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[01/05/06 - 12:00 AM] The Return of ABC Family's 'Wildfire' Delivers Highest Premiere in the History of the Channel and Races Ahead of Season One |
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| [via press release from ABC Family] |
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THE RETURN OF ABC FAMILY'S 'WILDFIRE' DELIVERS HIGHEST PREMIERE IN THE HISTORY OF THE CHANNEL AND RACES AHEAD OF SEASON ONE
Series Is A Winner With Women 18-34, Ranking No. 1 In the Time Period Among All Basic Cable
Burbank, CA (January 5, 2006) � ABC Family's first original scripted drama WILDFIRE heated-up ratings on ABC Family with its second season premiere Monday, Jan. 2, (8:00 PM � 9:00 PM), delivering over 2.3 million total viewers and outperforming any season premiere in the history of the channel. The series also outdelivered its first season premiere by double digits in all key demos up 12% in HH (1.9 vs. 1.7), 19% in total viewers (2,338 vs. 1,968) and 29% with Adults 18-34 and 18-49 (0.9 vs. 0.7).
"It's incredibly rewarding to know the fans were as excited about the return of 'Wildfire' as we were," said Paul Lee, president, ABC Family. "And the fact that we brought in so many viewers is a testament to how good the show is. We love it that ABC Family is becoming a destination for originals of the highest quality."
The series ranked first among all basic cable in the time period with Women 18-34 (1.4 rating), Teens 12-17 (2.8 rating) and Female Teens 12-17 (4.8 rating). The WILDFIRE premiere also outperformed its season one average by 19% in HH (1.9 vs. 1.6), 22% in total viewers (2,338 vs. 1,921), 50% with Adults 18-34 and adults 18-49 (0.9 vs. 0.6).
One element contributing to this successful launch was the marketing component of a WILDFIRE micro site at www.abcfamily.com which received 1 million visitors in December who were exposed to a comprehensive content-rich micro site for WILDFIRE that included a unique five minute broadband tease. WILDFIRE will be available on iTunes Music Store beginning January 10, 2006.
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[10/05/26 - 09:01 AM] Video: NBC Debuts Official Season 3 Trailer, Photos & Key Art for "Happy's Place" Guest stars this season include James Denton, Jane Lynch, and Justina Machado.
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[10/05/26 - 09:01 AM] The Soul Train Awards Nominees Are In, and Fans Decide the Winners in Two New Categories! Voting is open now through October 16, and fans can see who takes home the trophies Friday, November 27, at 8 p.m. ET/PT on BET, with a simulcast on CBS, BET Her, VH1, MTV2, and LOGO.
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[10/05/26 - 08:31 AM] BritBox Reveals Further Cast Joining Edward Bluemel in "Hercule" Jessica Alexander, Honor Swinton Byrne, Omari Douglas, Paul Forman, Arthur Hughes, Ralf Little, River Medway, Katherine Parkinson, Natalie Quarry, Toby Stephens set to join the much-anticipated series.
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[10/05/26 - 08:01 AM] Food Network Sets Premiere Date For New Season of "Harry Potter: Wizards of Baking" Celebrating the 25th anniversary of the iconic first film in the series, the new season introduces a tournament twist with four teams of three, each representing one of the four Hogwarts Houses - Gryffindor, Hufflepuff, Ravenclaw and Slytherin.
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[10/05/26 - 08:01 AM] Prime Video Casts Sean Teale, Sarah Jeffery, Megan Stott, Lili Simmons, Anthony Keyvan, JoBeth Williams in "Things We Never Got Over" The project is the series adaptation of Lucy Score's bestselling novel.
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[10/05/26 - 07:19 AM] Video: "The Institute" Season 2 (MGM+ 2026 Series) Official Trailer The series returns for a new season November 8 on MGM+.
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[10/05/26 - 07:01 AM] Video: "Animals" - Official Trailer #2 - Netflix When their son is kidnapped, an LA mayoral candidate and his wife scramble to raise the ransom while making choices that could tear their world apart.
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[10/05/26 - 07:01 AM] Prime Video Releases Key Art for the Final Season of "Maxton Hall - The World Between Us" The third and final season of the most successful international scripted original series in Prime Video history premieres worldwide on Prime Video on December 9, 2026.
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[10/05/26 - 06:01 AM] David Ellison and Ynon Kreiz Announce Their CEO Leadership Team for Skydance Following Anticipated Close of Warner Bros. Discovery Acquisition Drawing on deep expertise across entertainment, technology, and business operations, the CLT brings together leaders from both companies and reflects their complementary strengths.
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[10/05/26 - 06:01 AM] "CMA Presents I Will Always Love You: A Celebration of Dolly Parton" Reveals Star-Studded Lineup The special airs Wednesday, October 21 (9:00-11:00 p.m. EDT) on ABC and Disney+ in the U.S. and internationally, available next day on Hulu, and will be filmed before a live audience at Belmont University's Fisher Center for the Performing Arts in Nashville.
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[10/05/26 - 03:01 AM] Video: "ChiaroScuro" - Official Trailer - Netflix After a body is found in a Roman museum, an art expert must apply his instincts and skills to help police solve a mystery connected to his own past.
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[10/04/26 - 10:31 PM] Sumukhi Suresh Gets Candid About Her 30s in "Hoemonal", Her First Netflix Special, Out October 14 After travelling across and outside India, including a run at the Edinburgh Fringe, the special turns the chaos of being a woman in her 30s - from hormonal changes to singlehood to questions about motherhood - into a sharp, candid, and deeply entertaining watch.
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[10/03/26 - 09:31 AM] Video: Prime Video Debuts Teaser Trailer of "Barbershop" The comedy series inspired by the beloved film franchise will premiere all eight episodes on February 10, 2027, exclusively on Prime Video in more than 240 countries and territories worldwide.
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[10/03/26 - 06:53 AM] WNBA Playoffs Return to NBC Sports for First Time Since 2002! Postseason Coverage Begins Tomorrow, Oct. 4, at 4 P.M. ET on NBC and Peacock NBC Sports will present up to seven games of live coverage throughout the Semifinals and WNBA Finals.
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[10/03/26 - 06:01 AM] Video: "Devils' Crest" - Official Trailer - Prime Video It's all fun and AR games until your real life is in danger.
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