or


[02/07/05 - 12:00 AM]
NBC Universal Domestic Television Distribution Is Teaming Up with Fountain Mobile for an Unprecedented Text Messaging Campaign

[via press release from NBC Universal Television Studio]

NBC UNIVERSAL DOMESTIC TELEVISION DISTRIBUTION IS TEAMING UP WITH FOUNTAIN MOBILE FOR AN UNPRECEDENTED TEXT MESSAGING CAMPAIGN

Watch-And-Win Contests Will Drive Viewers to "Maury," "The Jerry Springer Show" and "Blind Date"

WWE� To Give Jerry Springer Fans VIP Packages to WrestleMania� 21; Winners to go Behind-the-Scenes With Maury Povich and "Blind Date" Prizes Include Winter Getaway to Miami

Universal City, CA. -- February 7, 2005 -- NBC Universal Domestic Television Distribution is teaming up with Fountain Mobile, North America's leading mobile marketing and production company for three ground-breaking watch-and-win text messaging contests that will drive viewers to hit series "Maury," "The Jerry Springer Show" and "Blind Date" during February sweeps, it was announced today by Betsy Bergman, Vice President, Marketing, NBC Universal Domestic Television Distribution.

With Fountain Mobile's technology platform, the watch-and-win promotion will enable more than 100 million wireless U.S. customers, including Verizon Wireless, Cingular Wireless (including AT&T customers), Nextel Communications, Boost and T-Mobile subscribers an opportunity to win hundreds of great prizes.

Starting February 7, viewers with two-way SMS-enabled phones can enter the contest via their mobile phone by text messaging their 5-digit zip codes to the specialized short code for each show: MAURY (62879) for "Maury", JTEXT (58398) for "The Jerry Springer Show" and ROGER (76437) for "Blind Date." Participants will receive local tune-in information along with a watch-and-win question of the day. Those who answer the questions correctly will qualify for a chance to win daily prizes, as well as grand prizes for each show.

"This unprecedented text messaging campaign that highlights three of our hit programs is a fabulous way for us to reach out to young viewers," says NBC Universal's Bergman. "Teaming up with Fountain Mobile is allowing us to reach millions of text message subscribers across the country and will actually allow us to reach viewers on a market-by-market basis and give them pertinent tune-in information about our programs."

"Supporting three pre-recorded, nationally syndicated shows airing in different markets at different times where the 'right' message needs to be delivered to the 'right' viewer at the 'right' time created some unique requirements," said Peter Tilles Co-Managing Director of Fountain Mobile.

"With the launching of the watch-and-win text programs for NBC Universal, Fountain Mobile is firmly positioned as the leading mobile marketing and production company in the United States that, among other things, can bring innovative and interactive mobile programs in support of television programming," said Fountain Mobile's Co-Managing Director Roland Chemtob.

For "The Jerry Springer Show" portion of the contest, participants will have an opportunity to win daily WWE-themed prizes and four weekly grand prize packages to WrestleMania 21 on April 3. The grand prize winners and a guest will be flown to Los Angeles for four days of WWE fun that includes a thousand dollars in expense money, as well as tickets to the WWE Superstar Challenge at The House of Blues on April 1 and to WrestleMania 21.

"Maury" fans who correctly text in answers to the watch and win contest will be given the opportunity to win numerous daily prizes and four weekly grand prizes.

The grand prizes include trips for two to New York City and a VIP experience at Maury. And "Blind Date" contestants will have the opportunity to win daily prizes and a grand prize trip for two to Miami, Fl.

For more information, log on to www.mauryshow.com, jerryspringertv.com and blindatetv.com.

About Fountain Mobile, Inc.

The Fountain Mobile Entertainment Group collaborates with clients in TV, Film, Sports and Music to develop interactive dialogue with their fans and audiences. The company's entertainment mobile-data offerings include Text-to-Vote, Text-to-Screen, Trivia Games, Text-to-Win Sweepstakes, Ring-tones, Streaming Audio/Video as well as other engaging products.

Fountain Mobile is a leading provider of innovative mobile data applications to assist brands across all industries harness this powerful communications medium in meeting their business objectives. Based in both New York and Los Angeles, Fountain Mobile leverages the wealth of execution knowledge developed in the European markets to create mobile services in across a number of verticles: Entertainment, health, emergency services, transportation, safety, travel & leisure and much more. For more information about Fountain Mobile, visit www.fountainmobile.com.

About NBC Universal Domestic Television Distribution

NBC Universal is a leader in providing entertainment programming to the domestic and international marketplaces. NBC Universal Television Distribution is responsible for the global distribution of NBC Universal product to all forms of television throughout the world. This includes distribution of current and library film and television product, including formats and non-scripted programming, in the pay, free, and basic markets, as well as the domestic syndication of first-run syndicated TV programs and theatrical and TV movie packages.

NBC Universal Domestic Television Distribution's current first-run syndicated programming includes an upcoming daily series with Martha Stewart, "Access Hollywood," "Starting Over," "The Jane Pauley Show," "The Chris Matthews Show," "Home Delivery," "Blind Date," "The Jerry Springer Show," "Maury," "The George Michael Sports Machine," "Rebecca's Garden," "Your Total Health," "The Wall Street Journal Report with Maria Bartiromo" and the off-network syndication sales of NBC's "Fear Factor," "Providence," "Crossing Jordan," "Boomtown," Ed," the "Law & Order" franchise and numerous other NBC Universal Television programs. NBC Universal Domestic Television Distribution also distributes the first-run specials "The Remarkable Journey" and "Good Housekeeping Reports" inserts.





  [february 2005]  
S
M
T
W
T
F
S
  


· ACCESS HOLLYWOOD (SYNDICATION)
· BLIND DATE (SYNDICATION)
· BOOMTOWN (NBC)
· CHRIS MATTHEWS SHOW, THE (SYNDICATION)
· CROSSING JORDAN (NBC)
· ED (NBC)
· FEAR FACTOR (NBC)
· HOME DELIVERY (SYNDICATION)
· JANE PAULEY SHOW, THE (SYNDICATION)
· JERRY SPRINGER SHOW, THE (SYNDICATION)
· LAW & ORDER (NBC)
· LAW & ORDER: CRIMINAL INTENT (USA)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· MARTHA (HALLMARK)
· MAURY (SYNDICATION)
· PROVIDENCE (NBC)
· STARTING OVER (SYNDICATION)
· YOUR TOTAL HEALTH (SYNDICATION)











[02/27/15 - 03:09 PM]
Statement From E! Entertainment Regarding Kelly Osbourne
Osbourne is departing E!s "Fashion Police" to pursue other opportunities.

[02/27/15 - 01:19 PM]
Discovery Channel Tops Cable Prime Time for Men and Ranks in the Top 10 for Women and Persons 6-11 in February
Discovery spins the numbers for the month to date.

[02/27/15 - 01:01 PM]
ABC Family Orders a Fifth Season of Hit Original Comedy Series "Baby Daddy"
The order came just as production has wrapped on the series' fourth season.

[02/27/15 - 12:47 PM]
Discover the Fascinating World of the Ocean's Most Intelligent Creatures in "Dolphins: Spy in the Pod" Airing Saturday, March 7 at 8 PM ET/PT on the Discovery Channel
The hour-long journey will discover the relationships and habits of bottlenose and spinner dolphins, some of the world's most playful, clever and beloved animals.

[02/27/15 - 12:45 PM]
Syfy Will Pay Tribute to Science Fiction Icon Leonard Nimoy with Special Five Hour Programming Salute This Sunday, March 1 from 9AM-2PM
Said lineup includes an episode of the original "Twilight Zone" series; his guest star arc on "Star Trek: The Next Generation," and the final Star Trek original cast movie, "Star Trek 6: The Undiscovered Country."

[02/27/15 - 11:06 AM]
ABC's "American Crime" Post-Show Podcast Series to Launch Exclusively on PodcastOne
The podcast debuts today with a preview of what to expect in the television series, followed by weekly post-show episodes taking fans through the final episode of the season.

[02/27/15 - 10:23 AM]
Time Period-Winning "The Odd Couple" Retains Solid 90% of Its Premiere Adults 18-49 Rating
CBS spins the numbers for Thursday, February 26.

[02/27/15 - 10:17 AM]
MTV Renews "Are You the One" for Season 3, "The Challenge" for Season 27 and Greenlights Pilots "Girl Code Live" and "Greatest Party Story Ever" to Series
"Girl Code Live" is a live weekly talk show from the popular "Code" franchise; and "Greatest Party Story Ever" is a half-hour weekly that will showcase peoples' most outrageous epic tales.

[02/27/15 - 09:57 AM]
OWN: Oprah Winfrey Network Orders New Episodes of All Four of Its Popular Tyler Perry Series
"The Haves and the Have Nots," "If Loving You is Wrong," "Love Thy Neighbor" and "For Better or Worse" are all due back.

[02/27/15 - 09:30 AM]
NBC News' Peacock Productions Signs Deal with Exoneree Brian Banks to Develop New Unscripted Series
The unscripted series will investigate one potential case of wrongful conviction.

[02/27/15 - 08:46 AM]
Despite Special Competition from the "Murder" Season Finale, "Blacklist" Grows 6% Week to Week
NBC spins the numbers for Thursday, February 26.

[02/27/15 - 08:31 AM]
ABC Wins Its 5th Consecutive Thursday Night Among Adults 18-49
ABC spins the numbers for Thursday, February 26.

[02/27/15 - 08:27 AM]
Thursday's Broadcast Ratings: "How to Get Away with Murder" Powers Demo Victory for ABC
The Alphabet leads the night among adults 18-49 while CBS is the most-watched network.

[02/27/15 - 06:16 AM]
"Transformers Rescue Bots" Are Back! New Episodes Premiere on Discovery Family Channel Starting Saturday, February 28 at 1:30 PM EST
Join Optimus Prime and the rest of the Rescue Bots - Heatwave, Chase, Boulder and Blades - as they team up with the Burns, a family of first responders, to keep peace and safety in the city.

[02/26/15 - 01:41 PM]
ABC's Primetime Grows the Most During the 2015 February Sweep, Winning Monday, Thursday and Friday During the Month in Adults 18-49
ABC spins the numbers for the February sweeps period.