or


[12/12/05 - 12:00 AM]
Cbs, UPN and Amp'D Mobile to Bring Multimedia Entertainment Content to Mobile Phones

[via press release from CBS]

CBS, UPN AND AMP'D MOBILE TO BRING MULTIMEDIA ENTERTAINMENT CONTENT TO MOBILE PHONES

Amp'd Mobile To Feature Behind the Scenes Footage, Interviews and Unique Preview Clips From Hit CBS and UPN Programs

Amp'd to be Exclusive Mobile Video Provider for UPN's "America's Next Top Model"

Amp'd Mobile to Target Youth Market

In another convergence of broadcast television and wireless communications, CBS and UPN have reached an agreement with Amp'd Mobile to program multimedia entertainment content to Amp'd members' broadband wireless phones.

Under the agreement, Amp'd Mobile will carry behind the scenes footage, unique previews, interviews and show clips from hit CBS prime time series such as CSI: NY, NUMB3RS and THE KING OF QUEENS, as well as clips and highlights from LATE SHOW with DAVID LETTERMAN.

Amp'd Mobile will also exclusively program mobile video content from UPN's top-rated series AMERICA'S NEXT TOP MODEL, in addition to content from the Network's hit comedies EVERYBODY HATES CHRIS and GIRLFRIENDS.

CBS and UPN content on Amp'd Mobile will be available later this month when the Los Angeles-based company officially launches its service.

Amp'd Mobile is the first mobile entertainment company created to bring broadband wireless services to the youth market. Its members will have access to entertainment branded channels on their cell phones in which they can download video, wallpapers, ringtones and voicetones, all easily accessible through the Amp'd Live program guide.

"Amp'd is an exciting new entertainment destination in the mobile world, and a great place to showcase our content to the younger audiences and early adopters they are targeting," said Cyriac Roeding, Vice President, Wireless, CBS Digital Media. "Through a variety of multimedia options that they offer, Amp'd has created a very personal experience to link the consumer -- our audience -- to our shows. The cell phone is the most personal medium; we see great opportunities here to create personal connections that deepen our viewers relationship to the program, or to creatively expose new viewers to CBS and UPN content."

"We knew the 'DVD-extra' category of behind the scenes footage, highlights and interviews from these key CBS and UPN programs would be at the top of our members' 'must have' list," said Seth Cummings, Senior Vice President, Content and Internet Services, Amp'd Mobile. "Being able to creatively integrate Amp'd within the series and deliver a unique backstage pass to 'America's Next Top Model' fans will undoubtedly become one of our most popular program offerings when we launch. We look forward to working closely with CBS and UPN to expand their programs' reach to our mobile line up."

About Amp'd Mobile
Amp'd Mobile is the first integrated mobile entertainment company for youth, young professionals and early adopters. By leveraging the power of broadband wireless (EVDO), Amp'd will offer traditional services such as voice and text within a completely fresh user interface designed specifically for the "mobile graduate" and third-generation (3G) technology. With a myriad of customizable options to meet each person's individual needs, Amp'd will bring a more relevant, personal experience to wireless lifestyle with unique music, video, community, entertainment, sports and gaming offerings divided into various channels for quick and easy access. Launching in late 2005, more information can be found at www.ampdmobile.com.

About CBS Television
CBS Television is comprised of the CBS Television Network -- with more than 200 owned and affiliated stations reaching virtually every television home in the United States; the Network's programming arms CBS Entertainment, CBS News and CBS Sports; and CBS Enterprises, a global leader in distribution. CBS also manages UPN, which broadcasts primetime programming on five nights with an average of 90 percent total coverage throughout the country.





  [december 2005]  
S
M
T
W
T
F
S
    


· AMERICA'S NEXT TOP MODEL (CW)
· CSI: NEW YORK (CBS)
· EVERYBODY HATES CHRIS (CW)
· GIRLFRIENDS (CW)
· KING OF QUEENS, THE (CBS)
· NUMB3RS (CBS)









[12/17/14 - 12:00 PM]
"Beautiful & Twisted" Starring Rob Lowe, Paz Vega and Emmy(R) and Golden Globe(R) Winner Candice Bergen, To Premiere January 31
The film is the true story of a couple's obsession, jealousy and greed, which ends in one of the most notorious cold-blooded murders in recent history.

[12/17/14 - 11:48 AM]
NASA's Curiosity Rover Finds Organics on Mars and Discovery Channel Gets Unprecedented Access Every Step of the Way
"Red Planet Rover" premieres this Thursday, December 18 at 10:00/9:00c.

[12/17/14 - 11:44 AM]
Channing Tatum Returns to Launch "Team Oscar(R)"
Winners will deliver Oscar statuettes to celebrity presenters at the 87th Academy Awards(R) on Oscar Sunday, February 22, live on ABC.

[12/17/14 - 11:22 AM]
Decorate the Tree and Ring in the New Year with Some of Your Favorite "Ink Master" Alumni on "Merry Ink" and "New Year's Ink" Specials
Every drop of ink counts, there are no flash challenges on these episodes and after every round, one artist is eliminated from their chance at "Ink Master" redemption.

[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
Adult Swim spins the numbers for the year to date.

[12/17/14 - 10:59 AM]
Emmy(R)-Winning Comedy Series "Girls," Created By and Starring Lena Dunham, Returns for Fourth Season Jan. 11, Exclusively on HBO
New guest stars this season include Ana Gasteyer, Anthony Edwards, Natasha Lyonne, Gillian Jacobs, Marc Maron, Zachary Quinto, Jason Ritter, Maude Apatow and Spike Jonze.

[12/17/14 - 10:52 AM]
HGTV's Stars to Celebrate New Year's Day with Fans During Live All-Day Twitter Party
The viewing and Twitter party begins with Drew Scott and Jonathan Scott as they co-host HGTV's Rose Parade 2015 with Josh Temple, who will be on the ground offering unique street-side perspectives and spectator interviews.

[12/17/14 - 10:51 AM]
SEC Network Warms Up Christmas Morning with Yule Log and Fight Songs
On Christmas morning, SEC Network will warm up any living room with a fireplace featuring a burning blaze, accompanied by a playlist of Southeastern Conference college fight songs and holiday music.

[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.

[12/17/14 - 10:32 AM]
"The Biggest Loser: Glory Days" Kicks Off the New Year with 4 Must-See Episodes Leading Up to the Exciting Season 16 Live Finale January 29
In a special two-hour, live finale from 8-10 p.m. ET, all of the former athletes who made up the season 16 cast return to weigh-in one last time.

[12/17/14 - 10:17 AM]
The Battle of the Bulbs Will Continue as "The Great Christmas Light Fight" Returns for Season Three in 2015
"The Great Christmas Light Fight" first debuted on ABC in December 2013 and continued in 2014, increasing the field from 20 to 24 participating families.

[12/17/14 - 10:01 AM]
FXX Gets Animated - New One-Hour Late Night Animation Block Kicks Off on January 22 With Special Sneak Preview
The block will feature all-new episodes of "Lucas Bros. Moving Co." and "Stone Quackers."

[12/17/14 - 10:00 AM]
Six-Time Tony Winner Audra McDonald Brings Her Acclaimed Performance in "Lady Day at Emerson's Bar and Grill" to HBO
Filming before a live audience at Cafe Brasil in New Orleans this month, the special will feature McDonald in her history-making, tour de force performance as the jazz icon.

[12/17/14 - 09:37 AM]
ESPNU to Televise Inaugural "Burger King(R) State Champions Bowl Series" on December 27
Three state champions from Florida, one from Utah and two from Washington will participate in the event.

[12/17/14 - 09:16 AM]
"The People Magazine Awards" Announce Additional Celebrities for NBC's Special Two-Hour Live Telecast Set for Thursday, Dec. 18 at 9 P.M. ET/PT
Kaley Cuoco-Sweeting, Sean Hayes, Karlie Kloss, John Krasinski, Lisa Kudrow, Elisabeth Moss and Ryan Phillippe are among the latest additions.