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[10/09/07 - 03:48 PM]
Monday Night Football: Cable's Biggest Household Audience of 2007
ESPN spins the numbers for Monday, October 8. |
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MONDAY NIGHT FOOTBALL: CABLE'S BIGGEST HOUSEHOLD AUDIENCE OF 2007
MNF: #1 AMONG ALL NETWORKS IN PRIME TIME DELIVERY OF MEN
ESPN.COM NFL CONTENT: 54 MILLION PAGE VIEWS, UP 59% FROM 2006
Monday night's Dallas Cowboys � Buffalo Bills game on ESPN's Monday Night Football earned a 10.0 rating, representing an average of 9,639,000 homes, the most for any show on cable television in 2007. The thrilling 25-24 last-second road victory by Dallas edged the previously most-viewed show, Disney Channel's High School Musical 2 (9,433,000 homes), and averaged 13,028,000 viewers (P2+). (HSM2 retains the top spot for highest average P2+ -- 17,241,000.)
The game led all television networks � broadcast or cable � in prime time delivery of the key male demos (M18-34, M18-49, M25-54), as well as P18-34 and P18-49.
In Buffalo, the game delivered a 12.8 rating on ESPN and a 29.3 rating on WKBW-ABC, for a combined 42.1 rating. In Dallas, the game delivered a 17.2 rating on ESPN and a 17.0 rating on KTXA-IND, for a combined 34.2 rating.
From the kickoff of ESPN's NFL studio programming at 4 p.m. through the conclusion of the game, ESPN delivered 20.6 gross household coverage ratings for its MNF coverage.
ESPN's six NFL games account for the first-, third-, fourth-, fifth-, sixth- and ninth-most-watched shows on basic cable in 2007.
ESPN.com
Also, NFL content on ESPN.com, including �Monday Night Surround,� accessed via computers and mobile devices generated more than 54 million page views from Monday through Tuesday at noon, a 59% increase over the same period last year, according to Web measurement tool HitBox. Additionally, fans viewed football related video on ESPN.com nearly 1.5 million times on Monday alone.
NEXT WEEK ON MNF
Next week on ESPN's MNF, the New York Giants visit the Atlanta Falcons at 8:30 p.m. The day's complete NFL schedule on ESPN:
Time (ET) Program
3:30 p.m. NFL Live
4 p.m. NFL PrimeTime
5 p.m. Around the Horn
5:30 p.m. Pardon the Interruption
6 p.m. SportsCenter
7 p.m. Monday Night Countdown
8:30 p.m. MNF: New York Giants at Atlanta Falcons
11:30 p.m. SportsCenter
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[12/09/25 - 12:00 PM]
FOX Kicks Off Its Winter Lineup with Special Advance Premiere Dates for New Series "Best Medicine" and Returning Comedy Series "Animal Control" Following FOX NFL Doubleheaders
Plus: look for a two-night premiere event for new drama series "Memory of a Killer," starring Patrick Dempsey and Michael Imperiloi, beginning immediately after the NFC Championship Game.
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[12/09/25 - 10:31 AM]
John Stamos, Dale Dickey, and Cam Gigandet Join "The Hunting Wives" Season 2
The trio joins previously announced new cast members Kim Matula and Alex FitzAlan, alongside returning cast members Brittany Snow, Malin Akerman, Jaime Ray Newman, Dermot Mulroney, Evan Jonigkeit, George Ferrier, Karen Rodriguez, Hunter Emery, and Branton Box.
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[12/09/25 - 10:01 AM]
BET+ Original Film, "A Soulful Christmas," Premieres Thursday, December 25
The film stars Kaci Walfall, Myles Truitt, Shanice, Kenny Lattimore, Taylor Symone, E. Roger Mitchell, Towanda Braxton, KB Holland, Kyler Chavis, Gail Everett-Smith, Gerard Catus, Ryan James, and Elijah Resurreccion.
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[12/09/25 - 09:31 AM]
"The Upshaws" Returns to Netflix on January 15 with Final Season
As Regina makes a run for office and Bennie's garage falls on hard times, the Upshaws will always find a way to keep it real, loud and full of love.
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[12/09/25 - 09:22 AM]
Viaplay January 2026 Exclusive U.S. Premieres: "Sport vs. Money," "Stayer," "The Curse," "Scenes After a Marriage"
"Slayer" follows an aging rock musician forced to confront his greatest challenge when the mother of his child dies tragically - struggling to balance fatherhood, fame, and the haunting choices of his past.
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[12/09/25 - 09:01 AM]
Video: Official Trailer - "The Wonderfully Weird World of Gumball" Season 2
The series, produced by Hanna-Barbera Studios Europe, returns on Monday, December 22 only on Hulu and Hulu on Disney+ for bundle subscribers.
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[12/09/25 - 09:01 AM]
The History Channel's New Series "History's Deadliest with Ving Rhames" to Premiere on Monday, January 26
The 10-part series produced by Propagate Content will reveal the unbelievable details surrounding the world's most prolific and powerful killers.
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[12/09/25 - 08:10 AM]
Roku Originals Hits the Road for Sophia Bush and Lauren Holly Comedy Feature "Broad Trip"
From Muse Entertainment and Motion Content, the film recently wrapped production and will debut on The Roku Channel in May 2026.
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[12/09/25 - 08:09 AM]
FOX Nation Taps Zachary Levi for New Docudrama "David: King of Israel" Slated for Early 2026
Released weekly, the program brings to life the thrilling, turbulent and deeply human story of David, the shepherd boy who rose to become the greatest king in Israel's history, and whom Christians regard as the ancestor of Jesus Christ.
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[12/09/25 - 08:08 AM]
OWN Announces "Maxxed Out": A Bold New Financial Intervention Series Premiering January 10, 2026
This unflinching eight-episode series reveals how money (and mismanaged money) can strain even the strongest relationships.
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[12/09/25 - 08:01 AM]
Tyrese Haliburton Joins "NBA on Prime" as Player Contributor
Haliburton will make his debut tonight on "NBA on Prime's" postgame show, "NBA Nightcap," following the Emirates NBA Cup Quarterfinals doubleheader featuring the Miami Heat at Orlando Magic (6:00 p.m. ET) and New York Knicks at Toronto Raptors (8:30 p.m. ET).
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[12/09/25 - 07:01 AM]
Apple TV Reveals First Look at "Margo's Got Money Troubles" from David E. Kelley
Based on Rufi Thorpe's bestselling novel of the same name, the eight-episode series will premiere globally on Wednesday April 15, 2026 with three episodes, followed by new episodes every Wednesday through May 20, 2026.
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[12/09/25 - 07:01 AM]
Prime Video Reveals First-Look Images and Premiere Date for "56 Days," Starring Dove Cameron and Avan Jogia
All eight episodes will be released on Wednesday, February 18, 2026, exclusively on Prime Video in more than 240 countries and territories worldwide.
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[12/09/25 - 06:01 AM]
Video: "Unlocked: A Jail Experiment" - Season 2 Official Trailer - Netflix
At an Arizona correctional facility, a sheriff implements a bold experiment to grant incarcerated men more agency in this eye-opening reality series.
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[12/09/25 - 06:01 AM]
The Game is Afoot! Prime Video Releases First-Look Images for "Young Sherlock" Series
The thrilling series, brought to life by visionary director and executive producer Guy Ritchie, charts the origin story of Sherlock Holmes in an irreverent, action-laden mystery that follows the iconic detective's early adventures.
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