MEDIA ALERT

BETTY SUAREZ LEADS THE PACK AS ONE HUNDRED �UGLY BETTY� LOOK-ALIKES HIT THE STREETS OF NEW YORK

This Thursday �Ugly Betty� proves that ugly is truly the new beautiful, as throngs of Betty Suarezes hit the streets of New York City bringing her characteristic style to the masses, prior to the series premiere that same evening (8:00-9:00 p.m., ET). Preparing for her new position as a representative for Mode Magazine, one hundred �Ugly Betty� look-alikes will visit various New York City hot spots to solidify her position in the world of fashion. Getting ready for the cosmopolitan, label-conscious world of fashion publishing, Betty Suarez will make the rounds at some of New York�s most well known landmarks while dressed in her signature poncho.

Key locations include Penn Station, Grand Central Station, Wall Street, Rockefeller Center, Chelsea Market and Times Square. An �Ugly Betty� is hard to miss. One hundred �Ugly Bettys�? Impossible!

Exact locations and schedules for the �Ugly Betty� look-alikes are available. Photography is welcomed.

ABOUT UGLY BETTY

If you took a moment to get to know Betty Suarez, you�d see how sweet, intelligent and hard-working she is. But few people do, because in the world of high fashion, Betty is the oversized peg in the petite round hole.

�Ugly Betty� stars America Ferrera as Betty Suarez, Eric Mabius as Daniel Meade, Alan Dale as Bradford Meade, Tony Plana as Ignacio, Ana Ortiz as Hilda, Ashley Jensen as Christina, Becki Newton as Amanda, Mark Indelicato as Justin and Vanessa Williams as Wilhelmina Slater. Recurring guest stars are Michael Urie as Marc and Kevin Sussman as Walter.

Based on �Yo Soy Betty La Fea,� the groundbreaking Colombian telenovela that became an international phenomenon, �Ugly Betty� is from Touchstone Television. Academy Award nominee and Emmy Award winner Salma Hayek is executive producer, along with Silvio Horta (�Urban Legends�), Ben Silverman, (�The Office�), Jose Tamez (�The Maldonado Miracle�), James Parriott (�Grey�s Anatomy�) and James Hayman (�Joan of Arcadia�).