or


[01/05/06 - 12:00 AM]
The NBC Agency Salutes the Women of the Us Snowboarding Team in Special Olympics Music Video Featuring Rock Group the Donnas

[via press release from NBC]

THE NBC AGENCY SALUTES THE WOMEN OF THE US SNOWBOARDING TEAM IN SPECIAL OLYMPICS MUSIC VIDEO FEATURING ROCK GROUP THE DONNAS

The Donnas perform their top single "Fall Behind Me" in the special promotion of NBC'S coverage of the upcoming Torino Olympic Winter Games

BURBANK, Calif. -- January 5, 2006 -- The NBC Agency has produced a special music video in partnership with the rock group, The Donnas, which showcases the awe-inspiring skills of the US women's snowboarding team. The video, which features gold medalist Kelly Clark, U.S. Open champion Gretchen Bleiler, world champion Lindsey Jacobellis and Grand Prix champion Hannah Teter, is just one of a number of unique promotional elements the agency is incorporating into their marketing campaign in support of NBC's coverage of the upcoming Olympic Winter Games taking place in Torino, Italy, February 10-26, 2006.

Shot on location at Snowbird Ski Resort in Utah, the video celebrates the power and accomplishment of women by bringing the female athletes together with the all-women rock group. In the piece, the snowboarders soar into the air above The Donnas who are performing their hit, "Fall Behind Me," at the base of the half-pipe. Inspired by the music and its message of confidence and competition, the snowboarders rise higher and higher with each trick as a crowd of fans gathers to cheer and celebrate the upcoming Olympic games.

The video, produced by The NBC Agency in a variety of lengths, is being run on the network as well as online, on cable and in retail. It can also be viewed in its entirety at OffThePodium.com.

America fell in love with The Donnas when they broke into the mainstream with the release of their third album in 2002, "Spend The Night" (Atlantic Records). Produced by Jason Carmer and Robert Shimp, the album debuted in the #1 position on the Billboard "Heatseekers" chart of new and developing artists. In 2004, The Donnas followed up their "Spend The Night" success with the much anticipated release of their "Gold Medal" album, which won instant rave reviews from such publications as Rolling Stone, Blender, Interview, Billboard and Time Magazine, to name only a few.

In addition to their albums, The Donnas have appeared on numerous television and radio shows as well as in print ads and television commercials. Their music has been featured in such films as "How To Deal" ("It's On The Rocks"), "What A Girl Wants" ("Who Invited You") and "Freaky Friday" ("Back Stage").

About The NBC Agency
The NBC Agency, founded in November 1999, is a multi-award-winning advertising team that made "Must See TV" a household slogan and reinforced the term "appointment television" for NBC programming. It is a unique, full-service advertising agency servicing the advertising and promotional needs of all NBC-Universal owned entities, which include entertainment, news, sports and corporate divisions of NBC as well as the cable, internet and syndicated properties and brands that the company owns or holds an equity interest in, such as CNBC, MSNBC and MSNBC.com, Bravo, USA, SCI FI, Trio, Telemundo and NBC-Universal Television Distribution.





  [january 2006]  
S
M
T
W
T
F
S


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)











[03/01/15 - 09:12 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Demos with "48 Hours"
The veteran newsmagazine leads the night in both categories.

[03/01/15 - 08:59 AM]
"SNL" Is the #1 Telecast of the Night on the Big 4 Networks in Adults 18-49 in the Local People Meters
NBC spins the numbers for Saturday, February 28.

[02/28/15 - 08:57 AM]
Friday's "Dateline" Increases by 20% vs. Its Prior Telecast to the Show's Top Rating Since January 30
NBC spins the numbers for Friday, February 27.

[02/28/15 - 08:47 AM]
Friday's Broadcast Ratings: ABC Continues Its Demo Reign
"Last Man Standing" takes the top spot among adults 18-49 last night.

[02/28/15 - 08:37 AM]
ABC's Is #1 on Friday for 8th Straight Week with "Last Man Standing" and "20/20" the Top 2 Shows
ABC spins the numbers for Friday, February 27.

[02/27/15 - 11:48 PM]
Development Update: Friday, February 27
Updates include: Tom Ellis set as "Lucifer" at FOX; Terry O'Quinn to lead ABC's "The Adversaries"; and Dave Annable boards "Heart Matters" at NBC.

[02/27/15 - 03:09 PM]
Statement From E! Entertainment Regarding Kelly Osbourne
Osbourne is departing E!s "Fashion Police" to pursue other opportunities.

[02/27/15 - 01:19 PM]
Discovery Channel Tops Cable Prime Time for Men and Ranks in the Top 10 for Women and Persons 6-11 in February
Discovery spins the numbers for the month to date.

[02/27/15 - 01:01 PM]
ABC Family Orders a Fifth Season of Hit Original Comedy Series "Baby Daddy"
The order came just as production has wrapped on the series' fourth season.

[02/27/15 - 12:47 PM]
Discover the Fascinating World of the Ocean's Most Intelligent Creatures in "Dolphins: Spy in the Pod" Airing Saturday, March 7 at 8 PM ET/PT on the Discovery Channel
The hour-long journey will discover the relationships and habits of bottlenose and spinner dolphins, some of the world's most playful, clever and beloved animals.

[02/27/15 - 12:45 PM]
Syfy Will Pay Tribute to Science Fiction Icon Leonard Nimoy with Special Five Hour Programming Salute This Sunday, March 1 from 9AM-2PM
Said lineup includes an episode of the original "Twilight Zone" series; his guest star arc on "Star Trek: The Next Generation," and the final Star Trek original cast movie, "Star Trek 6: The Undiscovered Country."

[02/27/15 - 11:06 AM]
ABC's "American Crime" Post-Show Podcast Series to Launch Exclusively on PodcastOne
The podcast debuts today with a preview of what to expect in the television series, followed by weekly post-show episodes taking fans through the final episode of the season.

[02/27/15 - 10:23 AM]
Time Period-Winning "The Odd Couple" Retains Solid 90% of Its Premiere Adults 18-49 Rating
CBS spins the numbers for Thursday, February 26.

[02/27/15 - 10:17 AM]
MTV Renews "Are You the One" for Season 3, "The Challenge" for Season 27 and Greenlights Pilots "Girl Code Live" and "Greatest Party Story Ever" to Series
"Girl Code Live" is a live weekly talk show from the popular "Code" franchise; and "Greatest Party Story Ever" is a half-hour weekly that will showcase peoples' most outrageous epic tales.

[02/27/15 - 10:01 AM]
"LEGO(R) Star Wars(TM): Droid Tales," An All-New Series of Event Specials, Acquired by Disney XD
The animated content series consists of five 22-minute episodes that re-tell the Star Wars saga in chronological order from "Star Wars: The Phantom Menace" up through "Star Wars: Return of the Jedi."