or


[01/13/05 - 12:00 AM]
Whopping' Apprentice Premiere on JaN. 20 Featuring a New Twist

[via press release from NBC]

"WHOPPING" APPRENTICE PREMIERE ON JAN. 20 FEATURING A NEW TWIST

FLAMES BROIL ON THE SEASON THREE PREMIERE OF NBC'S "THE APPRENTICE" (JANUARY 20, 8:30PM-10PM ET) WHEN CANDIDATES RUN A BURGER KING FRANCHISE AND LAUNCH A NEW HAMBURGER

"BOOK SMARTS" SQUARE OFF AGAINST "STREET SMARTS"

NEW YORK - January 13, 2005 � NBC's "The Apprentice" is back in business with a "whopping" season three premiere on January 20, 8:30pm-10pm ET. Eighteen diverse new candidates-including a shoeshine and health club owner, a Mary Kay distributor and a supply chain consultant-meet Donald Trump in the boardroom and discover they will be divided by degrees. "Book smarts" (college degree) face off against "street smarts" (high school diploma).

"For the third season of 'The Apprentice,' Mark Burnett (Creator & Executive Producer) and I have decided to take the series into a new realm," said Donald Trump, Executive Producer. "We wanted to see what would happen if we pitted college grads ("book smarts") against high school grads ("street smarts"). The result makes for fascinating television. Who will you root for? You'll also discover that we chose candidates who are more relatable--- along the lines of Sam, Troy and Amy."

After inventing their team names, the candidates embark on their first task-to operate a Burger King franchise featuring the launch of a new hamburger. In addition to running all aspects of the restaurant-cooking, cleaning, and working the cash register-teams are responsible for creating a marketing stunt to launch their new burger and drive traffic to their franchise. One team stumbles mightily with creative ideas while another runs into trouble working the cash register.

"New York City is the fastest paced place anywhere on earth," said Trump. "Everything here is done quickly and, like me, New Yorkers don't like to waste time because time is money. That's why fast food, especially here, is such a big business."

"The Apprentice candidates were creative and smart-thinking, and the result of their hard work will be very interesting for the show's fans as well as Burger King customers nationwide," said Russ Klein, Burger King's chief marketing officer. "Burger King has an exciting plan that's a direct result of the show. We believe it will be a first-ever for a fast-serve restaurant."

"BOOK SMART": Todd, Stephanie, Bren, Erin, Michael, Danny, Verna, Kendra, and Alex

"STREET SMART": John, Audrey, Angie, Brian, Tara, Chris, Tana, Craig and Kristen.

About Burger King Corporation:

The BURGER KING� system operates more than 11,200 restaurants in all 50 states and in 62 countries and territories around the world. Ninety percent of BURGER KING restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades.

Burger King Holdings, Inc., the parent company, is private and independently owned by an equity sponsor group comprised of Texas Pacific Group, Bain Capital and Goldman Sachs Capital Partners. In fiscal year ending June 30, 2004, Burger King Corporation had system-wide sales of $11.3 billion. To learn more about BURGER KING, please visit the company's website at www.burgerking.com.

"The Apprentice" is produced by Mark Burnett Productions in association with Trump Productions LLC. Mark Burnett, Donald Trump and Jay Bienstock are executive producers. Conrad Riggs and Kevin Harris are co-executive producers.





  [january 2005]  
S
M
T
W
T
F
S
      


· APPRENTICE, THE (NBC)









[04/23/14 - 06:56 PM]
ESPN's 2014 "Monday Night Football" Schedule
The 45th season will kick off with a doubleheader Monday, September 8 - New York Giants at Detroit Lions (7 p.m. ET) and San Diego Chargers at Arizona Cardinals (10:15 p.m. / 7:15 p.m. PT).

[04/23/14 - 06:40 PM]
21st NFL on FOX Schedule Unveiled
It's a season of firsts once the action gets underway as FOX Sports becomes the only NFL broadcaster to cover two games from London in the same season, the first of which features the earliest kickoff in NFL history.

[04/23/14 - 05:03 PM]
2014 "Thursday Night Football" Broadcast Schedule Announced
The 16-game Thursday Night Football schedule kicks off on September 11 with Steelers vs. Ravens from Baltimore and ends with a Week 16 Saturday double-header on December 20.

[04/23/14 - 05:02 PM]
2014 NBC "Sunday Night Football" Schedule Announced
Highlights include 19 primetime games, including the NFL's opening game of the season, NFL Kickoff 2014 and NBC's annual Thanksgiving night game.

[04/23/14 - 02:59 PM]
Discovery Channel's Season Premiere of "Deadliest Catch" Is Highest Rated Premiere in Three Seasons
Discovery spins the numbers for Tuesday, April 22.

[04/23/14 - 02:51 PM]
Tuesday's Cable Ratings & Broadcast Finals: "The Voice" Keeps NBC on Top in Demos
Plus: numbers for MTV's "Faking It," Investigation Discovery's "Bad Teachers" and Discovery's "Deadliest Catch."

[04/23/14 - 01:21 PM]
Lifetime's New Docu-Series "True Tori" Captivates 1.2 Million Viewers in Series Premiere
Lifetime spins the numbers for Tuesday, April 22.

[04/23/14 - 01:20 PM]
ABC Airs 7 of the Season's Top 20 Entertainment Series - Most for Any Net
ABC spins the numbers for the season to date.

[04/23/14 - 12:35 PM]
NBC Sports Group to Present All Team USA Games from 2014 IIHF World Hockey Championship
Live coverage begins on NBCSN on Friday, May 9 at 1:30 p.m. ET when Team USA faces Belarus in the first of seven preliminary-round matches, which will all air live on NBCSN.

[04/23/14 - 11:23 AM]
VH1 Announces Hot New Summer Lineup
Highlights include the return of "Hit the Floor" as well as newcomers "I Love The 2000s," ""Make or Break: The Linda Perry Project," "Dating Naked" and "LeAnn & Eddie."

[04/23/14 - 11:10 AM]
Bravo Media Expands Scripted Programming Developing "All the Pretty Faces" from Executive Producer Jennifer Garner and Warner Horizon Television
The project is a dramedy-mystery centered on two warring families engaged in an epic, decades-long feud.

[04/23/14 - 11:09 AM]
Sam Register Promoted to President, Warner Bros. Animation and Warner Digital Series
Current WBA television series developed and supervised by Register include "Teen Titans Go!" and "The Tom and Jerry Show."

[04/23/14 - 10:52 AM]
Cartoon Network's "Adventure Time" Seals Monday Night Wins
Cartoon Network spins the numbers for Monday, April 21.

[04/23/14 - 10:30 AM]
"SNL" Finishes Out the Season with Three Star-Studded Back to Back Shows
Look for Andrew Garfield on May 3, Charlize Theron on May 10 and Andy Samberg on May 17.

[04/23/14 - 10:26 AM]
Honda Indy Grand Prix of Alabama Highlights Motorsports Coverage on NBCSN This Week
NBCSN's presentation of the Indy Grand Prix of Alabama begins Sunday at 1 a.m. ET with qualifying.