or


[03/11/03 - 12:00 AM]
UPN Renews 'Smackdown!'
By Brian Ford Sullivan (TFC)

CHICAGO (thefutoncritic.com) -- UPN and the WWE have signed a multi-year renewal deal to keep "WWE Smackdown" at the network through the 2004-05 season.

Despite ratings being down by 13% from last season (6.37 million viewers on average vs. 5.55 million as of March 2), "Smackdown" is still UPN's most-watched program as well as the top-rated show among male teens and the third-highest-rated show among persons 12 through 34 (behind CBS and NBC) in its time period.

The deal also marks a change in the series' license-fee structure. Previously, in what was essentially a time buy, the WWE had paid a straight fee of $300,000 per week (about $16 million a year) to UPN in order to broadcast the series. In exchange, the WWE sold most of "Smackdown's" ad inventory, with UPN handling just two minutes' worth of spots. Beginning this fall however, the WWE will switch to a more traditional license-fee arrangement as now UPN will pay the company about $500,000 per week for the series and take over selling all of the ad inventory.

Despite the netlet actually paying for the series now, the switch will likely end up putting more money in UPN's pocket. The WWE reportedly makes $1 million per episode through its ad spots and with UPN taking over the inventory, it will see a net profit of $500,000 per episode, an increase from the $300,000 the WWE currently pays them.

Other details announced: UPN will keep the series on Thursday nights and the WWE will create four "Smackdown"-related specials per year in addition to its usual 52 weeks-a-year format.

This article was updated on March 12.





  [march 2003]  
S
M
T
W
T
F
S
      


· WWE SMACKDOWN (USA)





[07/28/26 - 10:01 AM]
National Geographic Documentary Films Greenlights New Film from Oscar and Multi BAFTA Award-Winning Director James Marsh
Brought to the screen by Magna Studios for release in 2027, the film brings to life the gripping true story of Aron Ralston, who inspired the Academy Award-nominated Searchlight Pictures film "127 Hours," directed by Danny Boyle.

[07/28/26 - 09:01 AM]
Video: "Below" - Official Teaser - Netflix
Josh Hartnett stars in the suspenseful new thriller, coming to Netflix on October 8.

[07/28/26 - 08:01 AM]
HBO Max Launches New Mobile Features for Enhanced Content Discovery
"HBO Max Shorts" is designed to help users discover something to watch by highlighting iconic and memorable scenes from the HBO Max library in a vertical, scrollable feed.

[07/28/26 - 08:01 AM]
A Killer Comeback Awaits as Paramount+ Reveals First-Look Images of "Dexter: Resurrection" Season Two
The new season is coming later this year on Paramount+.

[07/28/26 - 08:01 AM]
Video: "Freefall: A Reckoning for Boeing" - Official Trailer - Netflix
Academy Award-nominated filmmaker Rory Kennedy and her Emmy-nominated producing partner Mark Bailey continue their urgent investigation into the once-iconic aviation giant, uncovering startling new revelations and capturing voices from the inside.

[07/28/26 - 07:31 AM]
AMC Global Media's Acorn TV Renews Critically Acclaimed Crime Drama "Art Detectives," Starring Stephen Moyer, for a Second Season
Production begins in Belfast and across Northern Ireland this July and will premiere with a two-part special this December, followed by a full six-episode season in 2027.

[07/28/26 - 07:01 AM]
Video: "The Last Sunrise" - Official Trailer - Prime Video
Based on the beloved novel, The Last Sunrise follows Ry (Maia Reficco), a college student with a chronic illness, on a summer escape to Mallorca with her mother (Eva Longoria).

[07/28/26 - 06:01 AM]
Video: "Here the Whole Time" - Official Trailer - Netflix
Felipe just wanted a quiet summer with his artsy mom and every musical he could binge... when his childhood crush knocked on his door to join the party.

[07/28/26 - 06:01 AM]
MGM+ Picks Up Action Thriller Series "Embassy," Starring Anna Kendrick, Sam Heughan and J.K. Simmons from AGC Television, Ascendant Fox, and Turbine Studios
When armed mercenaries storm the U.S. Embassy in London, Layla (Kendrick), a sharp and resourceful American diplomat, faces an impossible choice: protect the U.S. Ambassador (Simmons) or follow his orders to exfiltrate a high value asset being held at the embassy.

[07/28/26 - 06:01 AM]
Video: Apple TV's Emmy Award-Winning Series "Ted Lasso" Returns to the Pitch in Season Four Trailer
"Ted Lasso" returns with its 10-episode new season on Wednesday, August 5, 2026 with one episode, followed by new episodes every Wednesday through October 7 on Apple TV.

[07/28/26 - 06:00 AM]
The CW Network and ESPN Set August 4 Launch for CW Sports Live Streaming on the ESPN App
More than 800 annual hours of CW Sports will be broadcast live on The CW Network as well as stream live on the ESPN App for viewers with an ESPN Unlimited subscription plan.

[07/28/26 - 12:01 AM]
Video: "Mourinho" - Official Trailer - Netflix
This trophy-packed, insider-fueled documentary charts José Mourinho's iconic rise as one of the world's top footballing managers of the most elite clubs.

[07/27/26 - 04:01 PM]
Lee Chang-dong's "Possible Love" Sets November 6 Netflix Release Ahead of Venice and Toronto Premieres
The film follows two married couples - a laid-off worker and his wife, and a documentary filmmaker and her husband - whose paths cross when the filmmaker sets out to film them, bringing both marriages face to face with their different lives and hidden desires.

[07/27/26 - 02:00 PM]
ABC Announces Fall 2026 Premiere Dates
The news comes following a successful season where ABC delivered 10 of the Top 20 programs in the 2025-2026 broadcast season across Adults 18-49, more than any other broadcast network.

[07/27/26 - 12:56 PM]
"How to Catch a Dirtbag" Premieres August 5 on Discovery Channel
A new series featuring the "investigations" of internet sensation Michael McWhorter, aka "Tizzy Ent", who has popularized the art of internet crowd sourcing to help identify those who appear to do horrible things in public and seem to get away with it.