or


[04/17/08 - 10:27 AM]
Deion & Pilar: Prime Time Love Makes Primetime History
Oxygen spins the numbers for Tuesday, April 15.
[via press release from Oxygen]

"DEION & PILAR: PRIME TIME LOVE" MAKES PRIMETIME HISTORY

"DEION & PILAR: PRIME TIME LOVE" MAKES PRIMETIME HISTORY

Oxygen Scores Its Best Original Series Premiere

NEW YORK -- April 17, 2008 � Tuesday's premiere of the series "Deion & Pilar: Prime Time Love" claimed the largest audience ever for the debut of an Oxygen series. The airing was the network's most watched series premiere among all key demos including W18-34 (250,000), P18-49 (438,000), W18-49 (334,000) and total viewers (579,000).

The premiere was also Oxygen's best performance in the Tuesday 10:30P half hour among P18-49 and total viewers. Compared to the prior four weeks, impressions improved 61% among P18-49 (438,000 vs. 272,000) and 41% for total viewers (579,000 vs. 411,000). Coming off the success of its best year (2007), quarter (1Q2008) and month (March 2008) ever in the Prime daypart, this best series premiere is another example of Oxygen's continuing growth.

Oxygen.com saw gains leading up to Tuesday's premiere as well. Page views for the Deion & Pilar website on Oxygen.com totaled 178,519 in the week leading up to the show's premiere, which was a 183% increase compared to the week the site launched. Video streams also increased 111%, with 173,088 total streams.

"Deion & Pilar: Prime Time Love" follows the home life of sports superstar Deion Sanders, his wife Pilar and their five kids. The Sanders live in the small town of Prosper, TX � population 5,000 � in a 40,000 square feet house on a 112 acre ranch, complete with marble on the inside and cows on the outside. Everyday life for the Sanders is anything but ordinary. They may be dealing with the issues of raising kids, managing a household, and balancing careers, but the Sanders are doing it on a grand scale.

About Oxygen Media

Oxygen is a program service of NBC Universal Cable Entertainment and is currently available in over 73 million homes. The network was launched in 2000 to fill a void in the television landscape -- creating a network targeted to younger women. Oxygen is rewriting the rulebook for women's television, with a vast array of unconventional and original programming including "The Janice Dickinson Modeling Agency", "The Bad Girls Club" and "Tori & Dean: Inn Love".





  [august 2026]  
S
M
T
W
T
F
S
      


· DEION & PILAR: PRIME TIME LOVE (OXYGEN)




[08/27/26 - 02:08 PM]
Andre "3000" Benjamin Officially Joins the Cast of "Scooby-Doo: Origins"
The live action series is coming to Netflix in 2027.
[08/27/26 - 01:30 PM]
"The Price Is Right" and "Let's Make a Deal" Honor 60 Years of "Star Trek" with Special Episodes Airing Tuesday, Sept. 8 on CBS
It's a celebration six decades in the making and will be one for the starship logs.
[08/27/26 - 01:15 PM]
"Star Trek" Boldly Celebrates 60 Years on Sept. 8
Additional 60th anniversary celebrations will continue throughout the remainder of 2026.
[08/27/26 - 12:36 PM]
America's Most High-Stakes Trivia Show Is Back on an All-New Special Advance Premiere of "The Floor" Sunday, September 13, on FOX
The special telecast will be followed by the one-hour season finale of "American Dad."
[08/27/26 - 12:01 PM]
Hulu Renews Hit Drama Series "Furious" for a Second Season
Views for episode 7 were up 40% from the premiere (based on 1 day views).
[08/27/26 - 11:15 AM]
Paramount+ Renews Carl Weber's "Black Hamptons" and "Family Business," and Tyler Perry's "Divorced Sistas" and "Zatima" for Additional Seasons
These series are a testament to the deep connection these characters and their worlds have built with fans season after season.
[08/27/26 - 11:13 AM]
Amazon MGM Studios Orders "Everyone in My Family Has Killed Someone" to Series, Starring Penn Badgley from David Hemingson
The project is based on Benjamin Stevenson's bestselling novel.
[08/27/26 - 11:00 AM]
Video: All Reality and We TV Release Trailer and Key Art for New Original Unscripted Series "Love After Lockup: Relationship Rehab" Premiering Friday, October 2
The nine-episode series gathers five fan-favorite couples from the "Love After Lockup" franchise as they embark on a transformative journey with psychiatrist and nationally recognized relationship expert Dr. Ish Major, working to heal old wounds and rebuild their relationships.

[08/27/26 - 10:15 AM]
Adult Swim to Serve Up New Series "Get Jiro" October 3
From Warner Bros. Animation and DC Studios and starring Brian Tee, the series transports viewers to a post-apocalyptic, near-future Los Angeles where culinary culture reigns supreme and the world's most powerful figures are chefs.
[08/27/26 - 10:00 AM]
Video: Starz Debuts Exhilarating Trailer and Key Art for Season Two of "Outlander: Blood of My Blood," Premiering Friday, September 18
The heart-pounding new trailer takes viewers on a captivating journey back in time to 1700s Scotland and the start of the Jacobite Uprising.

[08/27/26 - 10:00 AM]
The CW Network to Broadcast San Diego's 2026 Poinsettia Bowl and Holiday Bowl Games
The SDCCU Poinsettia Bowl returns to the college football schedule after a decade-long hiatus live on Wednesday, December 23, at 7:30pm ET / 4:30pm PT, with the Holiday Bowl following on Monday, December 28, at 5:00pm ET / 2:00pm PT.
[08/27/26 - 09:31 AM]
New Netflix Documentary Series "Born in the USA" Explores the High-Stakes World of a Busy Maternity Ward
With exclusive access to a busy maternity ward, this new premium documentary series unlocks a high-stakes hidden world: birth.
[08/27/26 - 09:01 AM]
From Peter Berg, Starring Nicholas Galitzine, Bill Skarsgard, Ray Nicholson, and Tom Francis - "The Mosquito Bowl" Comes to Theaters October 30 and on Netflix November 25
Based on a remarkable true story, following the attack on Pearl Harbor, four of America's top college football stars set their fame aside to enlist in the Marines.

[08/27/26 - 09:01 AM]
ESPN and Words + Pictures Announce October 8 Premiere for "Saban," Landmark ESPN Original Series on Hall of Fame Icon Nick Saban
The series tells the story of Saban's remarkable career, highlighted by his 17 seasons at Alabama, where he led the Crimson Tide to six national championships and reestablished the program as the preeminent force in college football.
[08/27/26 - 08:31 AM]
Video: "Stavros Halkias: Uncle Stav" - Official Trailer - Netflix
Fresh off becoming an uncle this year, Stavros Halkias is back for his second Netflix special, "Uncle Stav."