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[04/17/08 - 10:27 AM]
Deion & Pilar: Prime Time Love Makes Primetime History
Oxygen spins the numbers for Tuesday, April 15. |
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| [via press release from Oxygen] |
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"DEION & PILAR: PRIME TIME LOVE" MAKES PRIMETIME HISTORY
"DEION & PILAR: PRIME TIME LOVE" MAKES PRIMETIME HISTORY
Oxygen Scores Its Best Original Series Premiere
NEW YORK -- April 17, 2008 � Tuesday's premiere of the series "Deion & Pilar: Prime Time Love" claimed the largest audience ever for the debut of an Oxygen series. The airing was the network's most watched series premiere among all key demos including W18-34 (250,000), P18-49 (438,000), W18-49 (334,000) and total viewers (579,000).
The premiere was also Oxygen's best performance in the Tuesday 10:30P half hour among P18-49 and total viewers. Compared to the prior four weeks, impressions improved 61% among P18-49 (438,000 vs. 272,000) and 41% for total viewers (579,000 vs. 411,000). Coming off the success of its best year (2007), quarter (1Q2008) and month (March 2008) ever in the Prime daypart, this best series premiere is another example of Oxygen's continuing growth.
Oxygen.com saw gains leading up to Tuesday's premiere as well. Page views for the Deion & Pilar website on Oxygen.com totaled 178,519 in the week leading up to the show's premiere, which was a 183% increase compared to the week the site launched. Video streams also increased 111%, with 173,088 total streams.
"Deion & Pilar: Prime Time Love" follows the home life of sports superstar Deion Sanders, his wife Pilar and their five kids. The Sanders live in the small town of Prosper, TX � population 5,000 � in a 40,000 square feet house on a 112 acre ranch, complete with marble on the inside and cows on the outside. Everyday life for the Sanders is anything but ordinary. They may be dealing with the issues of raising kids, managing a household, and balancing careers, but the Sanders are doing it on a grand scale.
About Oxygen Media
Oxygen is a program service of NBC Universal Cable Entertainment and is currently available in over 73 million homes. The network was launched in 2000 to fill a void in the television landscape -- creating a network targeted to younger women. Oxygen is rewriting the rulebook for women's television, with a vast array of unconventional and original programming including "The Janice Dickinson Modeling Agency", "The Bad Girls Club" and "Tori & Dean: Inn Love".
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[11/12/26 - 07:01 AM]
Disney Entertainment Announces New Interactive Experience from Hulu and the Escape Game Inspired by Season 6 of "Only Murders in the Building," Opening Dec. 9 in New York
"Only Murders in London" returns December 8 on Hulu and Hulu on Disney+ for bundle subscribers in the U.S. and on Disney+ internationally.
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[11/12/26 - 07:01 AM]
Apple TV Unveils First Look at "She's Fine," New Comedy Starring and Executive Produced by Elizabeth Banks
The 10-episode season premieres globally on Apple TV on Wednesday, January 27, 2027 with the first two episodes, followed by one episode every Wednesday until March 24, 2027.
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[11/12/26 - 06:31 AM]
Video: "Ray Gunn" - Official Trailer #2 - Netflix
Starring Sam Rockwell, Scarlett Johansson, Tom Waits, Bobby Cannavale, Alan Tudyk, Matt Berry, Michelle Rodriguez, and more.
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[11/12/26 - 02:01 AM]
Video: "Maestro in Blue" Season 4 - Official Trailer - Netflix
The fourth and final season premieres December 18, only on Netflix.
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[11/12/26 - 12:01 AM]
Video: "Russell Brand: Open Secret" - Announcement - Netflix
From comedy stardom to a criminal trial, this documentary charts Russell Brand's meteoric rise and steep fall following allegations of sexual offenses.
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[11/11/26 - 04:44 PM]
"Jimmy Kimmel Live" Ranks No. 1 in Late Night Every Week This Season
On Tuesday, "Jimmy Kimmel Live" marked the midterm elections with a special airing that garnered 2.38 million Total Viewers and shot to a 0.32 rating among Adults 18-49.
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[11/11/26 - 04:01 PM]
Netflix Announces "The Twilight Between Us," a New Period Romance Epic From the Makers of "When Life Gives You Tangerines" and "Queen of Tears"
The romance-action period drama follows Mu-yeong and Su-ryeon, heirs to two houses locked in a century-long feud, who are forced into marriage by royal decree - a union intended by the king to end generations of conflict, but one that soon spirals in unforeseen directions.
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[11/11/26 - 12:01 PM]
NBC Gets Lit for the Holidays with "Christmas with Snoop"
The star-studded holiday party features appearances and musical performances from Wayne Brady, Kristin Chenoweth, Adam Devine, Anelise Foxx, Jamie Foxx, Jane Handcock, October London, Craig Robinson, Nicole Scherzinger, Gwen Stefani and Martha Stewart.
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[11/11/26 - 12:00 PM]
FOX Powers Into Winter 2027 with Global Franchise "Baywatch," Compelling New Drama "The Interrogator" and a Standout Lineup of Returning Hits
Newly announced return dates include "The Masked Singer" (January 6), "Extracted" (January 7), "Murder in a Small Town" (February 1), "Memory of a Killer" (February 1), and "Next Level Chef" (February 18).
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[11/11/26 - 11:02 AM]
FX's "Adults" Renewed for Third Season
The renewal of the breakout ensemble comedy from Ben Kronengold and Rebecca Shaw comes as Kronengold and Shaw have also set a new overall deal with FX Productions.
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[11/11/26 - 11:01 AM]
Trisha Paytas Is Playing Matchmaker in New Tubi Original Dating Series "Don't Date Alone with Trisha Paytas"
Each 30-minute episode follows one best friend as they vet three potential matches for their queer friend in a vibrant luxury setting, with help from none other than Trisha herself.
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[11/11/26 - 11:01 AM]
Top 10 Most-Watched Prime Original Films & Series for the Week of November 2
"The Terminal List," "Campus Drivers," "Carrie," "Reacher," and "The Greatest" led all original series worldwide.
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[11/11/26 - 10:29 AM]
FOX Entertainment Studios, Moriah Media, and Gal Gadot & Jaron Varsano's Pilot Wave Team Up for "Don't Feed the Lion" Screen Adaptation
Published by Arcadia Children's Books, "Don't Feed the Lion" follows Theo Kaplan, a 13-year-old soccer co-captain, his younger sister Annie and their classmate Gabe as their lives are upended when Theo's soccer hero posts an antisemitic message online that goes viral.
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[11/11/26 - 10:04 AM]
Game On! Discovery Channel's All-New "Men v. Food" Kicks Off Tuesday, December 8 at 9PM ET/PT with a Towering Burger Challenge of Epic Proportions
Touching down in some of America's biggest football cities, the pair go head-to-head in the ultimate eating competitions as they tackle towering dishes and colossal creations in the battle for food glory.
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[11/11/26 - 10:01 AM]
Polymarket UFC 334: Gane vs. Hokit Streaming Live on Paramount+ from Madison Square Garden This Saturday, November 14
Newly crowned undisputed UFC heavyweight champion Ciryl Gane (14-2, 1 NC) makes his first title defense against No. 4-ranked contender Josh Hokit (10-0).
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