[02/15/05 - 12:00 AM]
Showtime Strikes Deals with Popular Online Sites to Promote Network's Signature Series

[via press release from Showtime]

SHOWTIME Strikes Deals With Popular Online Sites to Promote Network's Signature Series

Featuring The Showtime L Word 'Tune In' Reveal & Win Game with iVillage.com & The Showtime Fat Actress 'Big Fat Job' Sweepstakes with Monster

NEW YORK, Feb. 15 -- Showtime Networks is embarking on innovative agreements with leading online sites to reach different audiences for its signature series. SHOWTIME has joined forces with iVillage.com, the number one women's community online, to generate excitement for the second season launch of THE L WORD on February 20th, and with Monster, the leading global online careers site, to promote the much anticipated launch of FAT ACTRESS starring Kirstie Alley on March 7.

Len Fogge, Showtime Networks Executive Vice President, Marketing & Creative stated, "It's a crowded marketplace and it's become increasingly important for us to extend our reach via non-traditional outlets, and online relationships have become a critical component of our marketing strategy. By linking up with such sites as iVillage.com and Monster, we are able to generate huge buzz for our series while targeting them to the people we believe will be most interested in watching them."

To target women, SHOWTIME is working with iVillage.com, The Internet For Women(TM), to offer THE SHOWTIME L WORD "TUNE IN" REVEAL & WIN GAME, which kicked off on February 1st and runs through March 28. SHOWTIME and iVillage.com will award one daily instant winner a 20 GB Apple iPod. To win the prize, consumers must go to http://www.iVillage.com/lword and link to a dedicated sweepstakes site. There they can access an online instant win card with three THE L WORD logos. If the logos reveal three matched images of an Apple iPod - they win. iVillage.com will promote the series and the instant win game via banner ads, newsletters and emails across the iVillage network, reaching a targeted audience of women 18-54. SHOWTIME will promote the series on-air and online at its SHO.com website.

Monster will give Showtime exposure to Monster's millions of unique monthly visitors as part of THE SHOWTIME FAT ACTRESS "BIG FAT JOB" SWEEPSTAKES, which began February 10 and runs through March 20. One grand prize winner will be awarded a walk-on-role in a future episode of FAT ACTRESS as well as a $10,000 signing bonus. The sweepstakes highlights Kirstie Alley's struggle to find work as a "fat actress" in Hollywood. SHOWTIME will promote the series on-air and online at its SHO.com website. The series and the sweepstakes will be promoted by Monster via banner ads, newsletters and emails and will be featured on their homepage for the duration of the promotion.

iVillage Inc., 500 Seventh Avenue, New York, NY 10018 - iVillage Inc. is a leading women's media company that includes iVillage.com, Women.com, gURL.com, Astrology.com, Promotions.com, iVillage Parenting Network, The Newborn Channel, Lamaze Publishing, Business Women's Network, Diversity Best Practices, Best Practices in Corporate Communications, and iVillage Consulting. The information contained in this communication may be confidential, is intended only for the use of the recipient named above, and may be construed under applicable law to be a commercial email. If you have received this communication in error, please delete this message from your computer system. If you are the recipient named above and do not wish to receive any future commercial emails, please reply to the sender with a message stating such preference.

Celebrating its 10-year anniversary, Monster is the leading global online careers property. A division of Monster Worldwide (Nasdaq: MNST), Monster works for everyone by connecting quality job seekers at all levels with leading employers across all industries. Founded in 1994 and headquartered in Maynard, Mass., Monster has 25 local language and content sites in 23 countries worldwide. More information is available at http://www.monster.com or by calling 1-800-MONSTER. To learn more about Monster's industry-leading employer products and services, please visit http://recruiter.monster.com.

Showtime Networks Inc. (SNI), which is a wholly owned subsidiary of Viacom Inc., owns the premium television networks SHOWTIME(R), THE MOVIE CHANNEL(TM) and FLIX(R), as well as the multiplex channels SHOWTIME(R) TOO(TM), SHOWTIME(R) SHOWCASE, SHOWTIME EXTREME(R), SHOWTIME BEYOND(R), SHOWTIME NEXT(R), SHOWTIME WOMEN(R), SHOWTIME FAMILYZONE(R) and TMC xtra. SNI also offers SHOWTIME HD(R), THE MOVIE CHANNEL HD(R), SHOWTIME ON DEMAND(R) and THE MOVIE CHANNEL ON DEMAND(TM). SNI operates and manages the premium television network SUNDANCE CHANNEL(R), which is a venture between NBC Universal, Robert Redford, and Showtime Networks Inc. All SNI feeds provide enhanced sound using Dolby Digital 5.1. SNI markets and distributes sports and entertainment events for exhibition to subscribers on a pay-per-view basis through SHOWTIME(R) PPV. Additionally, the advertiser-supported television network SHOWTIME is available in Turkey through a joint venture with UK-based Zone Vision.

Web Site: http://www.SHO.com http://www.monster.com http://recruiter.monster.com http://www.iVillage.com/lword http://www.iVillage.com

  [february 2005]  


[10/08/15 - 09:48 AM]
"The Operatives" Is Back Saving the World's Most Precious Wildlife and Eco-Systems in an All-New Season Premiering on Pivot on October 18 at 10 P.M.
With 10, all new, hour-long episodes, Pete Bethune and his hand-picked team of military elite travel to the furthest parts of the world to expose those suspected of endangering our wildlife and environment in an effort to bring them to justice.

[10/08/15 - 09:43 AM]
HBO NOW Arrives Today on the Roku Platform
Roku customers can purchase a subscription directly within the HBO NOW channel on their Roku device, which will also enable them to access the service at HBONOW.com and on other HBO NOW enabled devices.

[10/08/15 - 09:32 AM]
Syfy Launches All-New Virtual Reality Experience for Award-Winning "The Expanse" VR App
The app immerses viewers into the vast world of "The Expanse," giving them the opportunity to enter into locations from the show and experience them in virtual reality.

[10/08/15 - 09:32 AM]
Game 1 of 2015 WNBA Finals Sees Viewership Increase from 2014
ESPN spins the numbers for Sunday, October 4.

[10/08/15 - 09:14 AM]
Video: Extended Trailer for TNT's "The Librarians" Season 2, Premiering Sunday, Nov. 1
Check out the latest tease for the show's sophomore run.

[10/08/15 - 08:44 AM]
Wednesday's Broadcast Ratings: "Empire" Continues Its Reign for FOX
Plus: The CW sees year-to-year growth with the return of "Arrow" and "Supernatural."

[10/08/15 - 08:34 AM]
The Long Anticipated Third Season of David Cross' "Todd Margaret" Returns to IFC on Thursday, January 7, 2016
Jack McBrayer, Will Arnett, Blake Harrison, Sharon Horgan, Amber Tamblyn and Russ Tamblyn are among those featured in the new season.

[10/08/15 - 08:31 AM]
"Chicago P.D." Wins at 10 Among ABC, CBS and NBC in 18-49 and All Other Key Demos
NBC spins the numbers for Wednesday, October 7.

[10/08/15 - 08:28 AM]
"black-ish" Is the Night's Only Program to Post Week-to-Week Growth
ABC spins the numbers for Wednesday, October 7.

[10/08/15 - 08:22 AM]
HBO Latin America to Launch New Streaming Service for Latin America and the Caribbean
The company plans to start deploying the service in markets throughout the region, beginning with a launch in Colombia by the end of the year.

[10/08/15 - 08:01 AM]
Hallmark Movies & Mysteries Rings in the Holidays with "The Most Wonderful Movies of Christmas," Featuring Originals and Beloved Christmas Classics Round-the-Clock Beginning October 31
Said lineup includes "Murder She Baked: A Plum Pudding Mystery," "The Christmas Note," "Magic Stocking" and "Debbie Macomber's Dashing Through The Snow."

[10/08/15 - 07:59 AM]
A&E's "The First 48" and "Nightwatch" Return for All New Seasons on Thursday, November 5
The former kicks off its 15th season with its landmark 300th episode.

[10/08/15 - 07:00 AM]
Next Games and AMC Proudly Launch The Walking Dead: No Man's Land - The Official Mobile Game of AMC's "The Walking Dead" - on iOS Today
Guided by Daryl Dixon, the fan-favorite character from the TV show played by Norman Reedus, players are in charge of their own unique group of survivors and their fate.

[10/07/15 - 01:55 PM]
2015 FOX MLB Postseason Leads Off with ALDS Doubleheader Thursday Night
FS1 televises up to eight ALDS games over the next seven days as the 2015 Postseason unfolds.

[10/07/15 - 01:26 PM]
"Please Like Me" Available on Hulu Starting October 11
The first two seasons will be available to stream, giving subscribers the chance to catch up on the hilariously dark world of Josh Thomas in advance of Pivot's October 16 season three launch of the award-winning comedy.