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Fringe Ratings Report: ABC Late-Night Programming
Week of November 16, 2009
Turning in Some of its Strongest Results of the Season,
ABC's "Jimmy Kimmel" Outdraws NBC's "Fallon" by a Best-Ever 39% in Total Viewers
ABC's "JKL" Draws More Viewers than "Fallon" for the 9th Week Running,
Leading by 26% for the Season and by 34% for the 2009 November Sweep
With Guests Robert Pattinson, Kristen Stewart, Taylor Lautner and
Death Cab for Cutie, "JKL" Marks its Most-Watched Friday in Over 6 Months
Weekly National Ratings:
For the week of November 16, 2009, ABC's "Jimmy Kimmel Live" drew its 2nd-biggest audience (1.76 million) and equaled its highest-rated week among Adults 18-49 (0.6 rating/719,000) since season-premiere week 8 weeks ago � w/o 9/21/09.
� During the week, ABC's "Jimmy Kimmel Live" outdrew NBC's "Late Night with Jimmy Fallon" by a best-ever 39% in Total Viewers (1.76 million vs. 1.27 million), bettering the NBC late night program in viewers for the 9th consecutive week, all 9 weeks during the 2009-10 TV season. Season-to-date, "JKL" is attracting 26% more overall viewers than NBC's "Fallon" (1.72 million vs. 1.37 million). With just 3 nights left to be counted, "Kimmel" leads "Fallon" by an even bigger margin of 34% during the 2009 November Sweep (1.74 million vs. 1.30 million)
� On Friday (11/20/09), featuring guests Robert Pattinson, Kristen Stewart, Taylor Lautner and Death Cab for Cutie, "JKL" drew its biggest audience on the evening in more than 6 months (since 5/15/09) and its 2nd-largest audience on any night this season.
Source: NTI, National Live + Same Day Program Ratings, week of 11/16/09, or as dated. Season-to-date averages based on Most Current Ratings. 2009-10 TV Season (9/21 � 11/22/09)
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