[10/13/03 - 12:00 AM] UPN's 'Eve,' 'All of Us' First to Get Full Seasons By Brian Ford Sullivan (TFC)
CHICAGO (thefutoncritic.com) -- UPN has given full season orders of 22 episodes to its new comedies "Eve" and "All of Us." The news, announced via press release this afternoon, marks the first freshman back-nine pickups of the 2003-04 season.
"By picking up these two new shows for a full season, UPN's streak of developing and launching new comedy hits continues," said UPN Entertainment President Dawn Ostroff in the release. "'Eve' has fit seamlessly into our successful Monday night block and has seen growth since its premiere, and we're incredibly excited to enter the new season and be able to launch a new night on Tuesday with 'All of Us,' UPN's most watched show this year."
The network also touted each series' ratings performance:
On UPN's new Tuesday comedy block, ALL OF US has quickly become the network's breakout hit. ALL OF US is UPN's most watched (4.5mil) series and highest rated show among persons 12-34 (2.3/7) of the 2003-2004 season. ALL OF US has improved the time period compared to the final season performance of "Buffy The Vampire Slayer" in all key demographics, including +5% among adults 18-34, +5% among adults 18-49 and +17% among total viewers.
EVE joined UPN's Monday night comedy block on Sept. 15, 2003, and since its premiere, its ratings have grown by +17% in the Network's target demographic of adults 18-34, +6% among adults 18-49, and +10% among total viewers, as well as among female categories. In its last outing, EVE ranked as UPN's most watched Monday comedy for the first time this season (4.5 million viewers).
"Eve" and "All of Us" air Mondays at 8:30/7:30c and Tuesdays at 8:30/7:30c respectively.