or


[09/26/06 - 12:00 AM]
The CW Kicks Off with Its First Two Nights of Original Programming the CW Made Its Official Debut Wednesday as the Number One Network in Adults 18-34 and Women 18-34

[via press release from The CW]

THE CW KICKS OFF WITH ITS FIRST TWO NIGHTS OF ORIGINAL PROGRAMMING The CW Made its Official Debut Wednesday As The Number One Network In Adults 18-34 And Women 18-34

"America's Next Top Model" Delivers Best Premiere EVER in Adults 18-49;

Matches Series' Best Debut in Adults 18-34, Women 18-34 and Women 18-49

"Friday Night SmackDown" Debut Lifts CW To Second In Target Demo Of Men 18-34

"Top Model" and "SmackDown" Boost Several Top 10 Markets in Key Demos

September 26, 2006 (Burbank, CA) - The CW Network made its debut with its first two nights of programming (Wednesday and Friday) and two shows ("America's Next Top Model" and "Friday Night SmackDown") during the week ending Sept. 24. The majority of the CW's fall schedule will roll out with original episodes this week ("Veronica Mars" premieres on Tuesday, Oct. 3).

Despite moving to new local stations in more that two-thirds of the country, both "Top Model" and "SmackDown" got off to strong starts for The CW, out-pacing the competition in their respective key demos and delivering improvements over their year ago performances (see below).

Wednesday 9/20/06

The CW officially launched as Wednesday's number one network in its target demos, winning the night in adults 18-34 (3.2/10) and women 18-34 (4.9/14), with the premiere of "America's Next Top Model."

"America's Next Top Model" scored the series' best premiere ever in adults 18-49 (2.6/7), and matched its best premiere performance in adults 18-34, women 18-34 and women 18-49 (3.8/10). "Top Model" also delivered its second most watched premiere ever (5.261mil).

According to Nielsen data in local peoplemeter markets, "Top Model" gave The CW's local stations in the top 10 markets a dramatic competitive edge.

In 8 of the Top 10 markets, The CW was the top-rated network in women 18-34, including New York (7.6/25, beating all network competition combined from 8-10:00 PM), Los Angeles (6.3/18), Chicago (5.7/19), Philadelphia (9.9/24), San Francisco (4.2/14), Dallas (4.7/17), Atlanta (8.0/20) and Detroit (5.5/14).

In 7 of the Top 10 markets, The CW was the number one network in adults 18-34, including New York (4.5/16), Los Angeles (4.4/13), Chicago (3.7/12), Philadelphia (6.7/19), San Francisco (2.3/8), Atlanta (4.8/14) and Detroit (4.0/11).

"Top Model" steadily grew in each half hour in every key demo and viewers. By the 9:30 final half hour, the hit series had improved by 25% in adults 18-34, 34% in women 18-34, 27% in adults 18-49, 23% in women 18-49 and 21% in viewers.

"Top Model" improved across the board over last fall's Cycle 5 premiere by 7% in adults 18-34, 4% in women 18-34, 13% in adults 18-49 and 9% in women 18-49.

The debut of "Top Model" on The CW delivered double-digit increases over the Wednesdays premieres on the WB last fall (10/5/05) by 68% in adults 18-34, 89% in women 18-34, 73% in adults 18-49 and 81% in women 18-49.

Friday 9/22/06

The debut of "Friday Night SmackDown" lifted The CW to a second place finish for the night in the target demo of men 18-34 (1.9/8). "SmackDown" also beat Fox in adults 18-34 (1.4/6) and viewers (3.7mil).

"SmackDown" is a dramatic improvement over the WB's original line-up of comedies on the same night a year ago, with increases of 27% in adults 18-34, 217% in men 18-34 and 28% in viewers.

"SmackDown's" CW debut improved by 19% in men 18-34 and 28,000 viewers versus the same night last year on UPN (9/23/05). "SmackDown" matched the same night last year in adults 18-34.

According to Nielsen data in local peoplemeter markets, "SmackDown" was a competitive force for The CW's local stations in the top 10 markets, winning Friday night in adults 18-34 in Philadelphia (3.6/13). "SmackDown" placed second in adults 18-34 in New York (2.2/8), Los Angeles (1.8/6) and Atlanta (1.5/5).





  [september 2006]  
S
M
T
W
T
F
S
     


· AMERICA'S NEXT TOP MODEL (VH1)
· VERONICA MARS (HULU)
· WWE SMACKDOWN (USA)





[09/17/25 - 03:15 PM]
Nexstar ABC Affiliates to Preempt "Jimmy Kimmel Live!" Indefinitely Beginning Tonight
The company's owned and partner television stations affiliated with the ABC Television Network will preempt "Jimmy Kimmel Live!" for the foreseeable future beginning with tonight's show.

[09/17/25 - 03:14 PM]
Buccaneers at Texans Delivers 17.4 Million Viewers, ESPN's Most-Watched "MNF" Week 2 Game Since 2008
Additionally, the Buccaneers-Texans is ESPN's most-watched individual game on weeks with multiple "MNF" games, whether a true doubleheader or two games with staggered start times.

[09/17/25 - 02:14 PM]
Apple TV+ Lands "The Off Weeks," New Drama Starring and Executive Produced by Ben Stiller and Jessica Chastain
When divorce throws writing professor Gus Adler's life into chaos, he struggles to hold things together during "on weeks" when he has custody of his kids.

[09/17/25 - 12:21 PM]
Prime Video Announces Franchise Expansion with Greenlight of "The Summer I Turned Pretty" Movie
While story details are still under wraps, the surprise news was announced this evening at the series' finale red carpet celebration in Paris, France.

[09/17/25 - 12:01 PM]
Most Valuable Promotions Moves Blockbuster Jake Paul vs. Tank Davis Event to Miami, Florida's Kaseya Center on Friday, November 14, Live Globally Only on Netflix
The blockbuster event, Jake vs. Tank, pits boxing's most-watched disruptor against one of the sport's most feared punchers in a collision that has been four years in the making.

[09/17/25 - 12:01 PM]
Next on Disney+, Hulu, and ESPN - October 2025
Upcoming premieres include: "Fate" (October 8), "Murdaugh: Death in the Family" (October 15), and "LEGO Frozen: Operations Puffins" (October 24).

[09/17/25 - 12:01 PM]
"Camp Rock 3" Officially Greenlit for Disney+ and Disney Channel
Joe, Nick and Kevin Jonas will return to their iconic roles.

[09/17/25 - 12:00 PM]
"The Price Is Right" and "Let's Make a Deal" Kick Off New Seasons Beginning Monday, Sept. 22 with Special Episodes
The former returns for its landmark 54th season and will introduce a new pricing game in partnership with BetMGM, "The Lion's Share."

[09/17/25 - 10:26 AM]
USA Network Serves Up "Everything on the Menu with Braun Strowman," Premiering Friday, October 24 at 10:00 P.M. ET/PT
The travel series follows WWE legend Braun Strowman as he swaps body slams for bite-sized adventures at some of America's favorite local eateries.

[09/17/25 - 10:23 AM]
"Unaccustomed Earth" Adds Justin Bartha, Jayant Kripalani, Parveen Kaur, Swayam Bhatia and Palomi Ghosh to Cast
They join the previously announced Freida Pinto, Siddharth, Sarayu Blue, Indraneil Sengupta, Adi Roy, and Iyla Sundarsingh Mckaig.

[09/17/25 - 10:13 AM]
Video: Official Trailer - "Abbott Elementary" Returns October 1 on ABC and Stream on Hulu
Watch the season premiere Wednesday, October 1 at 8:30/7:30c on ABC and stream on Hulu.

[09/17/25 - 10:01 AM]
Award-Winning Artist and Horror Aficionado Janelle Monae Returns as "HalloQueen" for AMC Networks' "FearFest" Programming Event Celebrating Horror and Genre
The long-running, annual horror and genre programming event featuring over 650 hours of iconic horror films franchises, new series, specials and more, across linear and streaming.

[09/17/25 - 10:00 AM]
Mario Lopez Set to Host the 52nd Annual Daytime Emmy Awards in Exclusive Collaboration with "Access Hollywood"
The event will be streamed live at watch.theemmys.tv and via The Emmys app on Friday, October 17.

[09/17/25 - 09:56 AM]
"South Park" to Continue on Wednesday, September 24th at 10PM ET/PT on Comedy Central
Regarding tonight's previously scheduled episode: "Apparently when you do everything at the last minute sometimes you don't get it done," said Trey Parker and Matt Stone.

[09/17/25 - 09:07 AM]
The CW Gives Classic TV Fans the Chance to Step Back in Time with "TV We Love"
The nostalgic series celebrates eight of America's most iconic television shows and the indelible mark they left on popular culture.