or


[05/09/06 - 12:00 AM]
Upfront: NBC Universal Cable Announces USA Network's Free on Demand and Broadband Premiere of 'Monk' and 'Psych'

[via press release from USA]

UPFRONT: NBC UNIVERSAL CABLE ANNOUNCES USA NETWORK'S FREE ON DEMAND AND BROADBAND PREMIERE OF 'MONK' AND 'PSYCH'

Adelphia, Bresnan Communications, Charter, Comcast, Cox, Insight Communications, Time Warner Cable and Verizon Among Others to Participate in Multi-platform Summer Affiliate Promotion

NEW YORK -- May 9, 2006 -- NBC Universal Cable (NBCUC) promotes USA Network's summer programming and digital initiatives with a multi-platform affiliate marketing campaign to support the Free On Demand (FOD) and broadband premieres of "Monk" and "Psych" June 30, one week prior to the USA broadcast premiere on July 7.

This marks the first time ever that a top rated program will premiere prior to the broadcast airing on both on demand and broadband platforms simultaneously.

Premiere episodes of both shows will be made available to viewers via cable, satellite and telco affiliate's FOD and broadband platforms. Participating affiliates include Adelphia, Charter, Comcast, Cox, Insight Communications, Time Warner Cable and Verizon, in addition to Advanced Cable Communications, Bresnan Communications, Buckeye CableSystem, Knology, Patriot Media and Vista III Media among others.

"This is an extraordinary promotion we've implemented with USA where our affiliates and advertisers can leverage hit shows from cable's number one network to help drive their business," said Jean-Briac Perrette, senior vice president of New Media and chief financial officer, NBCUC. "In addition, affiliates can entice viewers and potential subscribers to their digital on demand and broadband services."

"These broadband and FOD 'firsts' are indicative of USA's on-going efforts to find new and innovative ways to promote our shows across multiple platforms," said Chris McCumber, SVP Marketing and Brand Strategy at USA Network. "We're thrilled to offer viewers the power to choose when, where and how they interact with our content."

USA Network will also create unique content for "Monk" and its newest series "Psych" in support of its summer launches. On a weekly basis, viewers will be able to access exclusive 3-4 minute clips of the opening scene from upcoming episodes of "Monk" in addition to "Monk"-themed ancillary content including behind-the-scenes footage, webisodes and cast interviews. USA will also offer advertisers the opportunity to sponsor these unique new media offerings.

NBCUC will provide affiliates with a robust marketing campaign including TV and radio spots, print and online ads to help drive awareness. Additionally, the promotion will include a local ad sales component, offering affiliates the opportunity to win a "Psych Out Buddy" trip for two to Santa Barbara CA, where the series takes place. Other prizes include iPods and iTunes gift cards.

About USA Network
USA NETWORK is cable television's leading provider of original series and feature movies, sports and entertainment events, off-net television shows, and blockbuster theatrical films. The #1 basic cable network across the board in 1Q06, USA Network is seen in 90 million U.S. homes. The USA Network Web site is located at www.usanetwork.com. Characters Welcome.

About NBC Universal Cable
NBC Universal Cable, a division of NBC Universal, one of the world's preeminent media companies, drives the company's cable strategic development and growth including video-on-demand, pay-per-view, HDTV and retransmission consent, and oversees the cable distribution, marketing and local ad sales of fourteen properties (Bravo, CNBC, CNBC World, MSNBC, mun2, NBC Weather Plus, SCI FI, ShopNBC, Sleuth, Telemundo, Telemundo Puerto Rico, Universal HD, USA and the Olympics on cable). NBC Universal Cable also directs and manages the company's cable and new media investments including A&E, The History Channel, History Channel International, The Biography Channel, National Geographic International, the Sundance Channel and Tivo.





  [may 2006]  
S
M
T
W
T
F
S
 


· MONK (USA)
· PSYCH (USA)





[07/01/16 - 09:44 AM]
TV One Addresses National Minority Mental Health Awareness Month with "The Secret She Kept"
Kyla Pratt, Gavin Houston, Kellita Smith and Vanessa A. Williams star in the original movie, premiering Sunday, July 10 on the cable channel.

[07/01/16 - 09:09 AM]
Thursday's Broadcast Ratings: "Big Brother" Rises in Latest Victory for CBS
The Eye wins the evening among total viewers and adults 18-49.

[06/30/16 - 06:50 PM]
"Big Brother" Announces the First Ever "Battle Back" Competition
All four "Battle Back" competitions and the reveal of the winner, will air exclusively during a special episode on Friday, July 22.

[06/30/16 - 02:53 PM]
Science Channel to Premiere "Unearthed" July 5 at 10PM
From the Pyramids to the Parthenon and Big Ben in London, the series reveals the deepest secrets of each structure by using the latest technology to solve mysteries.

[06/30/16 - 02:49 PM]
TLC's "My Big Fat American Gypsy Wedding" Returns with More Unique Dresses and Crazy Catfights
The series' fifth season premieres Sunday, July 17 at 10:00/9:00c.

[06/30/16 - 01:50 PM]
Kellita Smith ("The Bernie Mac Show") Joins the Cast of "In The Cut," Hit Bounce TV Comedy Series Returns for Season Two Tues. July 5 @ 9PM (ET)
Also on tap this season are Angie Stone, Claudia Jordan, Kenny Lattimore and Rolonda Watts.

[06/30/16 - 12:33 PM]
"Queen Sugar" to Debut with Two-Night Premiere Event Tuesday, September 6, and Wednesday, September 7 at 10 PM ET/PT on OWN
Led by acclaimed film director Ava DuVernay, who directed the first two episodes, all episodes in the series' debut season are directed by women.

[06/30/16 - 12:22 PM]
"Basketball Wives" Star Shaunie O'Neal Takes "Shaunie's Home Court" New Series Debuts on VH1 Sunday, July 17th at 10:30 PM ET/PT
The half hour comedic unscripted program follows O'Neal as she works to keep her lively family in line.

[06/30/16 - 11:47 AM]
Original Episodes of NBC Hits "Superstore" and "The Voice" Blind Auditions to Air During the Rio Summer Olympics
Look for said installments on Friday, August 19 and Sunday, August 21 at 10:30 p.m. following Olympics coverage.

[06/30/16 - 10:58 AM]
Marvel Television Returns to San Diego Comic-Con
The fun kicks off Thursday, July 21, with the first-ever San Diego Comic-Con Marvel and Netflix panel session.

[06/30/16 - 10:46 AM]
MTV Invades San Diego Comic-Con with the Return of "Teen Wolf," "MTV Fandom Fest" and "MTV Fandom Awards"
MTV will be on-the-ground with its own branded booth, giving fans an all-new interactive VR experience on the floor of the San Diego Convention Center.

[06/30/16 - 10:34 AM]
Animal Planet's "Dr. Dee: Alaska Vet" Returns with More Heartwarming Animal Rescues
The all-new season premieres Saturday, July 16 at 8:00 p.m. ET/PT on the cable channel.

[06/30/16 - 09:49 AM]
Starting Friday, Your Favorite Films Written and Directed by Albert Brooks Are Available in the U.S.
The films include: Defending Your Life, which marks its 25th anniversary this year; Looking for Comedy in the Muslim World; Lost in America; Modern Romance; Mother; The Muse; and Real Life.

[06/30/16 - 09:31 AM]
Cartoon Network Studios Connects Rising Talent with Mentors in Inaugural 3-Day Animation Jam, July 9-11
This 3-day animation jam continues the tradition of Cartoon Network's widely-recognized, artists-first approach in developing and discovering fresh and innovative content across all platforms.

[06/30/16 - 09:21 AM]
Academy Award(R) Winner and Marine Corps Veteran Gene Hackman Narrates Iwo Jima Film for Smithsonian Channel(TM)
The one-hour special provides new evidence and analysis proving that U.S. Marine Corps Pfc. and Purple Heart recipient Harold Schultz was one of the flag raisers in Joe Rosenthal's iconic Iwo Jima photo on Mount Suribachi.