or


[05/09/06 - 12:00 AM]
Upfront: NBC Universal Cable Announces USA Network's Free on Demand and Broadband Premiere of 'Monk' and 'Psych'

[via press release from USA]

UPFRONT: NBC UNIVERSAL CABLE ANNOUNCES USA NETWORK'S FREE ON DEMAND AND BROADBAND PREMIERE OF 'MONK' AND 'PSYCH'

Adelphia, Bresnan Communications, Charter, Comcast, Cox, Insight Communications, Time Warner Cable and Verizon Among Others to Participate in Multi-platform Summer Affiliate Promotion

NEW YORK -- May 9, 2006 -- NBC Universal Cable (NBCUC) promotes USA Network's summer programming and digital initiatives with a multi-platform affiliate marketing campaign to support the Free On Demand (FOD) and broadband premieres of "Monk" and "Psych" June 30, one week prior to the USA broadcast premiere on July 7.

This marks the first time ever that a top rated program will premiere prior to the broadcast airing on both on demand and broadband platforms simultaneously.

Premiere episodes of both shows will be made available to viewers via cable, satellite and telco affiliate's FOD and broadband platforms. Participating affiliates include Adelphia, Charter, Comcast, Cox, Insight Communications, Time Warner Cable and Verizon, in addition to Advanced Cable Communications, Bresnan Communications, Buckeye CableSystem, Knology, Patriot Media and Vista III Media among others.

"This is an extraordinary promotion we've implemented with USA where our affiliates and advertisers can leverage hit shows from cable's number one network to help drive their business," said Jean-Briac Perrette, senior vice president of New Media and chief financial officer, NBCUC. "In addition, affiliates can entice viewers and potential subscribers to their digital on demand and broadband services."

"These broadband and FOD 'firsts' are indicative of USA's on-going efforts to find new and innovative ways to promote our shows across multiple platforms," said Chris McCumber, SVP Marketing and Brand Strategy at USA Network. "We're thrilled to offer viewers the power to choose when, where and how they interact with our content."

USA Network will also create unique content for "Monk" and its newest series "Psych" in support of its summer launches. On a weekly basis, viewers will be able to access exclusive 3-4 minute clips of the opening scene from upcoming episodes of "Monk" in addition to "Monk"-themed ancillary content including behind-the-scenes footage, webisodes and cast interviews. USA will also offer advertisers the opportunity to sponsor these unique new media offerings.

NBCUC will provide affiliates with a robust marketing campaign including TV and radio spots, print and online ads to help drive awareness. Additionally, the promotion will include a local ad sales component, offering affiliates the opportunity to win a "Psych Out Buddy" trip for two to Santa Barbara CA, where the series takes place. Other prizes include iPods and iTunes gift cards.

About USA Network
USA NETWORK is cable television's leading provider of original series and feature movies, sports and entertainment events, off-net television shows, and blockbuster theatrical films. The #1 basic cable network across the board in 1Q06, USA Network is seen in 90 million U.S. homes. The USA Network Web site is located at www.usanetwork.com. Characters Welcome.

About NBC Universal Cable
NBC Universal Cable, a division of NBC Universal, one of the world's preeminent media companies, drives the company's cable strategic development and growth including video-on-demand, pay-per-view, HDTV and retransmission consent, and oversees the cable distribution, marketing and local ad sales of fourteen properties (Bravo, CNBC, CNBC World, MSNBC, mun2, NBC Weather Plus, SCI FI, ShopNBC, Sleuth, Telemundo, Telemundo Puerto Rico, Universal HD, USA and the Olympics on cable). NBC Universal Cable also directs and manages the company's cable and new media investments including A&E, The History Channel, History Channel International, The Biography Channel, National Geographic International, the Sundance Channel and Tivo.





  [may 2006]  
S
M
T
W
T
F
S
 


· MONK (USA)
· PSYCH (USA)





[02/08/16 - 03:42 PM]
"Lopez" Premieres March 30th on TV Land
The cable channel also releases the show's key art and logo.

[02/08/16 - 01:04 PM]
Global Best-Selling Crime Mystery Agatha Christie's "And Then There Were None" Premieres as a Two-Night Event on Lifetime Beginning March 13
Set in 1939 while Europe teeters on the brink of war, the two-night event follows ten strangers with dubious pasts who are lured to Soldier Island, an isolated rock near the Devon coast in southern England.

[02/08/16 - 12:01 PM]
CBS's New Late Night Duo Score Ratings Milestones with Post-Super Bowl Broadcasts
CBS spins the late-night numbers for Sunday, February 7.

[02/08/16 - 11:45 AM]
NBA All-Star 2016 Celebrity Game Presented by Mountain Dew Exclusively on ESPN
Play-by-play commentator Mark Jones, analyst Jon Barry and sideline reporter Cassidy Hubbarth will return to provide commentary for the telecast.

[02/08/16 - 11:00 AM]
#CrushOnComedy This Valentine's Day with FOX Tuesday Night Candygram Wrappers!
Plus: check out FOX's Tuesday "Romance Roulette" videos!

[02/08/16 - 10:48 AM]
"The People v. O.J. Simpson: American Crime Story" Delivers Most-Watched Series Premiere in FX History
FX further spins the numbers for Tuesday, February 2.

[02/08/16 - 10:40 AM]
ABC Orders Comedic Game Show "Big Fan" from Jimmy Kimmel
Andy Richter will host the series, based on the hilarious "Who Knows... ?" the celebrity vs. super-fan game segment that originally aired on "Jimmy Kimmel Live."

[02/08/16 - 10:28 AM]
ZZ Top Frontman Billy Gibbons to Star in New Discovery Pilot "Rockin' Roadsters"
Said installment premieres Monday, February 29 at 10:00/9:00c.

[02/08/16 - 10:19 AM]
New Series "VH1 Family Therapy with Dr. Jenn" Premieres Wednesday, March 16th at 9PM ET/PT
The series features five families at a crossroads in their relationship as they undergo three weeks of intensive family therapy.

[02/08/16 - 10:13 AM]
"Mavis!," The First Feature Documentary About Legendary Soul and Gospel Singer Mavis Staples, Debuts Feb. 29, Exclusively on HBO
Jessica Edwards directs the first feature documentary about this enduring performer.

[02/08/16 - 10:08 AM]
Idina Menzel to Perform on "The Wonderful World of Disney: Disneyland 60"
Menzel will perform in Disney California Adventure Park against the backdrop of "World of Color," the one-of-a-kind nighttime extravaganza.

[02/08/16 - 10:00 AM]
Syfy Renews Original Drama Series "The Magicians" for Second Season
During its first three episodes, "The Magicians" averaged 1.7 million viewers, 853K Adults 18-49 and 910K Adults 25-54 (based on L3 data).

[02/08/16 - 09:36 AM]
America's Favorite Family Returns to A&E with a Star-Studded New Season of "Wahlburgers" and a New Season of the Hit Reality Series "Donnie Loves Jenny"
Said offerings roll out on Wednesday, March 9 and Wednesday, March 16, respectively.

[02/08/16 - 08:41 AM]
Bravo Media's "The Real Housewives of New Jersey" Returns Later This Year
Teresa Giudice, Melissa Gorga and Jaqueline Laurita are among the returning cast members.

[02/08/16 - 08:40 AM]
Sunday's Broadcast Ratings: "Super Bowl L" Delivers Huge for CBS
The Eye's coverage averages over 93.6 million viewers across the night.