[06/14/05 - 12:00 AM]
USA Network Is Cable's No. 1 and No. 2 for the Week in P18-49

[via press release from USA]


THE 4400 and THE DEAD ZONE are top-ranked original scripted cable programs in cable

NEW YORK -- June 14, 2005 -- The USA Network hit originals THE 4400 and THE DEAD ZONE were cable's top two original scripted programs of the week in the key demo P18-49.

THE 4400 was the #1 original scripted program on basic cable this week among P25-54 in addition to P18-49 (retaining all of last week's audience in that demo during the 9p hour). The second episode of the critically acclaimed series brought in strong numbers with a 3.1 in households, a 2.4 in P18-49, a 2.4 in P25-54, with 4.4 million viewers tuning in.

THE DEAD ZONE returned with a bang on Sunday with the fourth season premiere of the hit original series delivering a 2.4 in households with 3.5 million viewers tuning in, outperforming last summer's season three premiere by +11% in households, +30% in P18-49 (1.8 rating), +20% in P25-54 (1.0 rating) and +31% in viewers tuning in.

THE 4400 airs on Sundays at 9:00 PM ET/PT and THE DEAD ZONE follows at 10:00pm ET/PT.

USA Network is cable television's leading provider of original series and feature movies, sports events, off-net television shows, and blockbuster theatrical films. USA Network is seen in over 89 million U.S. homes. The USA Network Web site is located at www.usanetwork.com.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.

  [june 2005]  

· 4400, THE (USA)

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