or


[08/31/04 - 12:00 AM]
VH1 Says Cowabunga to Its Most Watched Summer Ever

[via press release from VH1]

VH1 Says Cowabunga To Its Most Watched Summer Ever

Primetime Rating Average in VH1�s 18-49 Demo Increases 33%

NEW YORK, August 31, 2004 � Summer 2004 will go down as the �Big Kahuna� in VH1�s record books.

The network surfed to its MOST WATCHED SUMMER ever in its 19-year history thanks to wave after wave of original programming that loved the 90s, ruled the world, peeked at the �Man In The Mirror� and ran the gamut from �A 2 Z.� *

An average 380,000 viewers in the 18-49 demo tuned into VH1 this summer during primetime, a new record and an 8% increase compared to last summer � the previous record-holder. In total day, an average 212,000 viewers in the 18-49 category tuned in, up 10% from Summer 2003.

VH1 also averaged a .4 in primetime among viewers 18-49 � a 33% increase compared to last summer�s average of .3.

Some of the tiki-rific programs for our hotdogger summer covering 5/31/04 through 8/29/04 included:

� The week-long �I Love The 90s� premier-a-thon fueled VH1�s highest rated week in primetime in five years among its key 18-49 viewers. From Monday, July 12 through Sunday, July 18, VH1�s primetime average was a .8, a +167% increase compared to the same week in 2003. This equaled the same average for VH1 �Divas Week� in 1999.

� �I Love The 90s� also helped VH1 score its most watched week ever in that key demo and among viewers 2+ in primetime and total day. An average 845,000 viewers in the 18-49 demo tuned into primetime throughout the week � that�s a 156% increase compared to the same week in 2003. An average 1.2 million viewers 2+ watched VH1 during primetime, a 125% increase over the same time last year.

� More than 1 million total viewers tuned into the premiere of the VH1 Original Movie �Man In The Mirror� Friday, August 6. The premiere averaged a .6 in the 18-49 demo � a 100% increase compared to the same day in 2003.

� The July 12 premiere of the VH1�s new series �A 2 Z� was the third highest rated series premiere in VH1 history. The 18-49 average of .8 was 54% above the prior four-week time period.

� 100 Most Metal Moments averaged a .5 in the 18-49 demo during its May 31 premiere week � a 69% increase over the prior four-week average.

VH1 connects viewers to the music, artists and pop culture that matter to them most with series, specials, live events, exclusive online content and public affairs initiatives. VH1 is available in nearly 87 million households in the U.S. VH1 also has an array of digital services including VH1 Classic, VH1 Soul, VH Uno, VH1 Mega Hits and VH1 Country. Connect with VH1 at www.VH1.com.

VH1 is a registered trademark of MTV Networks, a unit of Viacom International Inc. MTV Networks also operates and offers joint ventures, licensing agreements and syndication deals whereby its programming can be seen worldwide.





  [august 2004]  
S
M
T
W
T
F
S


· MAN IN THE MIRROR: THE MICHAEL JACKSON STORY (VH1)









[04/19/14 - 09:02 AM]
Friday's Broadcast Ratings: ABC Tops Demos with "Shark Tank," "20/20"
The Alphabet's veteran newsmagazine posts big gains from last week among adults 18-49.

[04/19/14 - 08:34 AM]
"Hannibal" Is Up 29% Week to Week in Adults 18-49 with Its Top Result in Three Weeks
NBC spins the numbers for Friday, April 18.

[04/19/14 - 08:32 AM]
ABC Wins 3rd Straight Friday with the Top 2 TV Shows - "20/20" Surges to 2nd-Highest Ratings This Season
ABC spins the numbers for Friday, April 18.

[04/18/14 - 03:21 PM]
ESPN NFL Programming Highlights - "Draft Academy" Debuts April 22
Projected first-round picks Blake Bortles, Jadeveon Clowney and Marqise Lee will be part of the four-week series.

[04/18/14 - 12:09 PM]
First Lady Michelle Obama and Kellie Pickler Guest Star on "Nashville"
Said installment revolves around a charity concert at Fort Campbell.

[04/18/14 - 11:25 AM]
"Saturday Night Live" to Celebrate 40th Anniversary on Feb. 15, 2015
Past and present cast members, as well as special and musical guests from the show's incredible five-decade run, will appear on the telecast, with the specific lineup of guests to be determined in the coming months.

[04/18/14 - 10:56 AM]
New truTV Series "The Carbonaro Effect," Starring Comic Magician Michael Carbonaro, Set To Premiere Thursday, May 15th at 10pm ET/PT
The new 12-episode and hilarious series follows Carbonaro as he tricks, amazes and amuses the unsuspecting public.

[04/18/14 - 10:21 AM]
TLC Stitches Up Season Two, And Says I Do to More "Something Borrowed, Something New"
Season three, currently scheduled to premiere in November, promises to deliver more tears shed over old shredded threads.

[04/18/14 - 10:13 AM]
Video: "The Normal Heart" - Trailer (HBO Films)
The trailer will air this Sunday, April 20 just before "Game of Thrones" at 9:00/8:00c.

[04/18/14 - 10:02 AM]
Ariana Grande, Austin Mahone, Becky G, Zendaya, R5 and Fifth Harmony to Perform at the 2014 Radio Disney Music Awards
"Disney Channel Presents The Radio Disney Music Awards," a television special originating from the event, will be presented Sunday, April 27 on Disney Channel.

[04/18/14 - 09:32 AM]
Syfy's Hit Competition Series "Face Off" to Return for 7th Season in July
Season 7 will also introduce new judge, Lois Burwell, a renowned Academy-Award winning makeup artist known for her work on Lincoln, Braveheart, Saving Private Ryan, War Horse and War of the Worlds.

[04/18/14 - 09:30 AM]
Shakira to Sing "Empire" from New Self-Titled Album on Live Tuesday, April 22 Telecast of "The Voice"
In addition to the Grammy Award-winning Shakira, "The Voice" coaches Adam Levine and Blake Shelton will perform a song with their respective teams on the April 22 telecast.

[04/18/14 - 08:43 AM]
"Jimmy Kimmel Live" Scores Its Best-Ever Numbers at 11:35 p.m.
ABC spins the late-night numbers for Thursday, April 17.

[04/18/14 - 08:42 AM]
"Parenthood" Jumps 18% Versus Last Week in 18-49, Making It Its Top Episode in Three Weeks
NBC spins the numbers for Thursday, April 17.

[04/18/14 - 08:22 AM]
Thursday's Broadcast Ratings: "Scandal" Finale Powers ABC Into the Top Spot
The Alphabet takes home the adults 18-49 crown but falls just short as the most-watched network.