 |
 |
[04/17/08 - 10:27 AM]
Deion & Pilar: Prime Time Love Makes Primetime History
Oxygen spins the numbers for Tuesday, April 15. |
|
| [via press release from Oxygen] |
|
"DEION & PILAR: PRIME TIME LOVE" MAKES PRIMETIME HISTORY
"DEION & PILAR: PRIME TIME LOVE" MAKES PRIMETIME HISTORY
Oxygen Scores Its Best Original Series Premiere
NEW YORK -- April 17, 2008 � Tuesday's premiere of the series "Deion & Pilar: Prime Time Love" claimed the largest audience ever for the debut of an Oxygen series. The airing was the network's most watched series premiere among all key demos including W18-34 (250,000), P18-49 (438,000), W18-49 (334,000) and total viewers (579,000).
The premiere was also Oxygen's best performance in the Tuesday 10:30P half hour among P18-49 and total viewers. Compared to the prior four weeks, impressions improved 61% among P18-49 (438,000 vs. 272,000) and 41% for total viewers (579,000 vs. 411,000). Coming off the success of its best year (2007), quarter (1Q2008) and month (March 2008) ever in the Prime daypart, this best series premiere is another example of Oxygen's continuing growth.
Oxygen.com saw gains leading up to Tuesday's premiere as well. Page views for the Deion & Pilar website on Oxygen.com totaled 178,519 in the week leading up to the show's premiere, which was a 183% increase compared to the week the site launched. Video streams also increased 111%, with 173,088 total streams.
"Deion & Pilar: Prime Time Love" follows the home life of sports superstar Deion Sanders, his wife Pilar and their five kids. The Sanders live in the small town of Prosper, TX � population 5,000 � in a 40,000 square feet house on a 112 acre ranch, complete with marble on the inside and cows on the outside. Everyday life for the Sanders is anything but ordinary. They may be dealing with the issues of raising kids, managing a household, and balancing careers, but the Sanders are doing it on a grand scale.
About Oxygen Media
Oxygen is a program service of NBC Universal Cable Entertainment and is currently available in over 73 million homes. The network was launched in 2000 to fill a void in the television landscape -- creating a network targeted to younger women. Oxygen is rewriting the rulebook for women's television, with a vast array of unconventional and original programming including "The Janice Dickinson Modeling Agency", "The Bad Girls Club" and "Tori & Dean: Inn Love".
|
|
|
 [february 2026]  |
S |
M |
T |
W |
T |
F |
S |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
 |
|
[02/19/26 - 11:50 AM]
ABC Wednesday Comedies Deliver Audience Milestones as Romance Blooms With Valentine's Day Episodes
"Shifting Gears" earned 6.90 million Total Viewers and 0.99 rating among Adults 18-49, after seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms.
|
[02/19/26 - 11:01 AM]
Oscar Winners Adrien Brody, Kieran Culkin, Mikey Madison and Zoe Saldana Return to the Oscars Stage
All return to the Oscars stage after winning last year in their respective acting categories.
|
[02/19/26 - 10:32 AM]
Baseball Returns! ESPN to Stream More MLB Spring Training Games Than Ever
The offerings include four national games on ESPN, six games on ESPN Unlimited, and more than 250 out-of-market games via MLB.TV on ESPN platforms.
|
[02/19/26 - 10:00 AM]
Daring Dark Polish Comedy "The Stroke" Exclusive U.S. Debut Thursday, March 12, 2026 Only on European Streamer Viaplay U.S.
In a fearless performance, Jacek Poniedzialek plays a celebrated culinary critic and TV personality, brilliant and caustic, who built a career skewering bourgeois taste while privately unraveling.
|
[02/19/26 - 09:36 AM]
Nickelodeon to Air "Bedtime Stories with Ryan," Starring Ryan Reynolds, Beginning Monday, March 2, on Nick Jr. Channel
In the series, Ryan Reynolds reads new and classic bedtime stories as the tales magically come to life around him - creating a warm, playful and imaginative wind-down experience for kids and parents to enjoy together.
|
[02/19/26 - 09:01 AM]
Video: "STEEL BALL RUN JoJo's Bizarre Adventure" - Official Trailer - Netflix
The series premieres on Thursday, March 19, 2026, only on Netflix.
|
[02/19/26 - 08:46 AM]
Netflix Announces New Adult Animated Comedy Series "DANG!", Starring Stephanie Hsu, Poppy Liu and Andrew Law
The series follows a brother and sister duo whose fun, messy lives in New York City are interrupted when their worst nightmare comes true: their high-achieving older sister shows up and wants to hang out with them.
|
[02/19/26 - 08:01 AM]
Video: "House of the Dragon" Season 3 - Official Teaser - HBO Max
From fire comes darkness.
|
[02/19/26 - 08:01 AM]
Prime Video Announces Season Two Premiere Date and New Key Art for "House of David"
Season two premiere will debut on March 27, 2026 globally on the service, with all episodes available to stream at launch.
|
[02/19/26 - 07:59 AM]
ESPN to Launch "Women's Sports Sundays," A First of Its Kind Summer Weekly Primetime Franchise Showcasing the Best of Women's Sports in Premium Windows
Debuting in Summer 2026, the new Sunday night destination will feature top-tier WNBA and NWSL on ESPN presented by Ally matchups, elevating the biggest moments, rivalries and stars across women's sports on ESPN networks in premium windows.
|
[02/19/26 - 07:30 AM]
Prime Video Announces Ensemble Cast of "Jury Duty Presents: Company Retreat"
The highly anticipated followup will feature Alex Bonifer, Blair Beeken, Emily Pendergast, Erica Hernandez, Jerry Hauck, Jim A. Woods, LaNisa Renee Frederick, Marc-Sully Saint-Fleur, Rachel Kaly, Rob Lathan, Ryan Perez, Stephanie Hodge, Warren Burke, and Wendy Braun.
|
[02/19/26 - 07:03 AM]
ESPN's 2026 UFL Commentator Lineup Features Signature Voices, Veteran Spring Football Experts
The three teams, with all 13 voices returning from the 2025 season, will once again bring fans inside the game in innovative and engaging ways, utilizing the full breadth and depth of on-field technology to showcase the action and go inside the sideline strategy.
|
[02/19/26 - 07:01 AM]
Video: "Tyler Perry's Beauty in Black" Season 2 - Part 2 Official Trailer - Netflix
Under threat from Jules and the Bellaries, Kimmie forges fragile alliances in an empire where surviving at the top means dancing with the devil.
|
[02/19/26 - 07:01 AM]
Video: Trailer & Key Art Debut - "Friends Like These: The Murder of Skylar Neese"
Three teenage girls share an unbreakable bond until terrible secrets threaten to emerge on social media. When one friend vanishes, the search for answers unearths a web of lies, betrayal, and murder - sending shockwaves through an unsuspecting community.
|
[02/19/26 - 07:01 AM]
Video: "The Hunt" - Official Trailer - Apple TV
The most dangerous enemy is the one you can't see. Benoît Magimel and Mélanie Laurent star in the gripping thriller - streaming March 4 on Apple TV.
|
|
|
|
