or


[01/24/06 - 12:00 AM]
Lifetime Ad Exposes Dish's Disregard for Value of Women's Programming

[via press release from Lifetime]

Lifetime Ad Exposes Dish's Disregard for Value of Women's Programming

New Ad Encourages Viewers Who Want to Be Able to See the #1 and #2 Women's Networks to 'Switch From DISH'

Millions of Women Denied Access to Entertaining, Award-Winning Programming and Information and Advocacy on Critical Issues

NEW YORK, Jan. 24 -- Lifetime Entertainment Services took a full-page national advertisement in today's New York Times that exposes the DISH Network's disregard for its women customers through its unwillingness "to pay a fair market value for the two most-watched women's television networks."

The headline of the full-page ad reads:

"DISH NETWORK LINE-UP: 46 Sports channels. 7 Pornography channels. 0 Lifetime Channels. If Lifetime and Lifetime Movie Network -- the #1 and #2 women's networks -- can't make the cut, it's obvious that DISH doesn't value women."

Betty Cohen, President and Chief Executive Officer, Lifetime Entertainment Services, said, "Women really value Lifetime's award-winning programming and our impassioned advocacy -- that's why we are the #1 and #2 women's networks. We had no choice but to walk away from DISH's 'take it or leave it' offer if we hoped to continue to honor our commitment to viewers."

The ad highlights programming and information on Lifetime and Lifetime Movie Network that DISH subscribers will be missing, including: highly rated original movies like the February world premiere of For One Night starring Raven-Symone; a full slate of upcoming original series including Cheerleader Nation, Face the Family, and LoveSpring (from Will & Grace's Eric McCormack) and critical information on important issues like breast cancer, heart health and violence against women.

The advocacy efforts of Lifetime and Lifetime Movie Network have resulted in legislative action on a number of key issues -- including sexual assault prevention and ending human trafficking -- and have had a positive influence on women everywhere.

For example, building on the February 6th world premiere of For One Night -- inspired by a true story of a high school senior who risks her social and academic standing to end her school's tradition of racially segregated proms - - Lifetime is undertaking a tolerance and community service campaign in partnership with leading non-profit organizations, including the YWCA of the USA, the NAACP and Youth Service America.

The ad concludes with "Keep Lifetime Networks on your television set by switching to DIRECTV or your local cable system."

In 2005, Lifetime was the fourth most popular basic cable network, and Lifetime Movie Network was ranked as the "favorite" network of DISH Network subscribers, according to the latest Beta Satellite Subscriber Study of mid-sized and emerging networks.

About Lifetime Entertainment Services

LIFETIME is the leader in women's television, and LIFETIME Television is one of the top-rated basic cable television networks. A diverse, multi-media company, LIFETIME is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. LIFETIME Television, Lifetime Movie Network, Lifetime Real Women, Lifetime Home Entertainment and Lifetime Online are part of LIFETIME Entertainment Services, a 50/50 joint venture of The Hearst Corporation and The Walt Disney Company.

* AD AVAILABLE UPON REQUEST

SOURCE Lifetime Television
Web Site: http://www.lifetimetv.com





  [january 2006]  
S
M
T
W
T
F
S


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)











[03/26/15 - 02:04 PM]
Nickelodeon's 28th Annual Kids' Choice Awards to Simulcast Across Nickelodeon, TeenNick, Nicktoons and TV Land, Live Stream on Nick.com and Nick App Saturday, March 28, at 8:00 P.M. (ET/PT)
The night begins with a super-sized episode of "The Thundermans" at 7:00 p.m. (ET/PT) and ends with an exclusive first-look of the all-new animated series "Harvey Beaks" immediately following the slime ceremony at 9:30 p.m. (ET/PT).

[03/26/15 - 01:03 PM]
"Living with Lincoln," The Story of One Family's Efforts to Save the Photographs of Abraham Lincoln Over the Course of Five Generations, Debuts April 13 on HBO
The film explores his family's physical and emotional connection to the president, revealing a personal side of the immortal leader through a modern-day journey of discovery, obsession, depression and despair.

[03/26/15 - 01:00 PM]
Saoirse Ronan and Cynthia Nixon Star in "Stockholm, Pennsylvania" Premiering May 2 on Lifetime(R)
The original movie centers on a young woman, kidnapped as a child, who struggles to readjust to life after being returned home.

[03/26/15 - 12:27 PM]
William Petersen Returns to Television in WGN America's Critically Acclaimed Series "Manhattan," Produced by Lionsgate, Skydance and Tribune Studios
Production will begin on its second season in New Mexico in April for a 2015 debut on WGN America.

[03/26/15 - 12:18 PM]
"Halt and Catch Fire" Dials Up Season Two on Sunday, May 31 at 10:00 P.M. ET/PT
Viewers will also be able to catch up on season one on Netflix beginning Wednesday, April 8.

[03/26/15 - 12:13 PM]
Nickelodeon and Paramount Television Set the Stage with the Cast of "School of Rock"
The series is scheduled to air fall 2015 and is currently in production at Paramount Studios in Los Angeles.

[03/26/15 - 12:01 PM]
Colin Ferguson Cast to Join Andie MacDowell and Dylan Neal in Season Three of Hallmark Channel's Highly-Rated Primetime Original Series, "Debbie Macomber's Cedar Cove"
The #1 primetime drama makes its anticipated return with a special two-hour season premiere July 2015.

[03/26/15 - 11:52 AM]
NBC Sets Aug. 5 Premiere Dates for Two New Comedies and Robust List of Reality Series as Network Looks for Fifth Straight Summer Win in 18-49
"Mr. Robinson" and "The Carmichael Show" will launch on Wednesday, August 5 at 9:00/8:00c and 9:30/9:30c, respectively.

[03/26/15 - 11:52 AM]
Kevin Hart Brings His Boys to Comedy Central(R) with the World Premiere of "Kevin Hart Presents: Plastic Cup Boyz" on Saturday, April 11 at 11:00 PM ET/PT
Three man act Plastic Cup Boyz, Joey Wells, Will "Spank" Horton and Na'im Lynn, taped their debut special at The House of Blues in San Diego.

[03/26/15 - 11:06 AM]
"Nightline" Is #1 for the Week in Total Viewers and Adults 25-54 for Second Straight Week
ABC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 11:01 AM]
"The Tonight Show" Outdelivers ABC, CBS Competition in All Key Ratings Measures for Week of March 16-20
NBC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 10:00 AM]
HBO and Vice Enter Major News Content Deal
Highlights include a four-year extension (with an increase from 14 to 35 episodes a year) of the Emmy(R)-winning documentary show.

[03/26/15 - 09:35 AM]
TLC Sings Into Spring with New Series Following "The Willis Family"
The series will follow Brenda and Toby Willis as they share the challenge of maintaining their large, fourteen-member family while keeping up with the workload required to manage their touring band.

[03/26/15 - 09:22 AM]
LMN Premieres New Original Series "I Love You... But I Lied" Wednesday, April 8 at 10PM ET
Inspired by true events, each episode of "I Love You... But I Lied" reveals two stories of personal deception.

[03/26/15 - 09:14 AM]
"Top Chef at Sea" Heats Up as Celebrity Cruises and Bravo Media Extend Partnership Through 2016
Setting sail November 14 onboard Celebrity Reflection, the one-of-a-kind Eastern Caribbean cruise vacation will give guests an up-close-and-personal culinary experience with six former "Top Chef" competitors.