or


[09/26/06 - 12:00 AM]
The CW Kicks Off with Its First Two Nights of Original Programming the CW Made Its Official Debut Wednesday as the Number One Network in Adults 18-34 and Women 18-34

[via press release from The CW]

THE CW KICKS OFF WITH ITS FIRST TWO NIGHTS OF ORIGINAL PROGRAMMING The CW Made its Official Debut Wednesday As The Number One Network In Adults 18-34 And Women 18-34

"America's Next Top Model" Delivers Best Premiere EVER in Adults 18-49;

Matches Series' Best Debut in Adults 18-34, Women 18-34 and Women 18-49

"Friday Night SmackDown" Debut Lifts CW To Second In Target Demo Of Men 18-34

"Top Model" and "SmackDown" Boost Several Top 10 Markets in Key Demos

September 26, 2006 (Burbank, CA) - The CW Network made its debut with its first two nights of programming (Wednesday and Friday) and two shows ("America's Next Top Model" and "Friday Night SmackDown") during the week ending Sept. 24. The majority of the CW's fall schedule will roll out with original episodes this week ("Veronica Mars" premieres on Tuesday, Oct. 3).

Despite moving to new local stations in more that two-thirds of the country, both "Top Model" and "SmackDown" got off to strong starts for The CW, out-pacing the competition in their respective key demos and delivering improvements over their year ago performances (see below).

Wednesday 9/20/06

The CW officially launched as Wednesday's number one network in its target demos, winning the night in adults 18-34 (3.2/10) and women 18-34 (4.9/14), with the premiere of "America's Next Top Model."

"America's Next Top Model" scored the series' best premiere ever in adults 18-49 (2.6/7), and matched its best premiere performance in adults 18-34, women 18-34 and women 18-49 (3.8/10). "Top Model" also delivered its second most watched premiere ever (5.261mil).

According to Nielsen data in local peoplemeter markets, "Top Model" gave The CW's local stations in the top 10 markets a dramatic competitive edge.

In 8 of the Top 10 markets, The CW was the top-rated network in women 18-34, including New York (7.6/25, beating all network competition combined from 8-10:00 PM), Los Angeles (6.3/18), Chicago (5.7/19), Philadelphia (9.9/24), San Francisco (4.2/14), Dallas (4.7/17), Atlanta (8.0/20) and Detroit (5.5/14).

In 7 of the Top 10 markets, The CW was the number one network in adults 18-34, including New York (4.5/16), Los Angeles (4.4/13), Chicago (3.7/12), Philadelphia (6.7/19), San Francisco (2.3/8), Atlanta (4.8/14) and Detroit (4.0/11).

"Top Model" steadily grew in each half hour in every key demo and viewers. By the 9:30 final half hour, the hit series had improved by 25% in adults 18-34, 34% in women 18-34, 27% in adults 18-49, 23% in women 18-49 and 21% in viewers.

"Top Model" improved across the board over last fall's Cycle 5 premiere by 7% in adults 18-34, 4% in women 18-34, 13% in adults 18-49 and 9% in women 18-49.

The debut of "Top Model" on The CW delivered double-digit increases over the Wednesdays premieres on the WB last fall (10/5/05) by 68% in adults 18-34, 89% in women 18-34, 73% in adults 18-49 and 81% in women 18-49.

Friday 9/22/06

The debut of "Friday Night SmackDown" lifted The CW to a second place finish for the night in the target demo of men 18-34 (1.9/8). "SmackDown" also beat Fox in adults 18-34 (1.4/6) and viewers (3.7mil).

"SmackDown" is a dramatic improvement over the WB's original line-up of comedies on the same night a year ago, with increases of 27% in adults 18-34, 217% in men 18-34 and 28% in viewers.

"SmackDown's" CW debut improved by 19% in men 18-34 and 28,000 viewers versus the same night last year on UPN (9/23/05). "SmackDown" matched the same night last year in adults 18-34.

According to Nielsen data in local peoplemeter markets, "SmackDown" was a competitive force for The CW's local stations in the top 10 markets, winning Friday night in adults 18-34 in Philadelphia (3.6/13). "SmackDown" placed second in adults 18-34 in New York (2.2/8), Los Angeles (1.8/6) and Atlanta (1.5/5).





  [september 2006]  
S
M
T
W
T
F
S
     


· AMERICA'S NEXT TOP MODEL (CW)
· VERONICA MARS (CW)
· WWE SMACKDOWN (SYFY)









[04/28/15 - 10:09 AM]
Video: Starz Releases First Look Trailer for Limited Series "Flesh and Bone"
The eight-hour limited series created by Emmy(R) award-winning "Breaking Bad" writer and executive Producer Moira Walley-Beckett, premieres Sunday, November 8.

[04/28/15 - 09:15 AM]
Disney Junior Orders Second Season of Hit Intergalactic Series "Miles from Tomorrowland"
The series, which charts the outer space missions of young adventurer Miles Callisto and his family as they work together to help connect the galaxy on behalf of the Tomorrowland Transit Authority, incorporates unique space and science facts into each storyline.

[04/28/15 - 09:00 AM]
VH1 Picks Up "Barely Famous" for Season Two
The series features sisters Erin and Sara Foster offering a tongue-in-cheek perspective on the culture of reality TV and the hypocrisy of everyday life in Los Angeles.

[04/28/15 - 08:35 AM]
Monday's Broadcast Ratings: "The Voice" Keeps Demo Crown at NBC
Plus: "Stalker" returns to CBS up a tick from its last Wednesday airing.

[04/28/15 - 08:10 AM]
It's Best to 'Know Your Enemy' on the New Season of "Ink Master" Starting Tuesday, June 23 at 10 PM, ET/PT
This season it's not just about the rivalries the artists create during the competition, each contestant comes with their own personal tattoo rival - their master or apprentice.

[04/28/15 - 08:10 AM]
Underground Cooking Competition "Knife Fight" Returns May 26 on Esquire Network
16 New York area chefs will compete to conquer mystery ingredients and each other, but only one will be left standing.

[04/28/15 - 08:03 AM]
CBS Announces the New Reality Series "The Briefcase," Premiering Wednesday, May 27
The series features hard-working American families experiencing financial setbacks who are presented with a briefcase containing a large sum of money and a potentially life-altering decision: they can keep all of the money for themselves, or give all or part of it to another family in need.

[04/28/15 - 07:36 AM]
WE tv's New Explosive Original Series, "Cutting It: In the ATL" Premieres Thursday, May 21 at 10pm ET/PT
The series follows four glamorous and headstrong salon owners, as they compete to dominate the Atlanta hair game.

[04/28/15 - 07:22 AM]
Bravo Media Travels to the North Shore of Long Island for the New Docu-Series "Secrets and Wives" Premiering Tuesday, June 2 at 10 PM ET/PT
Navigating the pitfalls of marriage and divorce, these six women are all going through the process of reinventing themselves under the microscope of family, friends and exes.

[04/28/15 - 07:02 AM]
IFC Fulfills "Gigi's Bucket List" - Greenlights New Comedy Series Starring David Krumholtz
Eight half-hour episodes start shooting this June in Los Angeles.

[04/28/15 - 06:31 AM]
Hallmark Channel's Emmy(R)-Nominated Lifestyle Program, "Home & Family", Welcomes Back the Network's 2nd Annual "Renew-It-All" Sweepstakes
Following the initiative's successful launch in 2014, Renew-it-All will be back in a major way, guaranteeing one lucky family the chance to renovate and improve their home for a grand prize total that values at over $30,000.

[04/27/15 - 02:06 PM]
The Reign of "Thrones" Continues as Premiere Episode Outpaces Previous Season
HBO further spins the numbers for Sunday, April 12.

[04/27/15 - 02:00 PM]
FOX Sports 1 Offers Extended Coverage from Las Vegas for Mayweather-Pacquiao Superfight
FOX Sports 1 is on hand at the MGM Grand Hotel & Casino Broadcast Center throughout fight week, providing extended preview coverage for original studio programs.

[04/27/15 - 01:50 PM]
The 42nd Annual Daytime Emmy(R) Awards on Pop Become the Network's Most-Watched Live Event in Eight Years
POP spins the numbers for Sunday, April 26.

[04/27/15 - 01:10 PM]
Oxygen Media's "The Prancing Elites Project" Dances Into Viewers' Hearts with Highest-Rated Series Premiere Among All Key Demos Since Network Rebrand
Oxygen further spins the numbers for Wednesday, April 22.