or


[05/09/06 - 12:00 AM]
Warner BroS. Home Entertainment Group Announces Revolutionary Deal to Publish Legal Film and TV Content Using the Bittorrent Platform

[via press release from Warner Bros. Television]

Warner Bros. Home Entertainment Group Announces Revolutionary Deal to Publish Legal Film and TV Content Using the BitTorrent Platform

May 09, 2006

Warner Bros. Home Entertainment Group today announced a groundbreaking agreement with BitTorrent Inc. to leverage the company's peer-assisted delivery system for the electronic sell through of motion picture and television content in the United States. With this announcement, Warner Bros. becomes the first major studio to provide legal video content via the BitTorrent publishing platform.

The announcement follows BitTorrent's agreement with the Motion Picture Association of America (MPAA) to prevent film piracy and promote innovation in online digital distribution of content. Content published with BitTorrent will be available on the BitTorrent.com website and feature downloadable programming. The distribution channel will leverage BitTorrent's revolutionary "file-swarming" technology, which enables the transfer of massive files from a website to a PC with the speed and bandwidth efficiency of peer-assisted transfers. This new method of delivery is the first peer-assisted network in the U.S. that combines guaranteed availability, high-quality video and rapid download rates.

"The technology behind BitTorrent is elegantly designed for the delivery of large files like TV programs and films. Warner Bros. Home Entertainment Group was established to provide innovative, next-generation distribution models and this relationship provides our company with a unique platform to reach a new set of movie fans," said Kevin Tsujihara, President Warner Bros. Home Entertainment Group. "BitTorrent has made the leap in creating a legal partnership that respects the value of the intellectual property. This has provided us with a next-generation platform for the distribution of our films and TV programs."

BitTorrent will provide the first peer-assisted technology platform to offer U.S. consumers legal content on both a video-on-demand (VOD) and electronic sell through (EST) basis, day-and-date with the DVD release.

The service is intended to launch in summer of 2006 and will initially feature more than 200 Warner Bros. new releases, catalog favorites and television series. Featured titles to be initially offered will include newer releases such as Harry Potter and the Goblet of Fire, Tim Burton's Corpse Bride, Dukes of Hazzard, North Country, and Rumor Has It, as well as library titles such as The Matrix, Dog Day Afternoon, Natural Born Killers, and National Lampoon's Vegas Vacation. TV programming will include shows such as Babylon 5 and Dukes of Hazzard.

"BitTorrent is the ideal platform to publish high-quality content on the Internet. By combining Warner Bros.' popular video content with BitTorrent's proven delivery efficiency, consumers will have an unparalleled way to experience entertainment online," said Ashwin Navin, President and Co-founder of BitTorrent. "As developers of the leading peer-assisted protocol, we're pleased to be working with Warner Bros., an industry innovator with the largest library of motion pictures, to bring our millions of users entertainment at the click of a mouse."

BitTorrent was designed in 2001 to be an effective publication tool for large files on the Web. With the launch of BitTorrent's search engine in 2005, BitTorrent.com became a place for publishers to showcase their content and consumers to find and download content in one convenient location. BitTorrent continues to work with the Motion Picture Association of America (MPAA) to remove copyright infringing content from its search results and is working with studios to replace that content, to provide a secure, legal venue for consumers. With integrated monetization for paid and ad-supported content, the forthcoming BitTorrent service will be an ideal platform for the online distribution of popular video.

"Warner Bros. is in the business of making its movies and TV shows available to as wide an audience as possible. The launch of a legal BitTorrent online video service allows us to extend our reach to places our content would not ordinarily be found legally and opens up new opportunities. Entering into agreements such as this to distribute our content is not only a better way to reach existing and new customers but a reflection of the critical role distribution technologies play in the future of the entertainment industry," said Darcy Antonellis, Executive Vice President, Distribution Technology & Operations, Warner Bros. Entertainment.

About Warner Bros. Home Entertainment Group
The Warner Bros. Home Entertainment Group was founded in 2005 to bring together all of the Warner Bros. Entertainment businesses involved in the digital delivery of entertainment content to consumers, including home video, online, wireless, games and anti-piracy and emerging technologies operations. WBHEG is a strategic recognition of the ongoing changes in the way consumers view entertainment product and seeks to maximize current and next-generation distribution scenarios to make the Studio's content available to audiences through as many channels, platforms and devices as possible.

About BitTorrent Inc.
BitTorrent is home to the world's leading open-source file-sharing protocol by the same name, specifically created to overcome the obstacles of transferring large files over the Internet. Created in 2001, BitTorrent is enabling millions of users worldwide to publish, search and download popular digital content quickly, easily and securely. BitTorrent is a privately held company headquartered in San Francisco, California. For more information, visit www.bittorrent.com.





  [may 2006]  
S
M
T
W
T
F
S
 


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[03/28/17 - 02:16 PM]
Amy Poehler and Nick Offerman Handcraft Their Return to NBC with Six-Episode Order for "The Handmade Project"
The competition series celebrates artisanship and the makers who can create amazing things with their hands ... and a few tools too.

[03/28/17 - 01:39 PM]
"Rescue Dog to Super Dog" Gives Assistance and Comfort to Those in Need and Purpose and a Forever Home to Rescue Dogs
In Animal Planet's new series, shelter dogs are given a second chance to become a companion to someone in need.

[03/28/17 - 01:22 PM]
24-Hour Disney Junior Channel Celebrates 4 Years at #1 Turbocharged by "Mickey and the Roadster Racers"
Disney Channel spins the numbers for the quarter to date.

[03/28/17 - 01:15 PM]
Animal Owners Look to Make Big Changes for Their Overweight Pets in Animal Planet's "My Fat Pet"
In Animal Planet's all-new series, animal expert and trainer Travis Brorsen works with pets and their owners through a four-month long weight-loss journey.

[03/28/17 - 01:01 PM]
"Saturday Night Live" Returns in April with All-Star Lineups
Look for Louis C.K. and The Chainsmokers on April 8 followed by Jimmy Fallon and Harry Styles on April 15.

[03/28/17 - 12:58 PM]
NBC to Broadcast All Winter Olympic Programming Live Across All Time Zones
Whether daytime, primetime or late night, all U.S. viewers will be able to watch NBC's coverage of the XXIII Olympic Winter Games from PyeongChang, South Korea, at the same time.

[03/28/17 - 12:38 PM]
Smithsonian Channel(TM) Goes Beyond the Iconic Franco Zeffirelli Miniseries in "The Real Jesus of Nazareth"
40 years later, the actor who portrayed the Son of God, Robert Powell, is returning to the Holy Land to seek out clues to the real historical figure who inspired Christianity.

[03/28/17 - 11:44 AM]
Nickelodeon Wins 1Q 17 with All Kids' Demos, Marks Yearly Growth and Captures All Top Ten Shows for Kids 2-11 and Kids 6-11
Nickelodeon spins the numbers for the quarter to date.

[03/28/17 - 11:16 AM]
The Family Celebrates Five Years Together in the Emotional 90-Minute Series Finale of "Switched at Birth," Airing Tuesday, April 11, on Freeform
In the emotional 90-minute series finale of the award-winning drama, Kathryn becomes nostalgic when she realizes that it's been five years since the switch was discovered and the two families started living together.

[03/28/17 - 10:41 AM]
"Married at First Sight" Moves to Lifetime Starting April 20
The new spin-off series, "Married at First Sight: Second Chances," giving two past viewer favorites the chance to find love again, debuts Thursday, April 27.

[03/28/17 - 10:30 AM]
Video: Showtime(R) Releases Exclusive Clip from Upcoming Documentary "Disgraced"
The documentary features former Baylor University men's basketball assistant coach Abar Rouse and secret audio recordings of former head coach Dave Bliss.

[03/28/17 - 10:13 AM]
FOX Sports Welcomes Back Big Personality Pierzynski
Hired by FOX Sports initially to be an analyst for the 2011 MLB postseason, Pierzynski joined the FOX Sports team again in 2012, 2013 and 2015.

[03/28/17 - 10:05 AM]
Investigation Discovery Announces Three-Night Special Event Taking Viewers Back to Face 1970s Serial Killer in "Son of Sam: The Hunt for a Killer"
The three-night special event will premiere this summer on the cable channel.

[03/28/17 - 10:05 AM]
Emmy(R)-Winning HBO Comedy Series "Veep," Starring Emmy(R)-Winner Julia Louis-Dreyfus, Returns for Its Sixth Season April 16
Recurring guest stars on the new season include Amy Brenneman, Margaret Colin, Stephen Fry and Paul Scheer.

[03/28/17 - 10:05 AM]
Discovery Channel Announces 2017-2018 Upfront Programming Slate
Highlights include the new scripted anthology series called "Manhunt: Unabomber," which premieres with a special two-hour episode on Tuesday, August 1 at 9:00/8:00c.