or


[08/31/04 - 12:00 AM]
VH1 Says Cowabunga to Its Most Watched Summer Ever

[via press release from VH1]

VH1 Says Cowabunga To Its Most Watched Summer Ever

Primetime Rating Average in VH1�s 18-49 Demo Increases 33%

NEW YORK, August 31, 2004 � Summer 2004 will go down as the �Big Kahuna� in VH1�s record books.

The network surfed to its MOST WATCHED SUMMER ever in its 19-year history thanks to wave after wave of original programming that loved the 90s, ruled the world, peeked at the �Man In The Mirror� and ran the gamut from �A 2 Z.� *

An average 380,000 viewers in the 18-49 demo tuned into VH1 this summer during primetime, a new record and an 8% increase compared to last summer � the previous record-holder. In total day, an average 212,000 viewers in the 18-49 category tuned in, up 10% from Summer 2003.

VH1 also averaged a .4 in primetime among viewers 18-49 � a 33% increase compared to last summer�s average of .3.

Some of the tiki-rific programs for our hotdogger summer covering 5/31/04 through 8/29/04 included:

� The week-long �I Love The 90s� premier-a-thon fueled VH1�s highest rated week in primetime in five years among its key 18-49 viewers. From Monday, July 12 through Sunday, July 18, VH1�s primetime average was a .8, a +167% increase compared to the same week in 2003. This equaled the same average for VH1 �Divas Week� in 1999.

� �I Love The 90s� also helped VH1 score its most watched week ever in that key demo and among viewers 2+ in primetime and total day. An average 845,000 viewers in the 18-49 demo tuned into primetime throughout the week � that�s a 156% increase compared to the same week in 2003. An average 1.2 million viewers 2+ watched VH1 during primetime, a 125% increase over the same time last year.

� More than 1 million total viewers tuned into the premiere of the VH1 Original Movie �Man In The Mirror� Friday, August 6. The premiere averaged a .6 in the 18-49 demo � a 100% increase compared to the same day in 2003.

� The July 12 premiere of the VH1�s new series �A 2 Z� was the third highest rated series premiere in VH1 history. The 18-49 average of .8 was 54% above the prior four-week time period.

� 100 Most Metal Moments averaged a .5 in the 18-49 demo during its May 31 premiere week � a 69% increase over the prior four-week average.

VH1 connects viewers to the music, artists and pop culture that matter to them most with series, specials, live events, exclusive online content and public affairs initiatives. VH1 is available in nearly 87 million households in the U.S. VH1 also has an array of digital services including VH1 Classic, VH1 Soul, VH Uno, VH1 Mega Hits and VH1 Country. Connect with VH1 at www.VH1.com.

VH1 is a registered trademark of MTV Networks, a unit of Viacom International Inc. MTV Networks also operates and offers joint ventures, licensing agreements and syndication deals whereby its programming can be seen worldwide.





  [august 2004]  
S
M
T
W
T
F
S


· MAN IN THE MIRROR: THE MICHAEL JACKSON STORY (VH1)





[03/27/17 - 01:44 PM]
New Season of "Property Brothers: Buying and Selling" Premieres on HGTV Wednesday, April 19
Each episode follows contractor Jonathan and real estate expert Drew as they combine their skills to help families tackle two critical real estate activities - selling one home and buying another.

[03/27/17 - 01:02 PM]
"RuPaul's Drag Race" Sashays Over to VH1 with Most Watched Episode in Franchise History
VH1 spins the numbers for Friday, March 24.

[03/27/17 - 01:02 PM]
OWN Orders Two New Docu-Series "Released" and "Checking Inn" to Join Its Saturday Night Programming Line-Up
"OWN's Saturday night lineup features entertaining and thought-provoking docu-series focused around conversations our audience is having in their everyday lives," said Erik Logan.

[03/27/17 - 12:51 PM]
2017 NCAA Tournament Scores Increases in Television Viewership Through Elite 8, Along with All-Time Records Across Digital and Social Platforms
CBS and Turner spin the numbers for their NCAA coverage to date.

[03/27/17 - 12:50 PM]
"Big Little Lies" Achieves Series High as It Approaches Finale This Sunday, April 2
HBO further spins the numbers for the series to date.

[03/27/17 - 12:31 PM]
Andrea Riseborough, Rory Culkin, Paul Sparks and Shea Whigham Join Cast of "Waco"
The series will be produced by Weinstein Television and will air on Paramount Network in 2018.

[03/27/17 - 12:22 PM]
Hulu Announces New Sarah Silverman Straight-to-Series Pick-Up: "I Love You, America"
Silverman stars in a 10-episode order of a weekly half-hour topical show to discuss the current political/emotional landscape of the country.

[03/27/17 - 12:22 PM]
Kid Grill Masters Compete for BBQ Glory in Return of "Kids BBQ Championship"
New co-host Damaris Phillips is joining returning co-host Eddie Jackson to lead the fiery action.

[03/27/17 - 11:30 AM]
AMC Partners with Citizens Parking to Bring Los Pollos Hermanos to Los Angeles and New York City!
Fans on both coasts will have the opportunity to enjoy Gus Fring's famous curly fries in Los Angeles on March 29 and 30 and New York City on April 9 and 10.

[03/27/17 - 11:16 AM]
Wendy Williams Returns to Host Don't Mess with Mommy Weekend on LMN
Said stunt features three world premiere movies airing May 11-14.

[03/27/17 - 10:41 AM]
VH1's "Basketball Wives" Premieres Monday, April 17th at 9PM
This season, several new faces will join series veterans Evelyn Lozada, Tami Roman, Jackie Christie, Malaysia Pargo and Shaunie O'Neal.

[03/27/17 - 10:00 AM]
CBS Announces Season Finale Airdates
Said dates run from Friday, April 14 for "MacGyver" through Thursday, June 1 for "The Amazing Race."

[03/27/17 - 09:30 AM]
Academy Award-Winner Hans Zimmer and Bleeding Fingers Music to Create Score for BBC America's "Blue Planet II"
The brand new seven-part series comes from the world's leading BBC Studios Natural History Unit.

[03/27/17 - 09:06 AM]
Johnny Galecki and Science Channel Join Forces for Prank Series "Scijinks" (WT)
The series will use cutting-edge science as the foundation for outrageous stunts and practical jokes, creating the smartest prank show on television.

[03/27/17 - 09:03 AM]
Hulu Summer 2017 Programming Slate
"Dumb: The Story of Big Brother Magazine," "Becoming Bond" and "Batman & Bill" are among the projects joining new seasons of "Casual" and "Difficult People."