or


[08/01/05 - 12:00 AM]
Big Brother 6 Goes Wireless

[via press release from CBS]

BIG BROTHER 6 GOES WIRELESS

Viewers Can Substantially Impact the Course of the Show via Text Messaging And Voting Through CBS.com

Downloadable Activities Available Beginning August 4, Including Ring Tones and Special Wallpapers Featuring Big Brother Contestants

Los Angeles, CA � BIG BROTHER 6 will enter the world of wireless communications by incorporating text messaging and downloadable activities in conjunction with the reality series in the second largest wireless on-TV activity in the United States after Fox's "American Idol" wireless voting.

Beginning August 4, host Julie Chen introduces "America's Choice" to wireless subscribers, a key element of the episode that will enable viewers to vote via cell phone text messaging in order to influence the course of the game. In addition to text messaging, THE BIG BROTHER audience will also be given the opportunity to cast their vote on CBS.com.

Beyond cross-carrier text message voting, applications for download will also be available, such as wallpapers of their favorite Big Brother houseguest, especially photographed for the wireless world.

"This is the natural evolution for a show that already features so much viewer interactivity," said Larry Kramer, President, CBS Digital Media. "Text messaging will bring the 'Big Brother' experience to living rooms across America, allowing even greater participation from the viewing public. It's an organic extension of the 'Big Brother' phenomenon, and it will be incorporated seamlessly into the show."

"Big Brother is a show that has connected with a huge segment of the population that is not only open to this kind of participation, but expects it," said Nancy Tellem, President, CBS Paramount Network Television Entertainment Group. "The interactive features that we are adding give the viewers an opportunity to become more invested in the program, in addition to expanding the entertainment value of the show. We're committed to finding new ways to bring our viewers into our programming beyond just watching, and we think this is a tremendous start."

Votes via text messaging will be tabulated during a specified time window following the episode broadcast.

At certain times, a BIG BROTHER ring tone will be offered to the public to download for $1.99 on certain carriers directly from the TV screen. Voters will also be invited to join a "CBS Mobile Team" to receive additional mobile/wireless opportunities in the future if they opt in through text messaging.





  [august 2005]  
S
M
T
W
T
F
S
 


· AMERICAN IDOL (FOX)
· BIG BROTHER (CBS)





[08/28/16 - 08:26 AM]
Saturday's Broadcast Ratings: NFL Preseason Wins Again for CBS
The Eye takes home top honors among total viewers and adults 18-49.

[08/28/16 - 08:23 AM]
"Aquarius" Matches Its Season High in 18-49; Highest Ever for a Saturday Telecast
NBC spins the numbers for Saturday, August 27.

[08/27/16 - 09:00 AM]
Friday's Broadcast Ratings: CBS, NFL Preseason Snap NBC's Win Streak
The Eye wins the evening in both total viewers and adults 18-49.

[08/26/16 - 05:43 PM]
AT&T and HBO Reach Historic Multi-Platform Programming Agreement
The agreement renews HBO's existing contract with the AT&T DirecTV and U-verse services, and will also make all HBO and Cinemax content available on DirecTV NOW.

[08/26/16 - 03:00 PM]
New FOX Series "Pitch" and the Los Angeles Dodgers to Host "Take Your Daughter to a Game" Day at Dodger Stadium on Sunday, September 4
After the game, fans will have the exclusive chance to watch the series premiere on the Dodgers' DiamondVision screen.

[08/26/16 - 02:11 PM]
Video: Watch the All-New Promo from the Explosive Season Three Premiere of "Empire!"
The drama returns in Season Three, as the battle continues for the Soul of Empire.

[08/26/16 - 01:59 PM]
Post-Olympic "Voice" Jumps 2.5 Million Viewers in Live + 3, Biggest Lift of the Week Across All Networks
NBC further spins the numbers for the week of August 15-21.

[08/26/16 - 11:10 AM]
Hallmark Channel's "Chesapeake Shores" Increases Viewership with Episode Two
The Hallmark Channel spins the numbers for the week of August 15-21.

[08/26/16 - 10:06 AM]
Passion Becomes a Practice for Future Veterinarians as Animal Planet Premieres "Life at Vet U"
The six-part series premieres Saturday, October 1 at 10:00/9:00c.

[08/26/16 - 10:00 AM]
E!'s "Fashion Police" Returns to Cover the 2016 MTV Video Music Awards Monday, August 29th at 8:00PM ET/PT
Co-hosts Melissa Rivers, Giuliana Rancic and Brad Goreski, along with 2016 special co-hosts NeNe Leakes and Margaret Cho, will break down the hottest and most outrageous ensembles from the awards show and after parties.

[08/26/16 - 09:19 AM]
Thursday's Broadcast Ratings: NBC Tops Demos with NFL Preseason
The Peacock continues its win streak among adults 18-49.

[08/26/16 - 09:00 AM]
Production Begins and New Casting Announced on Freeform's New Comedy Pilot "Alone Together" from the Team at The Lonely Island
Esther Povitsky, Benji Aflalo and Eben Russell serve as writers and executive producers on the pilot.

[08/26/16 - 08:19 AM]
Video: Hip Hop Rules Thursday Nights This October on WE tv
Get your first look at the new season of "Growing Up Hip Hop" plus the new series "Money Power Respect."

[08/26/16 - 06:01 AM]
Netflix Releases Key Art for "Chef's Table: France"
The four special episodes are dedicated to four of the world's most renowned French chefs and will all premiere globally on September 2.

[08/26/16 - 03:16 AM]
ITV Commissions Second Series of "Marcella" Starring Anna Friel
Set in contemporary London and boldly told with Hans Rosenfeldt's unflinchingly clear Nordic style, the new season has been commissioned for transmission on ITV in 2017.