or


[03/21/06 - 12:00 AM]
The CW Announces 6 New Long-Term Affiliation Agreements

[via press release from The CW]

THE CW ANNOUNCES 6 NEW LONG-TERM AFFILIATION AGREEMENTS

America's Fifth Broadcast Network Increases National Coverage To Almost 68% Of The Country

Tucson, Columbia (SC), Jackson (MS), Waco-Temple-Bryan And Dothan Are The Latest Markets To Be Served By The CW

The CW announced today that it has signed exclusive, long-term affiliation agreements with stations in Tucson (Sierra Vista), Columbia (SC), Jackson (MS), Waco-Temple-Bryan and Dothan.

The addition of the six stations in these markets increases The CW's national coverage to almost 68% of the country, including 19 of the Top 20 markets and 26 of the Top 30.

The newly signed affiliates are:

* KWBA Tucson (Sierra Vista), AZ, owned by Cascade Broadcasting Group LLC.

* WZRB Columbia, SC, owned by Roberts Broadcasting Company.

* WRBJ Jackson, MS, owned by Roberts Broadcasting Company.

* KWTX Waco & KBTX Bryan in Waco-Temple-Bryan, TX, the digital stations of the CBS affiliates owned by Gray Television, Inc.

* WTVY, Dothan, AL, the digital station of the CBS affiliate owned by Gray Television, Inc.

These stations are in the 71st, 83rd, 89th, 94th and 172nd largest markets in the country, respectively, and represent 1.39% of total U.S. TV households.

WZRB, WRBJ, KWTX-DT, KBTX-DT and WTVY-DT are currently UPN affiliates. KWBA is currently an affiliate of The WB.

"We welcome these six fine stations as the newest members of The CW's affiliate family," said John Maatta, Chief Operating Officer, The CW. "The stations and the companies that operate them are joining with us for an unprecedented business opportunity -- launching a new network with a strong slate of successful shows with proven appeal to young adults and to the many advertisers who want to reach that coveted demographic. We can't wait to start working with our new colleagues at KWBA, WZRB, WRBJ, KWTX-DT, KBTX-DT and WTVY-DT, and to fulfill the promise of the long-term commitments that Cascade Broadcasting, Gray and Roberts Broadcasting have made to The CW."

On January 24, CBS Corporation and Warner Bros. Entertainment announced their intent to form a new 5th network, The CW, to be launched in the fall of 2006. The new broadcasting network will be a joint venture between Warner Bros. Entertainment and CBS Corporation, with each company owning 50%.

In an important strategic move that secures major market distribution for The CW, it was also announced on January 24th that Tribune Broadcasting and the CBS Corporation's UPN affiliates have agreed separately to sign 10-year affiliation agreements with the new network. The combination of Tribune's 16 major market stations (New York, Los Angeles, Chicago, Boston, Dallas, Washington, D.C., Houston, Miami, Denver, St. Louis, Portland, Indianapolis, San Diego, Hartford, New Orleans and Albany) and the 11 CBS-owned UPN major market affiliates (Philadelphia, San Francisco, Atlanta, Detroit, Tampa, Seattle, Sacramento, Pittsburgh, West Palm Beach, Norfolk and Providence) cover the top 13 television markets, 20 of the top 25 television markets and have a total coverage area of more than 47% of the country.

The CW will incorporate The WB's current scheduling model, which consists of a 6 night-13 hour primetime lineup including Monday through Friday nights from 8-10 (EST/PST); Sundays from 7-10 (EST/PST); Sunday from 5-7 (EST/PST) outside of primetime as well as a Monday thru Friday afternoon block from 3-5 (EST/PST) and a 5-hour Saturday morning animation block. Together, the network will program 30 hours a week over seven days for its affiliated stations.

CBS Corporation (NYSE: CBS.A and CBS) is a mass media company with constituent parts that reach back to the beginnings of the broadcast industry, as well as newer businesses that operate on the leading edge of the media industry. The Company, through its many and varied operations, combines broad reach with well-positioned local businesses, all of which provide it with an extensive distribution network by which it serves audiences and advertisers in all 50 states and key international markets. It has operations in virtually every field of media and entertainment, including broadcast television (CBS and UPN), cable television (Showtime and CSTV Networks), local television (CBS Television Stations), television production and syndication (CBS Paramount Television and King World), radio (CBS Radio), advertising on out-of-home media (CBS Outdoor), publishing (Simon & Schuster), theme parks (Paramount Parks), digital media (CBS Digital Media Group and CSTV Networks) and consumer products (CBS Consumer Products). In Fall 2006, UPN will cease operations and The CW, a new fifth broadcast television network, will launch as a joint venture between Warner Bros. Entertainment and CBS Corporation. For more information, log on to www.cbscorporation.com.

Warner Bros. Entertainment, a fully-integrated, broad-based entertainment company, is a global leader in the creation, production, distribution, licensing and marketing of all forms of entertainment and their related businesses. Warner Bros. Entertainment, a Time Warner Company, stands at the forefront of every aspect of the entertainment industry, from feature films to television, home video/DVD, animation, comic books, interactive entertainment and games, product and brand licensing, international cinemas and broadcasting.





  [march 2006]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[07/31/26 - 08:01 AM]
Rebecca Hall to Join Netflix Series Based on Dan Brown's "The Secret of Secrets"
She'll play Katherine Solomon for the upcoming series adaptation of the mystery thriller novel by Dan Brown, the sixth installment in his "Robert Langdon" series.

[07/31/26 - 08:00 AM]
ESPN to Carry More Than 445 MLB Games Across Its Platforms in August
The month-long schedule includes seven newly selected exclusive matchups on ESPN and ABC, ESPN Unlimited MLB Games of the Day and more than 400 out-of-market MLB.TV games available through the ESPN App.

[07/31/26 - 07:01 AM]
Video: "Moria" - Official Trailer - Netflix
In this highly stylized fictionalization, Moria Casán transforms her life story into a symbolic spectacle of fame, controversy and ceaseless reinvention.

[07/31/26 - 07:01 AM]
Video: "The Shards" - Official Trailer 3 - FX
Real friends stab you in the front.

[07/31/26 - 06:04 AM]
"ESPN Jeopardy!" Is Now Streaming on Disney+, Hulu and the ESPN App
The series features ESPN commentators and celebrity sports fans competing on the iconic Alex Trebek Stage.

[07/31/26 - 05:23 AM]
ESPN Announces New Shaboozey Track "High Noon" Featuring Gunna as 2026-27 College Football Season Anthem
ESPN has collaborated with musical artists for the past 13 years to create an anthem that drives excitement and awareness around ESPN's comprehensive college football coverage.

[07/31/26 - 04:56 AM]
Netflix Introduces the "Chumbak" Family, Moving Into Every Home on August 28
"Chumbak" is a feel-good multi-generational comedy set in a contemporary urban Indian neighbourhood where no celebration is too small, no crisis ever stays private and everyday comes with a healthy dose of hungaamaa.

[07/30/26 - 11:33 PM]
Video: "Vadhandhi" Season 2 - Official Trailer - Prime Video
When skeletal remains are unexpectedly discovered at a highway site, SI Moosa Raaza races against time to unveil the truth.

[07/30/26 - 05:01 PM]
Video: "Mousetrap" - Official Teaser - Netflix
A reclusive writer wakes to find his identity stolen - and must ally with a ruthless loan shark to reclaim his life from a man known as "The Rat."

[07/30/26 - 03:37 PM]
HBO Orders New Limited Series "The Trial of Louise Woodward"
Based on a true story, the five-episode limited series stars two-time Emmy nominee Meghann Fahy.

[07/30/26 - 11:11 AM]
Video: We TV and All Reality Share Sneak Peek at New Original Unscripted Series "Love After Lockup: Relationship Rehab" Premiering This October
Five fan-favorite couples from the hit "Love After Lockup" franchise will join psychiatrist and nationally recognized relationship expert, Dr. Ish Major, to repair their broken bonds.

[07/30/26 - 10:37 AM]
NFL Network Added to the ESPN App, Further Expanding Year-Round NFL Coverage for Fans, All in One Place
The addition brings one of football's most established dedicated destinations for live games, replays of unforgettable matchups, studio programming and original content directly into the ESPN App.

[07/30/26 - 09:49 AM]
"American Experience" Announces New Slate of Limited-Series Documentaries for PBS and a Surge in Digital Growth
The new broadcast and digital lineup kicks off with "Lindbergh," a highly anticipated three-part documentary series premiering in May 2027.

[07/30/26 - 09:17 AM]
Paramount+ Greenlights "Clueless" Event Series Starring Alicia Silverstone
Picking up 30 years after the original film, beloved Beverly Hills icon Cher Horowitz has figured out a lot: She's successful in business and has mastered motherhood - that is, until her daughter's high school years, and Cher finds that parenting a teenager makes her feel "clueless" all over again.

[07/30/26 - 09:03 AM]
Video: "A Beautiful Obsession" - Official Trailer - Prime Video
Coming soon - an unflinching four-part docuseries capturing the final chapters of Pep Guardiola's dramatic decade at Man City.