or


[08/14/06 - 12:00 AM]
Sonic Has Been Named Exclusive Presenting Partner of USA Network's "Nashville Star"

[via press release from USA]

SONIC HAS BEEN NAMED EXCLUSIVE PRESENTING PARTNER OF USA NETWORK'S "NASHVILLE STAR"

SONIC HAS BEEN NAMED EXCLUSIVE PRESENTING PARTNER OF USA NETWORK'S "NASHVILLE STAR"

NEW YORK, NY � August 14, 2006 � SONIC, America's Drive-In (NASDAQ/GS: SONC), the nation's largest drive-in restaurant chain, has been named exclusive presenting partner of NASHVILLE STAR, USA Network's original grassroots talent search to find America's next great country music star and the nation's top-rated country music program. The announcement was made today by Mark Miller, senior vice president, NBC Universal Cable Entertainment Sales. The fully integrated media and marketing partnership with NASHVILLE STAR will commence with auditions this month, leading up to the premiere of the fifth season in January 2007.

"We are thrilled to have SONIC join USA's NASHVILLE STAR franchise as the show's first fully integrated branded entertainment marketing partner," said Miller. "As we continually work with marketers who are seeking innovative opportunities to reach their consumers, it's a testament to the show franchise that SONIC sees the opportunity of leveraging the show's entire marketing life cycle. We couldn't be more excited about the partnership."

Executive Producer H.T. Owens said "SONIC and NASHVILLE STAR are the perfect match: both are fun, colorful, traditional, quality institutions that radiate the heart and soul of America. This partnership is the perfect way to launch the show's fifth season."

SONIC will be involved in all three phases of the NASHVILLE STAR franchise (casting, live show, concert tour). The SONIC sponsorship will span across all major marketing components, including but not limited to signage at auditions, in-show integration, tagged on-air and custom integrated promo spots, consumer print advertising, radio campaigns and grassroots marketing, as well as an exclusive sponsored presence on the show's official Web site at http://www.usanetwork.com/nashvillestar/.

"This is a first for SONIC and we're excited about the possibilities to take this media property to our customers," said Todd Townsend, vice president and chief marketing officer for SONIC. "NASHVILLE STAR's viewership matches up nicely with SONIC's markets and the interests of many of our customers."

NASHVILLE STAR will hold open auditions in several towns across America. The auditions are open to women and men, ages 18 and over (as of January 1, 2007), who think they have what it takes to make it in the country music business. Updated information on auditions including cities, locations and times, song lists, applications, as well as how to audition if you can't make it to an open call, can be found on http://www.usanetwork.com/nashvillestar/.

For photos from season four of NASHVILLE STAR, as well as photos from previous seasons of the show, please log on to the NBC Universal Media Village at http://www.nbcumv.com/.

SONIC, America's Drive-In (NASDAQ/NM: SONC) started as a hamburger and root beer stand in 1953 in Shawnee, Okla., called Top Hat Drive-In, and then changed its name to SONIC in 1959. The first drive-in to adopt the SONIC name is still serving customers in Stillwater, Okla. As the nation's largest chain of drive-in restaurants, SONIC has more than 3,000 drive-ins coast to coast and in Mexico. More than a million customers eat at SONIC every day. For more information about Sonic Corp. and its subsidiaries, visit SONIC at www.sonicdrivein.com.

Reveille is a leading independent production and distribution company focused on exploiting worldwide intellectual property rights through scripted and alternative television formats. Launched in March of 2002 by Ben Silverman, the company leverages its unique relationships with the world's top broadcasters and producers to acquire, produce and distribute innovative entertainment programming across all television genres such as "The Office" (NBC), which has received five Emmy Award and three Television Critics Association Award nominations; "The Biggest Loser" (NBC); "Betty the Ugly" (ABC); "House of Boateng" (Sundance Channel); "30 Days" (FX); "Blow Out" (Bravo); "Bound For Glory" (ESPN); NASHVILLE STAR (USA); "Date My Mom" (MTV); and "The Restaurant" (NBC). Reveille is also the world leader in creating integrated marketing opportunities for leading advertisers while developing alternative financing paradigms. In addition, Reveille's growing library of programming is distributed to more than 150 countries worldwide through subsidiary Reveille International. The company maintains offices in Los Angeles and New York.

Seen in 90 million homes, USA Network is cable television's leading network of original series and feature movies, sports and entertainment events, network shows and blockbuster theatrical films. The USA Network Web site is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [august 2006]  
S
M
T
W
T
F
S
  


· 30 DAYS (FX)
· BIGGEST LOSER, THE (USA)
· BLOW OUT (BRAVO)
· BOUND FOR GLORY (ESPN)
· NASHVILLE STAR (NBC)
· OFFICE, THE (NBC)
· RESTAURANT, THE (NBC)
· UGLY BETTY (ABC)





[09/30/26 - 05:01 PM]
Video: "Dead-End Job" - Official Teaser - Netflix
Drowning in debt, a young man takes lucrative part-time jobs from a mysterious agency - only to find his hustle for more money turning nightmarish.

[09/30/26 - 04:44 PM]
"Dancing with the Stars" Sails to 7 Million Total Viewers on "Yacht Rock Night"
At 10 p.m., "R.J. Decker" hit a season high in early Live+Same Day Panel Only numbers with 3.20 million Total Viewers.

[09/30/26 - 03:50 PM]
Paramount Skydance and Warner Bros. Discovery Announce Anticipated Closing Date of Paramount Merger
The merger is expected to close on October 6, 2026.

[09/30/26 - 03:27 PM]
Eagles-Bears on "Monday Night Football" Records 22.6 Million Viewers
Said audience marks the second largest Week 3 crowd in the ESPN era (since 2006).

[09/30/26 - 01:07 PM]
Chairman and CEO David Ellison Announces Ynon Kreiz Co-CEO of the Anticipated Combined Paramount and Warner Bros. Discovery at Closing to Help Build the Next-Generation Global Media Company
Upon closing, Ellison will remain Chairman and CEO of the newly combined company, and Kreiz will serve as Co-CEO and join the Board of Directors.

[09/30/26 - 01:00 PM]
Historic "Big Brother" Season Hits 14.8 Billion Minutes Viewed, Up +9% from Last Year
The summer staple also saw year-over-year audience growth, averaging 5.1 million viewers in seven-day multiplatform viewing, up +8% from last summer, while ranking as the summer's most social program across all television programs (excluding sports).

[09/30/26 - 12:50 PM]
ABC's Tuesday Night Kicks Off Strong as "Dancing with the Stars" and Sophomore Drama "R.J. Decker" Each Score 10 Million Total Audience
Sophomore drama "R.J. Decker" earned a total cross-platform audience of 9.61 million, based on viewing over seven days across Hulu, Hulu on Disney+ and linear encores.

[09/30/26 - 12:03 PM]
Video: "Abbott Elementary" - Season 6 Official Trailer
Welcome back, Abbott Elementarians!

[09/30/26 - 11:11 AM]
"Future Housewives," A Series Starring Aariana Madix, Is Now in Development at Peacock
Meet your future favorite!

[09/30/26 - 11:01 AM]
Video: "The Night Agent" Wraps on Final Season - Netflix
Season 4 arrives in 2027 on Netflix.

[09/30/26 - 11:01 AM]
Top 10 Most-Watched Prime Original Films & Series for the Week of September 21
"Neagley," "Reacher," "Sterling Point," "Off Campus," and "El Juicio" led all original series worldwide.

[09/30/26 - 11:00 AM]
E! Announces "The Greatest Year in Pop Culture" Streaming on Fandango and E! Digital Platforms on Monday, October 5
Through archival E! footage and articles, era-defining music, nostalgic film and TV clips, and firsthand accounts from the people who lived it, the series connects the dots between pop culture then and now.

[09/30/26 - 10:00 AM]
Bravo Unveils Full Lineup for Bravo Fan Fest Charleston on Saturday, Oct. 24
The fun doesn't stop there as "Watch What Happens Live with Andy Cohen" will tape four star-studded shows from Charleston to air on Bravo and stream next day on Peacock.

[09/30/26 - 09:01 AM]
Video: "Katseye: Wild Hearts" Trailer & Key Art Debut
The documentary film premieres on Hulu and Disney+ October 16.

[09/30/26 - 09:01 AM]
CNN FlashDoc "Zuckerberg: Facebook and the Cost of Connection" Now Streaming on the CNN App
The documentary special will stream at CNN.com/Watch and on the CNN app starting today, Wednesday, September 30 and will air Sunday, October 4 at 9pm ET on CNN.