or


[10/10/08 - 01:21 PM]
Up Against CBS' Premiere Thursday, ABC Earns Second in Viewers and All Key Adults
ABC spins the numbers for Thursday, October 9.

[via press release from ABC]

Quick Take for Thursday, October 9, 2008 (Fast Affiliate Live + Same Day Ratings)

Up Against CBS' Premiere Thursday, ABC Earns Second in Viewers and All Key Adults, While Ranking a Dominant No. 1 on the Night in Women 18-34

Growing Week to Week in Viewers and Young Adults, "Ugly Betty" Takes Second At 8pm in Viewers and Wins the Hour for the 3rd Straight Week in Women 18-34

ABC's "Grey's Anatomy" Tops the Season Opener of "C.S.I" in Adults 18-34 And Stand as the Thursday's No. 1 Television Program in Women 18-34

ABC's "Life on Mars" Opens as TV's No. 1 New Drama Debut This Season In Adults 18-49, Qualifying as the Highest-Rated Fall Drama Opener in 1 Year

In the 10pm Hour, "Life on Mars" Beats CBS' Debut of "Eleventh Hour" in Key Adults

Thursday Night (8:00-11:00 p.m.)

Against the premiere of CBS' Thursday dramas, ABC earned second place in Total Viewers (11.5 million) and across all key Adult demos: AD18-34 (3.4/10), AD18-49 (4.0/10) and AD25-54 (4.6/11). ABC posted a dominant first place on the evening in Women 18-34, besting its nearest competition by 26% (4.9/14 vs. 3.9/11 - NBC).

"Ugly Betty" (8:00-9:00 p.m.)

Growing week to week, ABC's "Ugly Betty" took second place in its hour among Total Viewers (8.5 million) to CBS' "Survivor: Gabon," topping NBC's comedies which included the debut of "Kath & Kim" by 1.2 million viewers ("My Name is Earl"/"Kath & Kim" = 7.3 million). Leading its nearest competition in the hour by 16% in Women 18-34 (3.6/11 vs. 3.1/10 - CBS), "Betty" ranked No. 1 in its time period for the 3rd week in a row among young women.

� "Ugly Betty" was up week to week in both Total Viewers (8.5 million vs. 8.3 million) and Adults 18-49 (2.6/7 vs. 2.5/7).

"Grey's Anatomy" (9:00-10:00 p.m.)

Opposite the season premiere of CBS' "C.S.I. in the 9 o'clock hour," ABC's "Grey's Anatomy" took second in the hour to stand as Thursday's No. 2 TV show in both Total Viewers (14.5 million) and Adults 18-49 (5.5/13). "Grey's" beat the "C.S.I." premiere by 20% among Adults 18-34 (5.3/14 vs. 4.4/12). The ABC medical drama led the hour by 47% (7.8/19 vs. 5.3/13 � CBS and NBC tied) and registered as Thursday's No. 1 TV show with Women 18-34.

"Life on Mars" (10:00-11:00 p.m.)

TV's highest-rated drama debut of the season, ABC's series debut of "Life on Mars" topped CBS' series premiere of "Eleventh Hour" by solid margins in the 10 o'clock hour across all key Adult demos: AD18-34 +23% (2.7/8 vs. 2.2/7), AD18-49 +15% (3.8/10 vs. 3.3/9) and AD25-54 +14% (4.8/12 vs. 4.2/10). In addition, "Life on Mars" ranked No. 1 in the hour in AD25-54, M25-54 and W25-54, and was the top-rated broadcast show in the slot with Teens 12-17 (1.4/6).

� "Life on Mars" stands as TV's No. 1 drama debut of the season in Adults 18-49, and the highest-rated Fall drama opener in 1 year � since 10/3/07.

� "Life on Mars" improved the time period for ABC over the same night last year (w/"Big Shots") by 3.1 million viewers (11.6 million vs. 8.5 million), by 6% in Adults 18-49 (3.8/10 vs. 3.6/10) and by 17% in Adults 25-54 (4.8/12 vs. 4.1/11).

� "Life on Mars" retained a strong 93% of its lead-in among Men 18-49 (2.8/8 vs. 3.0/8) and built on Grey's Anatomy by 6% in Men 25-54 (3.7/10 vs. 3.5/8).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 28% currently, from 20% at the same point in 2007. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 10/9/08.





  [october 2018]  
S
M
T
W
T
F
S
 


· BIG SHOTS (ABC)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· ELEVENTH HOUR (CBS)
· GREY'S ANATOMY (ABC)
· KATH & KIM (NBC)
· LIFE ON MARS (ABC)
· MY NAME IS EARL (NBC)
· UGLY BETTY (ABC)





[10/14/18 - 04:30 PM]
The CW Network Launches #CWOpenToAll, Proclaiming the Network's Commitment to Representation and Inclusion
"We think this campaign really captures the spirit and mission of The CW and why our fans come to us," said Mark Pedowitz.

[10/14/18 - 04:04 PM]
"Breeders" Ordered to Series at FX - New Comedy Starring Martin Freeman and Daisy Haggard Takes a Modern Day Look at Parenthood
The 10-episode first season will premiere on FX in 2020.

[10/14/18 - 08:28 AM]
Saturday's Broadcast Ratings: ABC Cruises to Victory with College Football
The Alphabet takes home top honors in total viewers and adults 18-49.

[10/14/18 - 07:49 AM]
College Football Week 7: ABC's "Saturday Night Football" Up an Impressive 57% Year-Over-Year
ESPN spins the numbers for Saturday, October 13.

[10/13/18 - 08:28 AM]
Friday's Broadcast Ratings: FOX, "Last Man Standing" Top Demo Race
The network take home the adults 18-49 crown while CBS is the most-watched network.

[10/12/18 - 11:12 PM]
Development Update: Friday, October 12
Updates include: Netflix cancels "Marvel's Iron Fist" after two seasons; Danny Trejo to star in ABC's "Food & Familia"; and FOX extends "Lethal Weapon" by two episodes, with Damon Wayans.

[10/12/18 - 03:26 PM]
"The Good Place" & "Superstore" Debuts Set Series Records in Digital
NBC further spins the numbers for the season to date.

[10/12/18 - 12:32 PM]
"Momentum Generation," Chronicling the Extraordinary Experiences of a Band of Youthful Surfers Who Transformed the Sport, Debuts Tuesday, Dec. 11 on HBO
HBO Sports takes a deep dive into the fascinating, constantly evolving world of surfing, exploring how a group of dedicated teenagers changed the sport and its culture in the 1990s.

[10/12/18 - 11:44 AM]
Freeform's Newly Expanded "31 Nights of Halloween" Launches with Gains Over the Prior Year, as 'Hocus Pocus' Reaches 8.2 Million Viewers in Its First Week
Freeform further spins the numbers for the week of October 1-7.

[10/12/18 - 11:31 AM]
Sienna Miller, Seth MacFarlane, Simon McBurney and Annabelle Wallis Join the Cast of the New Showtime(R) Limited Series Based on "The Loudest Voice in the Room"
The series stars Academy Award(R) and Golden Globe winner Russell Crowe in the title role and Academy Award nominee Naomi Watts as Gretchen Carlson.

[10/12/18 - 10:28 AM]
The Games Begin in January as Dwayne Johnson, Simon Cowell and Ellen Degeneres Join NBC's Powerful Primetime Schedule
"The Titan Games," "America's Got Talent: The Champions" and "Ellen's Game of Games" will all kick off 2019 for the network.

[10/12/18 - 10:20 AM]
Tamara Taylor and J.C. Mackenzie to Lead the Cast of "October Faction"
Aurora Burghart, Gabriel Darku, Wendy Crewson, Megan Follows and Stephen McHattie will also star in the Netflix series.

[10/12/18 - 10:00 AM]
Tyra Banks Returns as Eve in the Freeform Original Film "Life-Size 2," Premiering Sunday, Dec. 2
Grace Manning (Francia Raisa) is the 20-something CEO of Marathon Toys, a huge toy company started by her mother that is most famous for manufacturing the iconic Eve doll.

[10/12/18 - 08:42 AM]
More Food, Fun, and Friendly Competition Are on the Menu on the New Season of "Guy's Ranch Kitchen"
The new season features Rocco DiSpirito, Duff Goldman, Eric Greenspan, Alex Guarnaschelli, Antonia Lofaso, Aaron May, Michael Mina, Marc Murphy, Damaris Phillips, Carl Ruiz, Aarti Sequeira, Michael Voltaggio, Justin Warner, and Jonathan Waxman.

[10/12/18 - 08:26 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Rises in Latest FOX Victory
The network once again takes home top honors in total viewers and adults 18-49.