or


[03/28/08 - 11:13 AM]
'The Celebrity Apprentice' Finale Is Thursday's #1 Show in 18-49 and Total Viewers, Currently Pacing NBC to a Thursday Win in Both Categories
NBC spins the numbers for Thursday, March 27.

[via press release from NBC]

'THE CELEBRITY APPRENTICE' FINALE IS THURSDAY'S #1 SHOW IN 18-49 AND TOTAL VIEWERS, CURRENTLY PACING NBC TO A THURSDAY WIN IN BOTH CATEGORIES

'THE CELEBRITY APPRENTICE' FINALE IS THURSDAY'S #1 SHOW IN 18-49 AND TOTAL VIEWERS, CURRENTLY PACING NBC TO A THURSDAY WIN IN BOTH CATEGORIES

LAST NIGHT'S 'CELEBRITY APPRENTICE' IS THE TOP-SCORING FINALE IN THE 'APPRENTICE' FRANCHISE SINCE THE FINAL EPISODE OF 'APPRENTICE 4' IN DECEMBER 2005

'CELEBRITY APPRENTICE' SURGES 41 PERCENT IN ADULTS 18-49 AND 51 PERCENT IN TOTAL VIEWERS VERSUS THE MOST RECENT 'APPRENTICE' FINALE IN APRIL 2007

BURBANK, Calif. � March 28, 2008 � Paced by the finale of "The Celebrity Apprentice," which was the #1 telecast of the night in adults 18-49 and total viewers, NBC is currently #1 for Thursday night in adults 18-49, total viewers and other key measures, according to "fast affiliate-based" "live plus same day" viewing figures from Nielsen Media Research (pending updates).

Last night from 9-11 p.m. ET, the live finale of "The Celebrity Apprentice" (4.5 rating, 12 share in adults 18-49, 12.1 million viewers overall) scored NBC's highest 18-49 rating in this slot in six months (since September 27, 2007, during premiere week) and delivered NBC's biggest overall viewership in the time period for a non-sports telecast in 16 months (since November 23, 2006).

This was the top-scoring finale in "The Apprentice" franchise in both adults 18-49 and total viewers since the conclusion of "The Apprentice 4" on December 15, 2005. Last night's "Celebrity Apprentice" finale was up 41 percent in 18-49 rating and 51 percent in total viewers versus the most recent finale in "The Apprentice" franchise (a 3.2/8 in 18-49 and 8.0 million viewers overall for the finale of "The Apprentice 6" on Sunday, April 22, 2007).

Throughout its current run "The Celebrity Apprentice" has consistently outpaced the prior cycle in "The Apprentice" franchise and it has concluded its run with overall gains of 24 percent in 18-49 rating (3.6 vs. 2.9) and 27 percent in total viewers (9.1 million vs. 7.2 million) versus the prior cycle (based on "live plus same day" averages).

"The Celebrity Apprentice" built steadily from half-hour to half-hour, increasing by 28 percent in 18-49 rating (to a 5.0/14 from a 3.9/10) and by 20 percent, or 2.2 million persons in total viewers (to 13.2 million from 11.0 million) from its first to its final half-hour.

From 8-9 p.m. ET, "Deal or No Deal" (3.0/9 in 18-49, 11.2 million viewers overall) was the hour's #1 non-sports choice in adults 18-49 and the #1 program in the hour outright in total viewers. From its first half-hour to its second, "Deal" increased by 36 percent in 18-49 rating (to a 3.4/9 from a 2.5/6) and by 27 percent of 2.6 million persons in total viewers (to 12.5 million from 9.9 million). "Deal" delivered NBC's highest 18-49 and total viewer results in this time period in six weeks (since February 14).

Pending updates, NBC ranked #1 on Thursday night in adults 18-49, total viewers and other key measures. Preliminary 18-49 averages for Thursday night are: NBC, 4.0/11; CBS, 3.8/10; Fox, 2.8/8; ABC, 1.9/5; CW, 1.4/4. In overall total viewers, March 27 preliminary results are: NBC, 11.8 million; CBS, 9.7 million; Fox, 8.7 million; ABC, 6.0 million; CW, 3.3 million. Fast affiliate-based results are subject to revision, especially in the case of live events, such as CBS's coverage of the NCAA Basketball Tournament.

Note that all national ratings are "live plus same day" unless otherwise indicated.

[EDITOR'S NOTE: What follows is the afternoon update with the final national Nielsen ratings.]

UPDATE: 'THE CELEBRITY APPRENTICE' FINALE IS THURSDAY'S #1 SHOW IN 18-49 AND TOTAL VIEWERS, PACING NBC TO A THURSDAY WIN IN BOTH CATEGORIES

LAST NIGHT'S 'CELEBRITY APPRENTICE' IS THE TOP-SCORING FINALE IN THE 'APPRENTICE' FRANCHISE SINCE THE FINAL EPISODE OF 'APPRENTICE 4' IN DECEMBER 2005

'CELEBRITY APPRENTICE' SURGES 41 PERCENT IN ADULTS 18-49 AND 51 PERCENT IN TOTAL VIEWERS VERSUS THE MOST RECENT 'APPRENTICE' FINALE IN APRIL 2007

BURBANK, Calif. � March 28, 2008 � Paced by the finale of "The Celebrity Apprentice," which was the #1 telecast of the night in adults 18-49 and total viewers, NBC won Thursday night in adults 18-49, total viewers and other key measures, according to updated "live plus same day" viewing figures from Nielsen Media Research.

Last night from 9-11 p.m. ET, the live finale of "The Celebrity Apprentice" (4.5 rating, 12 share in adults 18-49, 12.1 million viewers overall) scored NBC's highest 18-49 rating in this slot in six months (since September 27, 2007, during premiere week) and delivered NBC's biggest overall viewership in the time period for a non-sports telecast in 16 months (since November 23, 2006).

This was the top-scoring finale in "The Apprentice" franchise in both adults 18-49 and total viewers since the conclusion of "The Apprentice 4" on December 15, 2005. Last night's "Celebrity Apprentice" finale was up 41 percent in 18-49 rating and 51 percent in total viewers versus the most recent finale in "The Apprentice" franchise (a 3.2/8 in 18-49 and 8.0 million viewers overall for the finale of "The Apprentice 6" on Sunday, April 22, 2007).

Throughout its current run "The Celebrity Apprentice" has consistently outpaced the prior cycle in "The Apprentice" franchise and it has concluded its run with overall gains of 24 percent in 18-49 rating (3.6 vs. 2.9) and 27 percent in total viewers (9.1 million vs. 7.2 million) versus the prior cycle (based on "live plus same day" averages).

"The Celebrity Apprentice" built steadily from half-hour to half-hour, increasing by 31 percent in 18-49 rating (to a 5.1/14 from a 3.9/10) and by 20 percent, or nearly 2.2 million persons in total viewers (to 13.2 million from 11.0 million) from its first to its final half-hour.

From 8-9 p.m. ET, "Deal or No Deal" (3.0/9 in 18-49, 11.4 million viewers overall) was the hour's #1 non-sports choice in adults 18-49, and the #1 program in the hour outright in adults 25-54 and total viewers. From its first half-hour to its second, "Deal" increased by 35 percent in 18-49 rating (to a 3.5/10 from a 2.6/8) and by 28 percent or 2.8 million persons in total viewers (to 12.8 million from 10.0 million). "Deal" delivered NBC's highest 18-49 and total viewer results in this time period in six weeks (since February 14).

NBC ranked #1 on Thursday night in adults 18-49, total viewers and other key measures. Updated 18-49 averages for Thursday night are: NBC, 4.0/11; CBS, 3.9/11; Fox, 2.8/8; ABC, 1.9/5; CW, 1.4/4. In overall total viewers, March 27 updated results are: NBC, 11.9 million; CBS, 10.0 million; Fox, 8.7 million; ABC, 5.9 million; CW, 3.3 million.

Note that all national ratings are "live plus same day" unless otherwise indicated.





  [may 2015]  
S
M
T
W
T
F
S
     


· APPRENTICE, THE (NBC)
· DEAL OR NO DEAL (NBC)











[05/21/15 - 03:43 PM]
Updated: ABC's 2014-15 Primetime Ratings
ABC further spins the numbers for the season to date.

[05/21/15 - 03:27 PM]
Kickstarter Sensation "Kung Fury" Delivers Bad to the Bone 80's Action, Artistry and Hilarity... and El Rey Is the Only Place on Your TV Badass Enough to Show It
An official selection of the 2015 Cannes Film Festival, the visually spectacular 30-minute action comedy was created by Swedish filmmaker David Sandberg and backed by the Kickstarter community.

[05/21/15 - 02:26 PM]
Update: NBC Wins the 2014-15 Primetime Season in Adults 18-49, Claims Its Second Consecutive September-to-May Crown
NBC further spins the numbers for the season to date.

[05/21/15 - 02:09 PM]
Final: ABC's 2015 May Sweep Ratings
ABC further spins the numbers for the May sweeps period.

[05/21/15 - 01:40 PM]
Hulu's "The Hotwives of Las Vegas" Cast Announced
The second season is set to premiere exclusively on Hulu and Hulu Plus with episodes to stream weekly starting on Tuesday, August 18.

[05/21/15 - 01:01 PM]
Video: Watch Your Pack! MTV's "Teen Wolf" Season Five Trailer Has Arrived!
Look for the special two night premiere on Monday, June 29 and Tuesday, June 30.

[05/21/15 - 11:21 AM]
The World Premiere of "Jeff Ross Roasts Criminals: Live at Brazos County Jail" Debuts June 13 at 11 p.m. ET/PT on Comedy Central
For fans that can't wait for Ross' new material, the special will be available on June 13 on CC: Stand-Up Direct.

[05/21/15 - 11:04 AM]
Special Companion Piece Editions of "Extreme Weight Loss" -- "Love Can't Weight" -- To Premiere June 23 on ABC
David Tutera, Rocco DiSpirito and "Duff" Goldman will guest star as part of the couple's "Wedding Dream Team."

[05/21/15 - 10:58 AM]
The Final Broadcast of the "Late Show with David Letterman" Delivers 13.76 Million Viewers - Its Largest Audience Since 1994
CBS spins the late-night numbers for Wednesday, May 20.

[05/21/15 - 10:12 AM]
TLC Signs on for a New Season of "Our Little Family"
The network ordered eight hour-long episodes and a one-hour special with the family answering behind-the-scenes questions, slated to premiere in September 2015.

[05/21/15 - 09:14 AM]
HGTV and DIY Network Renew Five Series
The former's "Island Life" and "Island Hunters" and the latter's "Texas Flip and Move," "Garage Gold" and "Building Alaska" are all due back.

[05/21/15 - 09:02 AM]
USA Network to Air Academy Award(R)-Winning Film "Born on the Fourth of July" with an Introduction by Academy Award-Nominated Actor Tom Cruise
In commemoration of Memorial Day, the groundbreaking film will air on USA Network, Saturday, May 23 at 7/6c and feature a special, new introduction from lead actor Tom Cruise.

[05/21/15 - 08:57 AM]
"Mysteries of Laura" Captures Its Top Results Since February 25
NBC spins the numbers for Wednesday, May 20.

[05/21/15 - 08:31 AM]
ABC's "500 Questions" Opens Solidly Against CBS' "Survivor" Finale
ABC spins the numbers for Wednesday, May 20.

[05/21/15 - 08:24 AM]
Fan-Driven Programming Marathon & Twitter Party Planned for "Fixer Upper" on Memorial Day Weekend
In addition, fans of the series can live tweet with stars Chip and Joanna Gaines from 7 p. m. to 8 p.m. ET/PT using #FixerUpper.