or


[07/21/05 - 12:00 AM]
The NFL on CBS Teams Up with Grammy Award-Winning Dave Matthews Band to "Stand Up" in New Promotional Campaign for 2005 NFL Season on Cbs

[via press release from CBS]

"THE NFL ON CBS" TEAMS UP WITH GRAMMY AWARD-WINNING DAVE MATTHEWS BAND TO "STAND UP" IN NEW PROMOTIONAL CAMPAIGN FOR 2005 NFL SEASON ON CBS

CBS Sports teams up and "stands up" with the multi-Grammy Award-winning Dave Matthews Band for THE NFL ON CBS's new promotional campaign for its 2005 NFL coverage on the CBS Television Network.

Featuring the band's title track off their most recent platinum-selling album, "Stand Up," THE NFL ON CBS's new promotional campaign will include CBS Sports personalities, along with members of the band, and NFL players illustrating the look, feel and energy of THE NFL ON CBS.

"It's a perfect fit," said Tony Petitti, Executive Producer, CBS Sports. "The Dave Matthews Band has a multi-cultural appeal that registers with a true cross-section of fans as does the NFL. There aren't many people that sell out Giants Stadium -- the Giants, the Jets -- and the Dave Matthews Band is among that exclusive club."

"We're fans of brilliance and so we love sports," says band leader Dave Matthews. "We've always loved sports. It's something in the band that's kind of interesting. Kind of brings us all together. Whether it's boxing, basketball or football, it brings us together. And even if we're rooting for opposite teams, it's something to watch greatness and to see physical genius. When we were in the studio recording Stand Up, we were all sort of joking like this would be an ultimate, get up, sort of a rabble rouser at a sports event. It's what we were thinking about."

THE NFL ON CBS's new promotional campaign kicks off in August as the Network's NFL broadcast season schedule begins with its first exhibition game on Friday, August 19 (8:00) with the Minnesota Vikings taking on the New York Jets.





  [july 2005]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









[11/25/14 - 05:08 PM]
Remaining Episodes of "Selfie" Will Be Available Weekly Starting Today on Hulu with a Plus Subscription
The series previously aired Tuesday nights at 8:00/7:00c on ABC.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:35 PM]
Video: Six New Videos for "Archer" Season Six
The electrifying new season of "Archer" premieres January 8 on FX.

[11/25/14 - 01:17 PM]
"Homeland" and "The Affair" Deliver Their Highest Rated Episodes and Total Nights of the Season
Showtime spins the numbers for Sunday, November 23.

[11/25/14 - 12:18 PM]
Video: "Real World: Skeletons" Trailer
The franchise's 30th installment rolls out on Tuesday, December 16 at 10:00/9:00c.

[11/25/14 - 11:55 AM]
Nickelodeon Tops Basic Cable with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 17-23.

[11/25/14 - 11:54 AM]
MTV to Air Two New Specials "True Life Presents: Crazy Young Love" on Tuesday, December 2nd at 10 PM ET/PT and "Growing Up Greek" on Wednesday, December 3rd at 11 PM ET/PT
The former docudrama special follows three couples as they document the highs and lows of being young and obsessively in love.

[11/25/14 - 11:33 AM]
"RuPaul's Drag Race" Cast to Be Announced Live On Air During Logo TV's 2014 "New Now Next Awards"
The shroud of secrecy surrounding the 14 elite drag performers who'll comprise the seventh season cast will be lifted via a series of OMFG interstitials interspersed throughout the "New Now Next" telecast on Sunday, December 7.

[11/25/14 - 11:19 AM]
The CW Gives "Hart of Dixie" Fans an Early Holiday Present
Look for the season premiere to now debut on Monday, December 15 at 8:00/7:00c.

[11/25/14 - 11:14 AM]
CMT Keeps the Party Going as 1.3 Million Viewers Tune in for Premieres of "Party Down South 2" and "Drunksgiving" Special
CMT spins the numbers for Wednesday, November 19 and Thursday, November 20.

[11/25/14 - 10:43 AM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 and Men 18-24
Turner spins the numbers for the week of November 17-23.

[11/25/14 - 10:37 AM]
Syfy Invites You Inside "The Bazillion Dollar Club"
The high-adrenaline, high-stakes docu-series immerses viewers in the brilliant and cut-throat world of today's forward thinking innovators.

[11/25/14 - 10:23 AM]
Video: WGN America Releases Spellbinding Teaser for Season Two of "Salem," Set to Return in April
In season two, the Grand Rite triggered at the end of last season is now underway and death is in the air.

[11/25/14 - 09:28 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Week
CBS spins the numbers for Sunday, November 23.

[11/25/14 - 09:03 AM]
BBC America's Critically-Acclaimed Original Series "Orphan Black" Adds to Cast
Justin Chatwin and James Frain join the channel's hit original drama for its third season, which is currently in production and set to return in 2015.