" delivers a fresh countdown highlighting sports, music, and entertainment like never before.
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[09/18/25 - 10:03 AM] "Dancing with the Stars" Reveals Season 34 Theme Nights Each week, the celebrity and pro duos will dance routines set to iconic music celebrating legendary eras and artists, unforgettable pop-culture moments and more.
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[09/18/25 - 10:02 AM] ABC News Studios and "20/20" Announce "Robert Redford: The Life & Legacy of an American Icon - Special Edition of 20/20" The one-hour special - airing Thursday, September 18 on ABC - celebrates the life and legacy of the actor and Oscar-winning filmmaker who passed away on September 16.
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[09/18/25 - 10:00 AM] "Saturday Night Live" to Premiere 51st Season Oct. 4 on NBC and Peacock with Three Back-to-Back Shows Bad Bunny, Amy Poehler, and Sabrina Carpenter are among the first wave of hosts.
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[09/18/25 - 10:00 AM] CBS Studios Returns to New York Comic Con with "Star Trek" Universe Panel and New Series "NCIS: Tony & Ziva" CBS Studios is back at New York Comic Con, offering exclusive first looks, panel discussions, screenings and unique fan experiences.
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[09/18/25 - 09:30 AM] French HBO Original Series "The Seduction" Debuts November 14 To be the hero of your own story, you sometimes have to be the villain in others'.
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[09/18/25 - 09:30 AM] Video: Starz Releases Heart-Pounding Teaser Trailer for the Final Season of "Outlander" As the groundbreaking series prepares for its last chapter, the teaser shares a glimpse into the heart-wrenching journey that lies ahead for Claire and Jamie's enduring love story.
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[09/18/25 - 09:10 AM] CBS and Dick Clark Productions Announce New "Golden Eve" Primetime Special, Honoring Golden Globes Cecil B. DeMille and Carol Burnett Award-Recipients, Airing Thursday, Jan. 8, 2026 The special will air as a marquee event during Golden Week, a new dynamic week-long experience across Paramount platforms as well as celebratory kick-off events ahead of the 83rd Annual Golden Globes, the first major awards show of the season, airing live Sunday, January 11, 2026.
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[09/18/25 - 09:02 AM] Video: "Chad Powers" - Eli Manning + Glen Powell Sneak Peek - Hulu A sneak peek brought to you by the "Chad Powers" multiverse...
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[09/18/25 - 09:01 AM] Video: "The Chair Company" - Official Trailer - HBO Max Ron witnessed a problem. It was a big problem.
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