or


[01/13/05 - 12:00 AM]
Whopping' Apprentice Premiere on JaN. 20 Featuring a New Twist

[via press release from NBC]

"WHOPPING" APPRENTICE PREMIERE ON JAN. 20 FEATURING A NEW TWIST

FLAMES BROIL ON THE SEASON THREE PREMIERE OF NBC'S "THE APPRENTICE" (JANUARY 20, 8:30PM-10PM ET) WHEN CANDIDATES RUN A BURGER KING FRANCHISE AND LAUNCH A NEW HAMBURGER

"BOOK SMARTS" SQUARE OFF AGAINST "STREET SMARTS"

NEW YORK - January 13, 2005 � NBC's "The Apprentice" is back in business with a "whopping" season three premiere on January 20, 8:30pm-10pm ET. Eighteen diverse new candidates-including a shoeshine and health club owner, a Mary Kay distributor and a supply chain consultant-meet Donald Trump in the boardroom and discover they will be divided by degrees. "Book smarts" (college degree) face off against "street smarts" (high school diploma).

"For the third season of 'The Apprentice,' Mark Burnett (Creator & Executive Producer) and I have decided to take the series into a new realm," said Donald Trump, Executive Producer. "We wanted to see what would happen if we pitted college grads ("book smarts") against high school grads ("street smarts"). The result makes for fascinating television. Who will you root for? You'll also discover that we chose candidates who are more relatable--- along the lines of Sam, Troy and Amy."

After inventing their team names, the candidates embark on their first task-to operate a Burger King franchise featuring the launch of a new hamburger. In addition to running all aspects of the restaurant-cooking, cleaning, and working the cash register-teams are responsible for creating a marketing stunt to launch their new burger and drive traffic to their franchise. One team stumbles mightily with creative ideas while another runs into trouble working the cash register.

"New York City is the fastest paced place anywhere on earth," said Trump. "Everything here is done quickly and, like me, New Yorkers don't like to waste time because time is money. That's why fast food, especially here, is such a big business."

"The Apprentice candidates were creative and smart-thinking, and the result of their hard work will be very interesting for the show's fans as well as Burger King customers nationwide," said Russ Klein, Burger King's chief marketing officer. "Burger King has an exciting plan that's a direct result of the show. We believe it will be a first-ever for a fast-serve restaurant."

"BOOK SMART": Todd, Stephanie, Bren, Erin, Michael, Danny, Verna, Kendra, and Alex

"STREET SMART": John, Audrey, Angie, Brian, Tara, Chris, Tana, Craig and Kristen.

About Burger King Corporation:

The BURGER KING� system operates more than 11,200 restaurants in all 50 states and in 62 countries and territories around the world. Ninety percent of BURGER KING restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades.

Burger King Holdings, Inc., the parent company, is private and independently owned by an equity sponsor group comprised of Texas Pacific Group, Bain Capital and Goldman Sachs Capital Partners. In fiscal year ending June 30, 2004, Burger King Corporation had system-wide sales of $11.3 billion. To learn more about BURGER KING, please visit the company's website at www.burgerking.com.

"The Apprentice" is produced by Mark Burnett Productions in association with Trump Productions LLC. Mark Burnett, Donald Trump and Jay Bienstock are executive producers. Conrad Riggs and Kevin Harris are co-executive producers.





  [january 2005]  
S
M
T
W
T
F
S
      


· APPRENTICE, THE (NBC)





[07/24/14 - 02:01 PM]
NBC to Wrap "Crossbones" Run on Saturday, August 2
The show's planned installments for Friday, August 1 and Friday, August 8 will now air on Saturday, August 2 starting at 8:00/7:00c.

[07/24/14 - 01:42 PM]
FOX Sports Delivers 23 Hours of Live Coverage from "Hot August Nights" Auction Presented by Barrett-Jackson
Bob Varsha leads a seven-member broadcast team, which includes Mike Joy, Steve Magnante, Ralph Sheheen, April Rose, Justin Bell and Tom Jensen.

[07/24/14 - 01:20 PM]
Video: "Legends of TV Land" Panel Reveals Sneak Peek of Upcoming Animated Episode of "Hot in Cleveland" - Featuring Zombies!
Said installment airs next Wednesday, July 30 at 10:00/9:00c on the cable channel.

[07/24/14 - 01:20 PM]
Series Premiere of FX's Newest Original Comedy Series "Married" Pulls in 1.5 Million Total Viewers and 1.1 Million Adults 18-49
FX spins the numbers for Thursday, July 17.

[07/24/14 - 12:30 PM]
Video: USA Network Unveils "Dig" at Comic-Con(R)
The channel also announced a first of its kind activation with Snapchat, inviting fans to #DIGDeeper with a social media scavenger hunt for the mysterious DIG symbol.

[07/24/14 - 12:01 PM]
Brand New Christmas Special, "Toy Story That Time Forgot," Pixar Animation Studios' Second New Special for Television Featuring Your Favorite Characters from the "Toy Story" Films," To Air December 2 on ABC
Tom Hanks and Tim Allen will once again reprise their roles from the films.

[07/24/14 - 10:53 AM]
"Oprah's The Life You Want Weekend" Announces Amy Purdy to Join Multi-City Tour This Fall
Purdy, a Paralympic Bronze Medalist snowboarder and "Dancing with the Stars" finalist, will join Oprah on stage for Toyota's "Standing O-Vation," which will recognize extraordinary people in communities around the country.

[07/24/14 - 10:03 AM]
FX Unleashes "The Strain Transformation" App
Fans can discover what will happen when an ancient parasitic plague enters their system and transforms them into a monstrous vampire.

[07/24/14 - 10:03 AM]
Jerry Seinfeld's "Comedians in Cars Getting Coffee" Releases New Series of Vignettes Called "Single Shots"
The first episode, premiering today, is titled "Donuts" and includes scenes of various comedians including Tina Fey, Sarah Silverman and Brian Regan talking to Jerry about the popular fried dough confections.

[07/24/14 - 09:43 AM]
Nickelodeon and USAopoly Partner to Create Exclusive Teenage Mutant Ninja Turtles-Themed Monopoly(R) Games
Teenage Mutant Ninja Turtles Edition allows fans of Nickelodeon's current TV show to vie for 22 popular locations found throughout the CG-animated series.

[07/24/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Got Talent" Puts NBC Back on Top
The Peacock's summer franchise expands originals to Wednesdays with a victory in both total viewers and adults 18-49.

[07/24/14 - 07:47 AM]
CMT's Highest-Rated Series "Party Down South" Earns Its Highest-Rated Episode Ever, Up Double Digits
CMT spins the numbers for Thursday, July 17.

[07/24/14 - 07:47 AM]
CBS Sports to Broadcast Notre Dame vs. Navy in Prime Time on Saturday, November 1
The Notre Dame vs. Navy game caps off a college football tripleheader as the Network also will broadcast an SEC match-up featuring Florida vs. Georgia at 3:30 PM, ET.

[07/24/14 - 07:02 AM]
"Fashion Rocks(R)," A Live Concert Celebrating the Powerful Relationship Between Fashion and Music, Returns to CBS on Tuesday, Sept. 9
Afrojack, The Band Perry, Duran Duran, KISS, Miranda Lambert, Jennifer Lopez, Nico & Vinz, Rita Ora, Pitbull and Usher are among those slated to perform.

[07/24/14 - 06:29 AM]
Syfy and Philips Announce First Ever Transmedia Lighting Experience for "Sharknado" and "Sharknado 2" In-Home Screening
The Syfy Sync app will feature a specially designed "light track" - a visual soundtrack - that adds a heightened layer to the movie-watching experience.