or


[12/21/04 - 12:00 AM]
FOX Launches Online Game Based on Hit Series '24'; Lg Mobile Phones Signs on for In-Game Product Placement

[via press release from Wild Tangent]

FOX Launches Online Game Based on Hit Series '24'; LG Mobile Phones Signs on for In-Game Product Placement

Major Network Continues to Leverage Online Gaming Medium to Drive Television Viewership

REDMOND, Wash., Dec. 21 -- WildTangent, the leading online game publisher, today announced the release of "24: Countdown," a premium online game based on Fox Broadcasting Company's worldwide hit television series "24." The release of the game represents another instance of FOX reaching out to a vast and attractive audience of gamers. LG Mobile Phones, also looking to gain the mindshare of this attractive audience, has signed on to sponsor the game.

Available today at http://www.fox.com/24 , the graphically rich 3D game lets players assume the role of Jack Bauer and sends them on a high-speed chase to foil the plot of a rogue terrorist cell. Over the course of a simulated 24-hour period, players must use extreme prejudice to disable enemy vehicles in three intense chase sequences. The successful completion of each sequence leads Jack closer to saving Las Vegas from imminent nuclear disaster.

"We are thrilled to bring the excitement of the show to the official website. The interactive game will allow viewers and gamers a chance to grab a safe sneak peak at what Jack Bauer's day must be like," said Carolyn Gray, VP of Internet Marketing at Fox Broadcasting Company.

LG's sponsorship of the game puts their featured new product right into the action. Throughout the game, the player receives communications from CTU headquarters via the LG VX8000 multimedia enabled cell phone. The advertiser also received integrated ad placements within the game environment. BIG (Bounce Interactive Gaming) a Young & Rubicam Brand, recommended "24: Countdown" to its client LG Mobile Phones. By leveraging WildTangent's in-game ad tracking platform, BIG will be able to determine not only the total number of consumers who play the game but also the exact amount of time that the LG products and messaging is viewed during a gameplay session.

Developed by WildTangent, the "24: Countdown" game utilizes WildTangent's Web Driver(R) technology to deliver the richest, most dynamic gameplay experience possible on the web.

"LG Mobile Phones is thrilled to be involved in such an engaging, unique project," said Jon Maron, director, marketing communications, LG Mobile Phones. "This is a great opportunity to showcase the VX8000 handset's leading multimedia capabilities, including Streaming audio and video, high-speed Internet access and an integrated megapixel digital camera."

"The 24: Countdown game is a true testament to the power of our proprietary online game platform. In only a few short months, we were able to deliver an amazing game packed with features that consumers would expect to see in a $50 console game -- intense graphics, exhilarating speed, and dramatic explosions! We're pleased to enable such premium brands as FOX and LG Mobile Phones to reach their target consumers through games in a meaningful way," said Alex St. John, CEO and co-founder, WildTangent.

The fourth season of "24" premieres with a special two-hour episode on Sunday, Jan. 9 (8:00- 10:00 p.m. ET/PT), which will be continued on Monday, Jan. 10 (8:00-10:00 p.m. ET/PT). "24" kicks off its non-stop run on Monday nights with a time period premiere Monday, Jan. 17 (9:00-10:00 p.m. ET/PT).

24 is one of the most innovative and thrilling drama series on television. The series won Emmy Awards in 2002 for writing and editing, and has also been nominated for a total of 20 Emmys in its first two seasons, including twice for Outstanding Drama Series and twice for Outstanding Lead Actor in a Drama Series (for Kiefer Sutherland). The series also has received eight Golden Globe nominations (Best Television Series -- Drama, four; Best Performance by an Actor in a Television Drama, three years with Sutherland winning one; and Best Performance by a Supporting Actor for Dennis Haysbert).

24 is a production of Real Time Productions and Imagine Television in association with 20th Century Fox Television. Surnow, Cochran, Brian Grazer and Howard Gordon are the executive producers.

About WebDriver

The WildTangent(R) Web Driver(R) is the leading online streaming game platform on the Internet. It takes advantage of the full multimedia capabilities of your PC to deliver rich, 3D, interactive content over the Internet to your browser.

About WildTangent

WildTangent, based in Redmond, Wash., is the leading online game publisher. Founded in 1998, the company's Web Driver platform leverages DirectX technology to enable the development of high-quality games that can be delivered and played over the Internet. With more than 90 million downloads, Web Driver is the most ubiquitous online gaming platform on the market today. WildTangent can be found online at http://www.wildtangent.com.

NOTE: The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

SOURCE WildTangent
Web Site: http://www.wildtangent.com





  [december 2004]  
S
M
T
W
T
F
S
   


· 24 (FOX)





[03/22/17 - 09:19 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Stay on Top
ABC, CBS, FOX and The CW split the silver among adults 18-49.

[03/22/17 - 08:00 AM]
Video: Trailer Just Released for "Love Actually" Reunion Film - "Red Nose Day Actually" - Airing in NBC's "Red Nose Day Special" on May 25
From an original script by Richard Curtis, the founder of Red Nose Day, the short film revisits the characters of the 2003 film "Love Actually" to discover what they're up to in 2017.

[03/21/17 - 01:05 PM]
History Announces New Anthology Scripted Series in Development, "The Commanders"
"The Commanders" would include limited series ranging from four to ten hours in length that initially would delve into the gripping stories of Bill Clinton, Ronald Reagan, Theodore Roosevelt, James Madison and Thomas Jefferson.

[03/21/17 - 12:38 PM]
Cher, Anjelica Huston, Elizabeth Smart, Yolanda Hadid and Cat Deeley Join Lifetime for New Projects
Making today's announcement, Liz Gateley, EVP and Head of Programming stated: "We are proud to launch such a robust offering of innovative programming with this award-winning group of talent."

[03/21/17 - 12:01 PM]
Ashley Judd Spies for EPIX in "Berlin Station" Season Two
As previously announced, also new to the cast this season is Keke Palmer as series regular, April Lewis.

[03/21/17 - 10:37 AM]
Catch Up On "Better Call Saul" and Revisit the Best of "Breaking Bad" Featuring Saul Goodman and Gus Fring
Season three of "Better Call Saul" rolls out on Monday, April 10 at 10:00/9:00c.

[03/21/17 - 10:18 AM]
truTV to Broadcast First-Ever 360-Degree Live Stream Through Snapchat Ad Unit
The exclusive live stream will be broadcast tonight from the network's premiere event for its new comedic lifestyle series "Upscale with Prentice Penny" the night of the show's linear premiere at 10:00/9:00c.

[03/21/17 - 09:29 AM]
When the Outside World Comes to Tanana "Yukon Men" Must Fight to Preserve Their Way of Life
The sixth season returns to Discovery on Friday, April 21 at 9:00/8:00c.

[03/21/17 - 09:06 AM]
Emmy Winning "Biography" Franchise Returns to A+E Networks
The Emmy Award-winning "Biography," which will focus on meaningful events or personalities and their impact on our culture, will begin to roll out on A&E, History and Lifetime domestically and internationally across all platforms beginning this spring.

[03/21/17 - 08:23 AM]
Monday's Broadcast Ratings: "The Voice" Holds Off "DWTS" Return in 18-49
ABC's reality franchise however wins the night among total viewers.

[03/21/17 - 08:01 AM]
USA Network to Air Live "WrestleMania" Kickoff Show on Sunday, April 2 at 6/5c
Additionally, fans can tune in to the "WWE Hall of Fame Induction Ceremony" special following "Monday Night Raw" on Monday, April 3.

[03/21/17 - 06:30 AM]
"Stayin' Alive: A Grammy(R) Salute to the Music of the Bee Gees" to Air April 16
The concert showcases musicians from multiple genres performing classic songs made famous by the Bee Gees and features special appearances by Cynthia Erivo, John Travolta and Wilmer Valderrama.

[03/21/17 - 06:03 AM]
Velocity Announces That Ant Anstead Will Join Mike Brewer as the New Co-Host and Lead Mechanic for Season 14 of "Wheeler Dealers": Edd China Departs After 13 Seasons
Ant Anstead is the former host of the Channel 4 series "For the Love of Cars" and previously hosted "Building Cars Live" for BBC2.

[03/20/17 - 04:01 PM]
OWN Drama Series Deliver Strong Ratings with Season Finale of "The Haves and the Have Nots" and Season Two Premiere of "Greenleaf"
OWN further spins the numbers for Tuesday, March 14 and Wednesday, March 15.

[03/20/17 - 03:29 PM]
Hulu Renews "Shut Eye" for Season Two
John Shiban will serve as Showrunner/Executive Producer for the second season.