or


[08/09/05 - 12:00 AM]
CBS and Williams-Sonoma Whip Up Exclusive Promotional Campaign Highlighting the Network's 2005/2006 Primetime Line-Up

[via press release from CBS]

CBS AND WILLIAMS-SONOMA WHIP UP EXCLUSIVE PROMOTIONAL CAMPAIGN HIGHLIGHTING THE NETWORK'S 2005/2006 PRIMETIME LINE-UP

First Direct Marketing Partnership Between Number One Television Network and Leading Upscale Culinary Retailer

CBS Sneak Peek DVD's Which Include Original Material With Stars From New and Returning Series, to be Distributed in Williams-Sonoma Stores, Catalogs and in Packages Nationwide

Promotional Material Featured on Williams-Sonoma's Website

CBS, America's most watched network, and Williams-Sonoma, the leading retailer in upscale culinary ware, have partnered for the first time ever on an exclusive retail campaign to promote the Network's 2005/2006 new primetime schedule. The centerpiece of the campaign is a Sneak Peek DVD featuring original material and previews from the six new series that will be joining CBS's Number One primetime line-up. The DVD's will be distributed in all Williams-Sonoma stores and packages nationwide. In addition, targeted catalogs will include the CBS Sneak Peek DVD, displays in Williams-Sonoma stores will highlight the CBS Fall Line-up and promotional material will be featured on the retailer's website. Williams-Sonoma packages shipped in early fall will contain the DVD as well.

The DVD features simple and innovative cooking segments with culinary expert Tori Ritchie and stars from CBS's "CSI: Miami," "Close to Home" and "Out of Practice." The CBS Sneak Peek DVD will be hosted by Hannah Storm, who also hosts cooking segments with Tori Ritchie on the CBS "Early Show."

"This is the evolution of a partnership that has already reaped many rewards for both Williams-Sonoma and CBS," said George Schweitzer, President, CBS Marketing Group. "We've enjoyed a fruitful relationship with the 'Early Show,' and this new campaign takes that collaboration one giant step forward. We're confident that the penetration in mall and retail centers across the country that Williams-Sonoma offers, as well as their upscale customer base, makes them the ideal partner to launch what is going to be television's most anticipated new schedule."

"What began as a six part series on the CBS 'Early Show' called 'The Perfect Thanksgiving' has grown into a remarkable partnership," said Pat Connolly, Chief Marketing Officer, Williams-Sonoma, Inc. "We are always looking for ways to introduce Williams-Sonoma to new customers and reinforce our brand with existing ones and this partnership with CBS is a perfect way to attain these goals."

As part of the promotion, CBS talent Christopher Gorham, star of the new Monday night comedy series "Out of Practice;" Jennifer Finnigan, who stars in the new Tuesday night Jerry Bruckheimer drama "Close to Home;" and Khandi Alexander, star of Monday night's biggest hit "CSI: Miami," will participate in a variety of cooking segments with Ritchie. All of the segments, for the DVD were produced at Williams-Sonoma's Columbus Circle store in the Time Warner Center in New York City.

The DVD also contains "The Early Show"/Williams-Sonoma "Five Minute Cooking School" series and holiday cooking segments that have aired on the Network morning show. Featured holidays include Thanksgiving, Mother's Day, Valentine's Day, Father's Day and Fourth of July, and viewers can learn to prepare asparagus, risotto, summer salad and more in the cooking school segments.

Williams-Sonoma, Inc. is a national specialty retailer of high quality products for the home. These products are marketed through more than 515 retail stores, eight mail order catalogs (Williams-Sonoma, Pottery Barn, Pottery Barn Bed + Bath, pottery barn kids, PBteen, west elm, Hold Everything and Williams-Sonoma Home). The company is headquartered in San Francisco.

CBS Television is comprised of the CBS Television Network -- with over 200 owned and affiliated stations reaching virtually every television home in the United States; the Network�s programming arms CBS Entertainment, CBS News and CBS Sports; and CBS Enterprises, a global leader in distribution.





  [august 2005]  
S
M
T
W
T
F
S
 


· CLOSE TO HOME (CBS)
· CSI: MIAMI (CBS)
· OUT OF PRACTICE (CBS)





[11/21/25 - 01:01 PM]
Netflix Wins Drama Series "Trigger Point" and Orders Hot Package Straight to Series
Joel Edgerton stars in an action crime drama about a group of former Tier One Special Forces Operators who sell their elite skills to the criminal underworld behind the front of a private military contracting firm - and the FBI agent who's hunting for them.

[11/21/25 - 12:13 PM]
"Henry David Thoreau" to Air on PBS March 2026
The three-part, three-hour film examines the life and work of the 19th-century writer in the context of antebellum New England and the larger United States, as well as through the universal themes he focused on in his writings.

[11/21/25 - 12:00 PM]
CBS Series Top L+7 Multiplatform Competitive Charts
Seven weeks into the 2025/26 broadcast season, "Tracker" is the #1 series, averaging 14.2 million viewers across broadcast and streaming.

[11/21/25 - 11:00 AM]
Video: New Trailer of Upcoming Drama "Memory of a Killer" Starring Patrick Dempsey and Michael Imperioli - Premiering This January on FOX
Dempsey stars as a hitman, Angelo Doyle, leading a dangerous double life while hiding an even deadlier personal secret.

[11/21/25 - 09:00 AM]
What's New on HBO Max This December
New films due next month include "The Family McMullen," A24's "Ne Zha II," A24 documentary "Architecton," and Bleeker Street's "Spinal Tap II: The End Continues."

[11/21/25 - 09:00 AM]
"TMZ Presents: TMZ's Most Outrageous Moments of 2025" Premieres Tuesday, December 2 at 9/8c on FOX
TMZ brings you an ultimate year-end spectacle packed with the most jaw-dropping moments, epic surprises, and unforgettable blunders of 2025!

[11/21/25 - 09:00 AM]
Video: We TV Releases Exclusive Sneak Peek of the New Season of "Love During Lockup"
The prequel to "Love After Lockup," "Love During Lockup," reveals the fascinating moments that occur when people in the free world look for love and begin relationships with inmates, capturing their journey as they count down the days, weeks, months, or even years until the anticipated release.

[11/21/25 - 07:39 AM]
Great American Media Celebrates "Christmas as It's Meant to Be" as the Exclusive Broadcast Home of the 2025 National Christmas Tree Lighting
Great American Media will exclusively broadcast the ceremony on Great American Family Friday, December 5 at 8 p.m. ET, with streaming available on Great American Pure Flix through January 31, 2026.

[11/21/25 - 06:03 AM]
FOX Sports' FIFA World Cup 2026 Final Draw Presentation Features Unprecedented 3 1/2 Hours of Live Coverage on Broadcast Television
FOX Sports' veteran sportscasters Rob Stone and Jenny Taft will anchor the network's on-site broadcast alongside former U.S. Men's National Team (USMNT) stars and acclaimed analysts Alexi Lalas and Stu Holden.

[11/21/25 - 01:01 AM]
Video: "The Night My Dad Saved Christmas 2" - Official Trailer - Netflix
When the sneaky director of a toy company kidnaps Santa, it's up to a father and son to rescue him and save Christmas from disaster.

[11/20/25 - 04:55 PM]
"Dancing with the Stars" Jumps to Season Highs with Epic "Prince Night"
The show rose dramatically over its year-ago penultimate episode in Total Viewers, with its best semifinals performance in seven years.

[11/20/25 - 02:50 PM]
Video: Watch the Trailers - "OWN for the Holidays" Returns with Three Festive New Movies
"Fake Yourself a Merry Little Christmas," "The Christmas Showdown," and "Very Merry Mystery" are on tap in the coming weeks.

[11/20/25 - 01:16 PM]
"Christmas in Nashville" Unveils Star-Studded Performer Lineup for Dec. 3 Country Music Holiday Special on NBC
Bill Murray & His Blood Brothers, Lauren Alaina, NE-YO, The War and Treaty and Trace Adkins are set to perform holiday favorites.

[11/20/25 - 12:32 PM]
"The Tonight Show" Enters the Upside Down - "Stranger Things" Cast to Make a Series of Guest Appearances on "The Tonight Show Starring Jimmy Fallon"
Millie Bobby Brown will co-host with Fallon on December 7, which is the final post-"Sunday Night Football" special episode of the season.

[11/20/25 - 12:30 PM]
Video: Acorn TV Debuts Trailer and Key Art for "The Madame Blanc Mysteries" Two-Part Christmas Special
Created by and starring Sally Lindsay, the special is set to premiere on Monday, December 15 and Monday, December 22, respectively, in the US, Canada, Australia and New Zealand.