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TLC and Real Simple Premiere Series, 'Real Simple. Real Life.' With Host Kit Hoover
Dream Team of Experts Make Life Easier with 360-Degree Lifestyle Makeovers
LOS ANGELES, Aug. 26 -- TLC and Real Simple today
announced the new lifestyle makeover series REAL SIMPLE. REAL LIFE.,
premiering Saturday October 18, 2008 at 8 PM ET/PT. Hosted by television
personality Kit Hoover, each of the series' 15 hour-long episodes will help
busy women tackle their daily challenges, sharing strategies to help make
life easier. The multimedia partnership between TLC and Real Simple,
announced in March 2008, will also encompass a dedicated Web site as well
as monthly editorial content in the award-winning Time Inc. magazine.
"Each week we'll feature a comprehensive, 360-degree lifestyle
makeover, using best-in-class experts in a variety of areas to help our
real women identify their day-to-day challenges, and offer realistic
solutions and 'aha' tips to help them live an even better life. Viewers at
home will identify with these women and be impacted by the makeovers,"
explains Executive Producer Jude Weng. "We embrace the reality that it's
not about making the perfect meal or having the most organized closet;
we're working with them to make time-saving changes that will let them add
more of the fun 'me' time they're craving back into their lives."
Today's women are faced with endless daily demands and expectations --
keeping a household running, getting the kids off to school, staying on top
of deadlines at work, and trying to get dinner on the table at night, to
name a few. These women are happy, successful, and love their lives -- they
just have too much on their plates. REAL SIMPLE. REAL LIFE. will help these
women, and their loved ones, identify the true causes of their daily
frustrations and help implement solutions, ranging from smart organization
strategies to no-stress entertaining ideas to simple yet delicious meals.
The goal is to offer personalized tips that will save time, clear the
chaos, and leave more time to do the things they want to do.
Hosted by Kit Hoover, a working mother of three, the series will pair
each week's makeover subject with a team of experts who will assess the
challenges and share accessible solutions to help get these families back
on track. Kit, who made her television debut as an original member of the
series ROAD RULES, and was a recent correspondent for the TV GUIDE network,
will connect the makeover subjects with the series experts, including:
-- Ashlee Barnes, makeup
-- Nate Lyon, food
-- Gia Russo, design
-- Lana Titus, fitness
-- Sam Saboura, fashion
-- Farnoosh Torabi, finance
-- Jodie Watson, organization
-- Nicole Williams, career & life coach
MULTI-MEDIA PLATFORM
REAL SIMPLE. REAL LIFE. is more than a television series; it is a new
360-degree makeover brand that will help everyday people find solutions to
make life easier. In addition to the weekly TV program, TLC and Real Simple
will launch a dedicated Web site, realsimplereallife.com, which will delve
deeper into the show's makeovers, with exclusive content, how-to videos
featuring the show's experts, behind-the-scenes video and surprise
check-ins with makeover subjects after the cameras leave.
In addition, starting with the October 2008 issue, Real Simple magazine
will produce a TV section every month that will provide a more in-depth
profile of one of that month's makeover subjects. The magazine will share
the woman's problems and solutions with exclusive tips from the show's
experts, answers to viewer questions and bonus content. The special section
will provide a unique, relevant experience for Real Simple readers
regardless of whether they watch the program on TLC.
REAL SIMPLE. REAL LIFE. is produced for TLC and Real Simple by Brand
New Entertainment with Executive Producers Jude Weng and Fernando Mills.
About TLC
TLC's innovative docu-series and reality-based programming include
favorites What Not to Wear, Jon & Kate Plus 8, Little People Big World and
LA Ink. The channel introduced Miss America Reality Check in 2007, which
helped drive the Miss America Pageant to its highest rating in years. TLC
defined home design with Trading Spaces and continues to renovate the genre
with series such as Holmes on Homes. TLC's daytime lineup includes the Emmy
Award-winning A Baby Story as well as Take Home Chef, featuring one of
People Magazine's Sexiest Men, Curtis Stone. The channel is available in
more than 96 million homes in the US, nearly 8 million homes in Canada and
through the website at http://www.tlc.com. TLC is part of Discovery
Communications which is owned by Discovery Holding Co. (Nasdaq: DISCA,
DISCB), Advance/Newhouse Communications and John S. Hendricks, Discovery's
founder and chairman.
About Real Simple
Real Simple launched in March 2000 and has quickly become one of the
industry's biggest success stories. The brand provides women with inspiring
ideas and practical solutions to make every part of their lives easier and
better. The magazine has struck a chord with busy women looking to make
life easier, currently reaching 7.7 million readers per month.
Real Simple has expanded its brand promise, "life made easier," to
other platforms, including: books; international editions; a weekly
television show premiering on TLC in October 2008; online -
http://www.realsimple.com; two innovative product lines sold at Target; a
syndicated newspaper column; and a daily presence on XM Satellite Radio.
Real Simple is part of Time Inc., one of the largest content companies
in the world and the largest publisher in the U.S. Time Inc. is a Time
Warner company.
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