or


[03/16/06 - 12:00 AM]
NBC's New Alternative Series 'Treasure Hunters' Offers Chance for Viewers to Hunt Along for Treasure in Exciting Interactive Game Following Premiere This Summer

[via press release from NBC]

NBC'S NEW ALTERNATIVE SERIES 'TREASURE HUNTERS' OFFERS CHANCE FOR VIEWERS TO HUNT ALONG FOR TREASURE IN EXCITING INTERACTIVE GAME FOLLOWING PREMIERE THIS SUMMER

Challenging SMS Text-messaging Component Provides Viewers with Opportunity for Real Riches

BURBANK, Calif. -- March 16, 2006 -- Every viewer can be a treasure hunter by going to NBC.com and signing up for an unique virtual adventure in NBC's upcoming alternative series "Treasure Hunters" (premiering this summer) that features teams of fortune-hunting competitors who will use folklore, fantasy and actual history as clues to solve a complex puzzle that will lead them to a treasure beyond their imagination.

"Treasure Hunters" will offer a new world of integrated entertainment with a short-messaging service (SMS) -- or text-messaging -- component that allows participants to use their wits and answer questions on their mobile phones in order to gather a piece of each week's puzzle via the internet. Like the television series, each piece is a special clue necessary to solve the puzzle for the treasure. In the SMS game, during each episode, two SMS questions are asked, and participants who text-in the correct answers will receive a code-word beamed to their phones. They will need the code-word to unlock two challenges on NBC.com -- and with the set of "coordinates," they must first locate a tool related to the week's episode that will then be used to complete a flash game.

Once finished, participants will receive a special clue that will lead them one step closer to the fortune. At the end of the series, participants will assemble all nine clues to solve the puzzle. Ten participants who answer correctly and quickly will then compete live online to find their own real hidden treasure. Non-SMS users can also play via NBC.com.

"Treasure Hunters" collaborated with Ask.com to provide specific clue search functions for cast members while on the hunt. These same clues can be searched, downloaded and printed by the viewing audience throughout the hunt.

"Treasure Hunters" is from Imagine Television and the producers of "Project Greenlight," "Project Runway" and "Last Comic Standing." In the fast-paced adventure reality series, multi-player teams try to stay one step ahead of each other as they are mentally and physically challenged in their quest of a promised hidden treasure. The teams must avoid elimination as they travel to historically significant locations where they must decipher cryptic codes and puzzles, each with a clue leading them closer to solving the ultimate puzzle, and obtaining the coveted grand prize.

Laird Macintosh ("The Great Raid") hosts the series, which is produced by NBC Universal Television Studio in association with Magical Elves Productions, Imagine Television and Madison Road Entertainment. Dan Cutforth ("Project Greenlight," "Last Comic Standing") and Jane Lipsitz ("Project Greenlight," "Last Comic Standing") of Magical Elves Productions, along with Brian Grazer and David Nevins of Imagine Television, and Tom Mazza, Danica Krislovich and Jak Severson of Madison Road Entertainment, serve as executive producers.





  [march 2006]  
S
M
T
W
T
F
S
   


· LAST COMIC STANDING (NBC)
· PROJECT GREENLIGHT (HBO)
· PROJECT RUNWAY (LIFETIME)
· TREASURE HUNTERS (NBC)





[05/27/16 - 10:31 AM]
AMC Is Now Home to Five of the Top 10 Shows on Cable TV and Two of the Top Three Cable Premieres This Television Season
AMC spins the numbers for the season to date.

[05/27/16 - 10:07 AM]
Pittsburgh Penguins Host San Jose Sharks in Game 1 of Stanley Cup Final Monday, May 30 - Memorial Day - at 8 P.M. ET on NBC
The Sharks advanced to their first Stanley Cup Final in franchise history with a 5-2 win in Game 6 of the Western Conference Final vs. St. Louis, while Pittsburgh advanced with a 2-1 win in Game 7 of the Eastern Conference Final against the Tampa Bay Lightning.

[05/27/16 - 08:28 AM]
Night 1 of "500 Questions" Dominates Its Thursday Unscripted Competition
ABC spins the numbers for Thursday, May 26.

[05/27/16 - 08:23 AM]
NBC's "The Red Nose Day Special" Draws a 0.6/2 and 2.155 Million Viewers Overall
NBC spins the numbers for Thursday, May 26.

[05/27/16 - 07:11 AM]
Destination America Steps Into the Darkest Town in America in the All-New Series "Ghosts of Shepherdstown"
The six-part series launches Sunday, June 12 at 10:00/9:00c on the cable channel.

[05/27/16 - 06:00 AM]
2nd Annual Red Nose Day Raises Over $31.5 Million for Kids in Need, Over 70 Stars Join NBC for Live Charity Event "The Red Nose Day Special"
Elton John, Julia Roberts, Jack Black, Ellen DeGeneres, Tracy Morgan, Blake Shelton, Will Ferrell and Zac Efron were among the many celebrities who appeared in the live, two-hour charity television event.

[05/26/16 - 03:11 PM]
ITV and Hulu Commission Exciting Eight-Part Drama Series "Harlots"
Acclaimed actresses Samantha Morton, Lesley Manville and Jessica Brown Findlay are set to star in the series, which will be produced by Monumental Pictures.

[05/26/16 - 02:37 PM]
"Comedy Bang! Bang!" Gets "Weird" with a One-Week Free Preview of This Season's Premiere Episode
IFC is previewing the first episode of this upcoming season free on IFC.com, through the IFC mobile app, On Demand and wherever the internet lives one week before it premieres on IFC on Friday, June 3.

[05/26/16 - 02:32 PM]
"Brett Gelman's Dinner in America" Special Premieres Friday, July 1st at Midnight (ET/PT) on Adult Swim
The premise is simple: A roundtable discussion in which Brett attempts to engage four distinguished actors - Loretta Devine, Shareeka Epps, Joe Morton and Mack Wilds - in an open forum on racism.

[05/26/16 - 01:43 PM]
AMC.com Releases the Director's Commentary on the "Preacher" Pilot
Series executive producers and directors Seth Rogen and Evan Goldberg give viewers an exclusive inside look at the premiere episode.

[05/26/16 - 12:52 PM]
CBS to Finish "Angel from Hell," "Rush Hour" Runs on Saturday Nights
Look for the former to return on Saturday, July 2 while the latter will resume on Saturday, July 23.

[05/26/16 - 12:41 PM]
Video: Showtime(R) Drops the New Trailer for Its Music Series "Roadies," The First Original Series from Oscar(R) Winner Cameron Crowe
The series gives an insider's look at the reckless, romantic, funny and often poignant lives of a committed group of roadies who live for music and the de facto family they've formed along the way.

[05/26/16 - 12:07 PM]
Michael Bloom Joins TBS & TNT as Senior Vice President of Unscripted Series and Specials
Most recently, Bloom was instrumental in forging the architecture for ELeague, the new eSports co-venture between Turner and WME | IMG.

[05/26/16 - 12:03 PM]
Kobe Bryant Named "Athlete of the Decade" by Spike TV
Spike TV proudly honors the Lakers' iconic superstar with its first ever "Athlete of the Decade" award to be presented at the network's 10th Annual "Guys Choice" event.

[05/26/16 - 12:02 PM]
WGN America's "Outsiders" Star David Morse Throws Out First Pitch at the Pittsburgh Pirates vs. Arizona Diamondbacks Game, In Celebration of the Start of Production on the Hit Series' Season Two
Morse's first pitch comes on the heels of Pittsburgh Mayor William Peduto declaring Wednesday, May 18 "Outsiders Day," with a proclamation ceremony at City Hall.