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[04/29/08 - 12:50 PM]
Generation O Brings Oxygen Its Best Month Ever
Oxygen spins the numbers for the month of April.

[via press release from Oxygen]

GENERATION O BRINGS OXYGEN ITS BEST MONTH EVER

GENERATION O BRINGS OXYGEN ITS BEST MONTH EVER

"Live Out Loud" Network Breaks Records This April with Most Successful Month in Primetime and Most Successful Series Premiere

NEW YORK � April 29, 2008 � Generation O has made April 2008 Oxygen's most successful month ever in primetime among all key demographics. With 217,000 P18-49 (up 29% from April 2007) 153,000 W18-49 (up 19%) and 78,000 W18-34 (up 7%), the network achieved new monthly highs in primetime among Generation O.

The network also set a new monthly record in prime among total viewers with 393,000 on average this month (up 33%). The network posted a 0.4 HH coverage rating in prime (a 33% gain). Oxygen also celebrated the largest audience ever for a debut of an Oxygen series with "Deion & Pilar: Prime Time Love" on Tuesday, April 15, as well as "Snapped's" most watched telecast ever with over one million viewers on April 27.

Oxygen set records on a total day basis among W18-49, and matched network peaks among W18-34. The network averaged 134,000 P18-49 (up 21% compared to April 2007), 98,000 W18-49 (up 20%), and 50,000 W18-34 (up 14%, tying the record set in February 2008). Additionally, Oxygen averaged 227,000 total viewers (up 21%) for total day. This marks the network's best April ever in total day for both P18-49 and total viewers, and the fifteenth consecutive month of year-over-year growth among P18-49, W18-49, W18-34 and total viewers on a total day basis.

Contributing to this month's success was "Deion & Pilar: Prime Time Love," which registered the largest audience ever of an Oxygen original series premiere with 438,000 P18-49, 334,000 W18-49, 250,000 W18-34 and 579,000 total viewers. The premiere also gave Oxygen its best results ever in the Tuesday 10:30P timeslot with P18-49 and total viewers.

"Snapped" also contributed to April's success with its highest telecast ever on April 27, as it became the fourth Oxygen telecast this year to top one million viewers, with 1.03MM total viewers. Among P18-49, April 27 also marked Oxygen's most watched primetime ever for a night consisting solely of Oxygen original series telecasts.

Oxygen.com had a notable April, with page views reaching 5.8 million, up +255% versus April 2007, monthly uniques reaching more than half a million, an increase of +56% compared to April 2007, and video streams reaching 2.1 million, a growth of +170% over the April 2007 average.

About Oxygen:

Oxygen is a program service of NBC Universal Cable Entertainment and is currently available in over 73 million homes. The network was launched in 2000 to fill a void in the television landscape -- creating a network targeted to younger women. Oxygen is rewriting the rulebook for women's television, with a vast array of unconventional and original programming including "The Janice Dickinson Modeling Agency," "The Bad Girls Club" and "Tori & Dean: Home Sweet Hollywood."

Source: Nielsen Media Research, Most Current Data: Live + 7 through 4/13/08, blended with Live + Same Day through 4/27/08; individual telecast performance points based on Live + Same Day data for date and time of airing.

Source: Insight XE, page views through April 28th. The FeedRoom, video through April 28th.





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· BAD GIRLS CLUB, THE (OXYGEN)
· DEION & PILAR: PRIME TIME LOVE (OXYGEN)
· SNAPPED (OXYGEN)









[12/17/14 - 02:44 PM]
Join Us Saturday, February 28 8/7c for the Two-Hour World Premiere Event of "Good Witch" A Hallmark Channel Original Primetime Series
Catherine Bell, Bailee Madison and James Denton star in the project, based on the series of TV movies of the same name.

[12/17/14 - 01:59 PM]
Nickelodeon Premieres a New Live-Action Comedy Series That Follows One Girl's Dream from the Sideline to the Gridiron in "Bella and the Bulldogs," Saturday, Jan. 17, at 8 P.M. (ET/PT)
In the special two-part series premiere, head cheerleader Bella earns a chance to try out to be quarterback of her middle school football team.

[12/17/14 - 12:51 PM]
Two Lucky Fans Will Win Trip to Super Bowl XLIX by Entering NBC Sports Super Bowl Fan Challenge
Fans can complete weekly challenges for a chance to win the grand prize - VIP access and two tickets to Super Bowl XLIX, as well as hotel and airfare accommodations.

[12/17/14 - 12:00 PM]
"Beautiful & Twisted" Starring Rob Lowe, Paz Vega and Emmy(R) and Golden Globe(R) Winner Candice Bergen, To Premiere January 31
The film is the true story of a couple's obsession, jealousy and greed, which ends in one of the most notorious cold-blooded murders in recent history.

[12/17/14 - 11:48 AM]
NASA's Curiosity Rover Finds Organics on Mars and Discovery Channel Gets Unprecedented Access Every Step of the Way
"Red Planet Rover" premieres this Thursday, December 18 at 10:00/9:00c.

[12/17/14 - 11:44 AM]
Channing Tatum Returns to Launch "Team Oscar(R)"
Winners will deliver Oscar statuettes to celebrity presenters at the 87th Academy Awards(R) on Oscar Sunday, February 22, live on ABC.

[12/17/14 - 11:22 AM]
Decorate the Tree and Ring in the New Year with Some of Your Favorite "Ink Master" Alumni on "Merry Ink" and "New Year's Ink" Specials
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[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
Adult Swim spins the numbers for the year to date.

[12/17/14 - 10:59 AM]
Emmy(R)-Winning Comedy Series "Girls," Created By and Starring Lena Dunham, Returns for Fourth Season Jan. 11, Exclusively on HBO
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[12/17/14 - 10:52 AM]
HGTV's Stars to Celebrate New Year's Day with Fans During Live All-Day Twitter Party
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[12/17/14 - 10:51 AM]
SEC Network Warms Up Christmas Morning with Yule Log and Fight Songs
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[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.

[12/17/14 - 10:32 AM]
"The Biggest Loser: Glory Days" Kicks Off the New Year with 4 Must-See Episodes Leading Up to the Exciting Season 16 Live Finale January 29
In a special two-hour, live finale from 8-10 p.m. ET, all of the former athletes who made up the season 16 cast return to weigh-in one last time.

[12/17/14 - 10:17 AM]
The Battle of the Bulbs Will Continue as "The Great Christmas Light Fight" Returns for Season Three in 2015
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[12/17/14 - 10:01 AM]
FXX Gets Animated - New One-Hour Late Night Animation Block Kicks Off on January 22 With Special Sneak Preview
The block will feature all-new episodes of "Lucas Bros. Moving Co." and "Stone Quackers."