or


[09/30/05 - 12:00 AM]
The WB New Thursday Strategy Clicks as "Smallville" and "Everwood" Deliver 120% Year-To-Year Gains in Adults 18-34

[via press release from The WB]

THE WB NEW THURSDAY STRATEGY CLICKS AS �SMALLVILLE� AND �EVERWOOD� DELIVER 120% YEAR-TO-YEAR GAINS IN ADULTS 18-34

Burbank, CA September 30, 2005

THE WB NEW THURSDAY STRATEGY CLICKS AS �SMALLVILLE� AND �EVERWOOD� DELIVER 120% YEAR-TO-YEAR GAINS IN ADULTS 18-34

�SMALLVILLE� WINS ITS TIME PERIOD, PLACING #1 AMONG MEN 18-34 AND MEN 12-34

�SMALLVILLE� SCORES ALL-TIME TIME THURSDAY RECORD FOR THE WB AMONG MEN 18-34, MEN 18-49 AND MEN 12-34 AND SETS A NEW NETWORK TIME PERIOD RECORD IN ADULTS 18-34, ADULTS 18-49. PERSONS 12-34 AND TOTAL VIEWERS (5.9 MILLION)

�EVERWOOD� ACHIEVES TREMENDOUS YEAR-TO-YEAR GROWTH OVER IN THE TIME PERIOD, INCLUDING +63% IN ADULTS 18-34 AND +200% IN MEN 18-34

The WB's aggressive Thursday strategy of placing two of its signature series on one of television's toughest nights paid early dividends as SMALLVILLE and EVERWOOD delivered +120% year-to-year gains in adults 18-34 (2.2/6). The network also scored +82% gains in adults 18-49 (2.0/5), +110% in persons 12-34 (2.1/7) and +85% in total viewers (4.7 million).

The premiere of SMALLVILLE, from Tollin-Robbins Productions in association with Warner Bros. Television, soared to #1 RANKS, WINNING ITS TIME PERIOD among men 18-34 (3.5/12) and men 12-34 (3.3/11) and was #2 among men 18-49 (2.9/9). It was the first time in the history of The WB that the network earned a #1 rank in an adult demographic against major broadcast competition on a Thursday as it toppled everything else on television, including Survivor.

The super series scored THE WB THURSDAY'S HIGHEST RATINGS EVER in men 18-34, men 12-34 and men 18-49, and delivered NEW ALL-TIME TIME PERIOD RECORDS FOR THE WB in total viewers (5.9 million), adults 18-34 (3.1/9), persons 12-34 (3.0/9) and adults 18-49 (2.6/7). In the time period, SMALLVILLE easily outdistanced the premiere of Alias across the 18-34 and 12-34 demos, as well as in adults 18-49 and men 18-49, and the show also defeated the second week of Everybody Hates Chris in adults 18-34, adults 18-49, persons 12-34, men 18-34, men 18-49 and men 12-34. SMALLVILLE posted triple-digit growth over last year's fall premieres in the time period including a gain of +138% in adults 18-34 and +131% in persons 12-34.

EVERWOOD, from Warner Bros. Television, improved the time period dramatically versus the parallel night a year ago. The show posted TRIPLE-DIGIT GROWTH in male demos, men 18-34 (+200%), men 18-49 (+150%) and men 12-34 (+100%) while gaining +63% in adults 18-34 (1.3/3), +33% in women 18-34 (1.6/4), +44% in persons 12-34 (1.3/4), +33% in women 12-34 (1.6/4) and +31% in women 18-49 (1.7/4).

EVERWOOD defeated the debut of Night Stalker on ABC in women 18-34 and women 12-34, and tied it in female teens.

The two quality dramas combined to equal the best Thursday night rating ever for The WB among men 18-49 (1.9/5) and scored its highest total viewer number (4.7 million) since October 2001. The WB Thursday also delivered its best ratings since January 2003 in adults 18-34 (2.2/6), men 18-34 (2.2/7) and all 18-49 demos � adults (2.0/5), women (2.0/5) and men (1.9/5).





  [september 2005]  
S
M
T
W
T
F
S
    


· ALIAS (ABC)
· EVERWOOD (WB)
· EVERYBODY HATES CHRIS (CW)
· NIGHT STALKER (ABC)
· SMALLVILLE (CW)





[08/31/16 - 11:34 AM]
Video: Watch an All-New First Look at Season Two of "Scream Queens"
Season Two graduates from the college campus and into a hospital with a haunted past, as a new and terrifyingly funny mystery begins.

[08/31/16 - 11:03 AM]
Bravo Media's "Million Dollar Listing Los Angeles" Is Back on the Market with a Supersized Premiere Thursday, October 6 at 9PM ET/PT
Powerhouse agents Josh Altman, Josh Flagg and Brits James Harris and David Parnes return for season nine along with familiar face, Madison Hildebrand.

[08/31/16 - 11:01 AM]
Alex Kalymnios on Board to Direct Starz' "The White Princess"
In casting news, Amy Manson boards the production in the role of Lady Catherine Gordon, cousin to King James IV of Scotland.

[08/31/16 - 10:24 AM]
Video: #LoweRoast Preview Clip - Jeff Ross Channels Prince, Shreds Ann Coulter
Armed with an electric guitar and a Prince outfit, Roastmaster General Jeff Ross shreds Ann Coulter.

[08/31/16 - 10:11 AM]
Get Ready for Halloween with Crafty Chefs and Spine-Chilling Sabotages in "Cutthroat Kitchen: Tournament of Terror"
From a spider web-themed spider roll challenge to a liver and fava beans battle, the competitors must scare up their best dishes while braving witches, mummies, ghosts and zombies.

[08/31/16 - 10:04 AM]
FYI Greenlights New Culinary Competition Series "Man vs Master" - Chef Richard Blais to Host
In "Man vs Master," unknown chefs working in the trenches of the food industry will compete for the opportunity of a lifetime - a coveted apprenticeship with a world-renowned celebrity chef - but in order to win, they will have to beat the master in a face-off first.

[08/31/16 - 09:25 AM]
Tuesday's Broadcast Ratings: "Got Talent," "Better Late" Rise in Latest Victory
The Peacock wins the night among total viewers and adults 18-49.

[08/31/16 - 09:19 AM]
"CBS All Access" Rolls Out Commercial-Free Option for Subscribers
In addition to the existing subscription offering of $5.99/month, subscribers now have the option to watch CBS All Access's on-demand content commercial-free for $9.99/month.

[08/31/16 - 08:32 AM]
Netflix Announces New Talk Show with Bill Nye
Set to launch Spring 2017, each episode will tackle a topic from a scientific point of view, dispelling myths, and refuting anti-scientific claims that may be espoused by politicians, religious leaders or titans of industry.

[08/31/16 - 07:28 AM]
New Smithsonian Channel(TM) Limited Series Features Africa's Most Iconic Predators and Their Tales of Survival
"Africa's Wild Havens" premieres tonight, Wednesday, August 31 at 8:00/7:00c.

[08/31/16 - 06:34 AM]
Cartoon Network Expands the World of "Mighty Magiswords" with Linear Series Debut Thursday, Sept. 29, 6:30 P.M. (ET/PT)
Building on the original 15-second series that launched last year on the CN Anything app, the new TV series continues the adventures of Prohyas and Vambre, a sibling team of "warriors for hire."

[08/31/16 - 06:32 AM]
Video: Netflix Releases First Part of Social Video Series for "Marvel's Luke Cage"
These digital videos look to blend fiction with history by taking audiences behind the curtain on the themes that give the show it's street-level authenticity and cultural relevance.

[08/31/16 - 05:33 AM]
Netflix Announces "Stranger Things 2"
Nine new episodes are confirmed for the second season.

[08/31/16 - 03:03 AM]
ABC Signs Expansive New Agreement to Broadcast the Oscars(R), Hollywood's Biggest Entertainment Ceremony, Through 2028
The new agreement for the domestic network of the Academy Awards(R) adds eight years to the existing contract, which was scheduled to expire in 2020.

[08/30/16 - 07:06 PM]
ABC's "The Bachelor" Returns in January 2017 for Its 21st Season
The Alphabet also reveals the next man to give out the roses and, hopefully, this time find his happy ending.