VH1 Elevates Michael Hirschorn to Executive Vice President, Original Programming and Production
NEW YORK, Jan. 11 -- An unprecedented string of hit series
powered VH1 to its 14th consecutive quarter of total viewer growth and its
highest rated year ever. On the heels of these accomplishments, VH1 has
promoted Michael Hirschorn to Executive Vice President, Original Programming
and Production it was announced today by Brian Graden, President,
Entertainment, MTV Music Networks Group and President of Logo.
In his new role, Hirschorn oversees all current VH1 original programming
and development for both the East and West coasts as well as music development
and celebrity talent development. He is also driving the network's foray into
scripted series including the upcoming "So Notorious" with Tori Spelling. He
continues to report to Graden.
"Michael has spent a significant part of his life around music, including
stints as editor-in-chief of Spin magazine and overseeing the music industry
coverage on Inside.com. Because he understands the passion, energy and
meaning 'behind the music,' Michael is the right person to move VH1's
development forward," said Graden. "Michael not only has amazing taste, but
he is an extraordinary editor. He's relentlessly drawn toward new ideas, and
quite simply, ideas get better in his hands."
Hirschorn will continue to oversee series developed under his watch such
as "I Love The...," "Hogan Knows Best," "But Can They Sing," "Celebrity Fit
Club," "Best Week Ever," "My Fair Brady," "The Fabulous Life" in addition to
such VH1 original series "The Surreal Life," "Being Bonaduce," and the "All
Access" and the "100 Greatest" franchises and documentaries including a slate
being created under the new "Rock Docs" banner.
Hirschorn came to VH1 in July 2001 from his position as editor-in-chief of
Inside.com, a digital news service that covered the converging entertainment,
media, and technology businesses. Prior to Inside's merger with Brill Media
Holdings and Primedia, he was also co-chairman and co-founder of Inside's
parent company, Powerful Media.
Previously, Hirschorn was features editor at Esquire (1990-94) and
executive editor at New York Magazine (1994-97) before becoming editor-in-
chief of Spin magazine (1997-99), which subsequently received two National
Magazine Award nominations. Hirschorn has written for The Wall Street
Journal, The New York Times, The New Republic and Slate, and was also a
columnist for Esquire.
VH1 connects viewers to the music, artists and pop culture that matter to
them most with series, specials, live events, exclusive online content and
public affairs initiatives. VH1 is available in nearly 87 million households
in the U.S. VH1 also has an array of digital services including VH1 Classic,
VH1 Soul, VH Uno, VH1 Mega Hits and VH1 Country. Connect with VH1 at
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International Inc. MTV Networks also operates and offers joint ventures,
licensing agreements and syndication deals whereby its programming can be seen
Web Site: http://www.vh1.com