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[04/29/09 - 09:56 AM]
NBC Picks Up Hit Series 'The Celebrity Apprentice' for Spring 2010
"[It] is the ultimate business and reality show at the top of its game and has exploded in popularity this season while also raising an impressive amount of money for charity," said the network's Paul Telegdy.

[via press release from NBC]

NBC PICKS UP HIT SERIES 'THE CELEBRITY APPRENTICE' FOR SPRING 2010

UNIVERSAL CITY, CALIF. - April 29, 2009 - NBC has picked up the hit series "The Celebrity Apprentice" for another season in Spring 2010, it was announced today by Ben Silverman, Co-Chairman, NBC Entertainment and Universal Media Studios

"'The Celebrity Apprentice' is the ultimate business and reality show at the top of its game and has exploded in popularity this season while also raising an impressive amount of money for charity," said Paul Telegdy, Executive Vice President, Alternative Programming, NBC and Universal Media Studios. "It's a valuable franchise and proven competitor and we're thrilled to have Mr. Trump and Mr. Burnett back to create another brilliant season." "

'The Apprentice' and 'Celebrity Apprentice' have been an amazing adventure for me and, obviously, a very popular show with the public," said executive producer Donald Trump. "Its Emmy nominations and great success have translated into a wonderful experience. Working with Mark Burnett has been terrific, and I am greatly honored that NBC has renewed us for yet another season, our ninth."

"The Celebrity Apprentice" is averaging a 3.5 rating, 9 share among adults 18-49 and 8.6 million viewers overall this season. The popular unscripted series is up 39 percent versus NBC's non-sports adult 18-49 average in the time period prior to "Apprentice" ("live plus same day") and is doubling its lead-in from the 8-9 p.m. hour in adults 18-49. In the 10:30 lead-in to local news, "Celebrity Apprentice" has out-rated all regular competition for the last six weeks in a row in the key news demographic of adults 25-54.

After last year's ratings blockbuster, "The Celebrity Apprentice" and host Donald Trump returned last January with a dynamic cast of celebrities. The 16 new celebrities have vied for the coveted title, using all their business savvy as they fight for causes close to their hearts. They use their fame, their rolodexes and their business acumen to win weekly tasks, while ultimately battling with each other to stay out of the boardroom and avoid hearing those dreaded words, "You're Fired!."

"The Celebrity Apprentice" is produced by Mark Burnett Productions in association with Trump Productions LLC. Mark Burnett, Donald Trump, Page Feldman and Eden Gaha are Executive Producers.





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· APPRENTICE, THE (NBC)





[11/25/20 - 12:13 PM]
"Married at First Sight" Heads Down the Aisle in Atlanta for Season 12 on January 13 with Three Hour Megasized Premiere
Season 12 is set to be the most romantic, diverse, and surprising season yet as ten brave-but-loveless singles meet their new spouse at the altar and enter a legally binding marriage at first sight.

[11/25/20 - 12:06 PM]
NFL Moves Ravens-Steelers Thanksgiving Primetime Game to Sunday, November 29
In its place, NBC will rebroadcast "The National Dog Show" alongside a repeat of "The Wall."

[11/25/20 - 10:47 AM]
Video: HBO Max Debuts Trailer and Key Art for Max Original "House of Ho" Premiering Thursday, Dec. 10
The series follow the lives, loves, and conflicts of the Hos, a wealthy Vietnamese-American family in Houston who've built a multimillion-dollar empire.

[11/25/20 - 10:31 AM]
"Saturday Night Live" Closes Out 2020 with Three Shows in December, Live Coast-to-Coast
Jason Bateman, Timothée Chalamet and Kristen Wiig are on tap to host in the coming weeks.

[11/25/20 - 10:08 AM]
Video: "On Pointe" - Official Trailer - Disney+
Get a glimpse into the students from the School of American Ballet in the series, due on Friday, December 18.

[11/25/20 - 10:00 AM]
An Incredible Lineup of Talent Set to Join the "Christmas Spectacular Starring the Radio City Rockettes - At Home Holiday Special"
NBC News' "Today" co-anchors Savannah Guthrie and Hoda Kotb will host the joyous event.

[11/25/20 - 09:00 AM]
More Performers Announced for the One-Hour Concert Special "Play On: Celebrating The Power of Music to Make Change," on a New Date and Time, Tuesday, Dec. 15
The one-hour special was previously scheduled for Saturday, December 5 at 9:00/8:00c.

[11/25/20 - 08:12 AM]
Tuesday's Broadcast Ratings: "The Bachelorette" Keeps ABC on Top in Demos
The Alphabet takes home the adults 18-49 crown while CBS leads the night in total viewers.

[11/25/20 - 08:00 AM]
HBO Max Highlights - December 2020
Newly announced premieres include "House of Ho" on December 10 and "Homeschool Musical Class of 2020" on December 17.

[11/25/20 - 06:33 AM]
FOX College Hoops Tips Off 2020-21 Season with Thanksgiving Week Feast
Gus Johnson, the most exciting voice in sports, returns as the network's lead play-by-play announcer, with former All-American and NBA veteran Jim Jackson and Emmy Award-winning broadcaster Bill Raftery serving as FOX Sports' lead game analysts.

[11/25/20 - 05:32 AM]
Successful Duo Brings New Danish Series "Chosen" to Netflix
"Chosen" is a coming-of-age sci-fi story about a young girl whose reality is suddenly turned upside down when everything she thought she knew turns out to be wrong, and she realises that the world is not as safe and blissful as she thought.

[11/24/20 - 11:25 PM]
Development Update: Tuesday, November 24
Updates include: Netflix renews "Izzy's Koala World"; Pop cancels "One Day at a Time"; and Amber Riley to star in NBC's "Dream."

[11/24/20 - 12:07 PM]
Lifetime Announces Movie and Documentary Events for Winter 2021
Highlights include two all-new authorized biopics of Salt-N-Pepa and Wendy Williams.

[11/24/20 - 12:00 PM]
CW Seed and "Entertainment Tonight" Reunite the Cast of 90210 for All-New Special
The reunion show will be available to stream on CW Seed, The CW's streaming-only network, free and without subscription or log-in beginning tomorrow, Wednesday, November 25.

[11/24/20 - 11:33 AM]
Bundle Up with New Holiday Specials of Kids and Family Favorites "Looney Tunes Cartoons," "Esme & Roy," and "Sesame Street"
"Bugs Bunny's 24-Carrot Holiday Special" will kick things off on Thursday, December 3.