or


[11/08/06 - 10:58 AM]
NBC Universal Launches "Ivillage Live," Daytime's First Interactive On-Air, Online and In-Studio Experience
New series, broadcast live from the Universal Orlando Resort, debuts Monday, December 4 on NBCU's owned-and-operated stations, Bravo and iVillageLive.com.

[via press release from NBC Universal Television Stations]

NBC UNIVERSAL LAUNCHES "IVILLAGE LIVE," DAYTIME'S FIRST INTERACTIVE ON-AIR, ONLINE AND IN-STUDIO EXPERIENCE

Broadcast Live at Universal Orlando Resort, "iVillage Live" Debuts Monday, December 4 on NBCU's owned-and-operated stations, Bravo and iVillageLive.com

Charter Sponsors Include The Estee Lauder Companies, Healthy Choice and Unilever

NEW YORK � November 8, 2006 �The NBC Universal Television Stations, iVillage and the Universal Orlando Resort, have joined forces to create daytime's first interactive talk show, available simultaneously on air, online and in front of a live studio audience. Shot at Universal Orlando Resort, "iVillage Live" will build on the popular iVillage brand and connect content, community and commerce in a new experience for the daytime audience. The show launches Monday, December 4 at Noon/ET (11a.m/CT) on the NBC owned-and-operated stations, Bravo and iVillageLive.com, and will be rebroadcast at Noon/PT on the west coast.

Jay Ireland, President of the NBCU Television Stations, Deborah Fine, President, iVillage Properties, and Tom Williams, Chairman of Universal Parks and Resorts, made the announcement today.

"We're thrilled to add 'iVillage Live' to our daytime schedule," said Ireland. "This is a new model we developed for daytime programming in terms of its concept, content, interactivity and brand. The 360-degree premise allows our viewers to interact with the show in the way that best suits them; a true programming first for today's digital age. We believe in this show's potential and look forward to building its audience."

"For over ten years, iVillage.com's loyal audience of women have been connecting online to laugh, learn and share life's moments," said Fine. "'iVillage Live' is a ground-breaking program, which enables our community to extend their conversation in a revolutionary way -- on-air, online and even in person. It is a key component in our effort to bring our noted brand to the marketplace in a unprecedented, multi-platform manner."

"iVillage Live" is a spontaneous and spirited celebration of its viewers, focusing on where they live, what they love, where they shop and what makes them unique. It will explore topics familiar to iVillage.com users, ranging from parenting and pregnancy, to health and beauty, to style and lifestyle. The show also represents a new breed of daytime programming, built specifically around a multi-platform concept that engages viewers on- air, online, on-demand and on-the-go.

Audience participation takes place through the dedicated website, iVillageLive.com, which is housed on iVillage.com, and has been specifically designed to maximize community involvement in the program. In addition to the live show stream, the site will host a daily live chat, portions of which will be discussed during the broadcast and scroll along the bottom of the television screen during relevant moments. A second live chat will take place at Noon/PT allowing west coast viewers to lend their voices to the conversation. A daily poll question and audience comment box will stay open for 24 hours to invite participation and influence the next day's coverage.

Viewers on the go can interact with "iVillage Live" via their mobile phone by texting "IVL 360," to ask questions and share comments during the program, as well as sign up for show reminders, news alerts, ringtones and wallpaper. On-demand access is available through the website, which will make that day's show available for 24 hours after the initial broadcast. After that, visitors to the site can easily search for past episodes of the show, which will be archived by date, segment and topic.

"iVillage Live" will also work closely with its advertising partners to create unique product integration and e-commerce opportunities. The charter sponsors, including Bally Total Fitness; Calphalon; The Estee Lauder Companies, including Aramis & Designer Fragrances, Clinique, Estee Lauder and Origins, among others; GE Profile Appliances; Goody; Graco; Healthy Choice; Overstock.com; Priceline.com and Unilever, will participate in on-air segments, when appropriate, to round out the show and offer value to viewers. On the site, users will have access to a gateway where they can buy the sponsors' products in real time, while also engaged in the program.

"iVillage Live" also marks the first time a theme park is being used as the permanent home for a daily, live talk show. The resort will add to the overall show experience in terms of audience, location, set and content. Universal Orlando draws visitors from all over the world, giving "iVillage Live" the potential to have one of the most internationally diverse studio audiences in daytime. The Park's former "Toon Amphitheater" has been transformed into a new, comfortable space that fits perfectly with the interactive nature of the show, including the installation of audience polling devices attached to each seat.

"'iVillage Live' is the perfect addition to our entertainment lineup," said Williams. "We know that our guests get a real thrill when they get to experience a live TV or movie production. With 'iVillage Live,' they'll get that opportunity every day."

Emmy award winner David Shenfeld will serve as the executive producer of "iVillage Live." He brings a wealth of experience in daytime television to the show, having most recently served as the executive producer of WNYW's "Good Day New York" from 2003 � 2005. Before that, Shenfeld spent two years as the co-executive producer of "Ricki," which he joined in 2000 after serving for two years as a supervising producer for "Good Day New York." Previous experience includes posts as a supervising producer for MTV, where he created, staffed and budgeted "MTV Live" and morning video programs, among other projects, and a line producer for "Fox After Breakfast." Shenfeld also spent three years at FX, during which time he developed and launched the Emmy award-winning daily live show, "The Pet Department" and served as a producer of "Breakfast Time."

"iVillage Live" is produced by the NBC Universal Television Stations, under the direction of Steve Schwaid, SVP of News and Programming for the stations group, who helped create and develop the program.





  [november 2006]  
S
M
T
W
T
F
S
   


· GOOD DAY LIVE (SYNDICATION)
· IN THE LOOP WITH IVILLAGE (SYNDICATION)
· RICKI LAKE (SYNDICATION)









[08/02/15 - 08:50 AM]
Saturday's Broadcast Ratings: "Celebrity Family Feud" Repeats Power Demo Victory for ABC
The Alphabet leads the night among adults 18-49.

[08/02/15 - 08:36 AM]
"Aquarius" Grows by 50% Week to Week in Adult 18-49 for Its Top Rating to Date Among Three Saturday Telecasts
NBC spins the numbers for Saturday, August 1.

[08/01/15 - 11:35 AM]
2015 PBS Arts Fall Festival Celebrates Fifth Anniversary Season
The 2015 PBS Arts Fall Festival returns October 9 at 9:00/8:00c, celebrating its fifth season, with eight new weekly programs.

[08/01/15 - 11:25 AM]
Disney's "Descendants" Waves Magic Ratings Wand for Disney Channel with 6.6 Million Total Viewers
Disney Channel spins the numbers for Friday, July 31.

[08/01/15 - 09:50 AM]
New Episodes of "Super Why!" Soar Onto PBS Kids Starting August 17
Developed for children ages 3-6, the series helps kids explore reading and the alphabet, word families, spelling, comprehension and vocabulary as they follow their favorite Storybrook Village characters on interactive adventures.

[08/01/15 - 09:49 AM]
PBS Kids Premieres All-New Movie, "Curious George 3: Back to the Jungle"
In this adventure-filled feature-length movie, Curious George takes a trip to space but crash-lands in the jungles of Africa, leading to an unforgettable journey with new animal friends.

[08/01/15 - 08:54 AM]
Friday's "Dateline" Hits Three-Week Highs in 18-49 and Total Viewers
NBC spins the numbers for Friday, July 31.

[08/01/15 - 08:45 AM]
Friday's Broadcast Ratings: "Dateline" Powers NBC to Demo Victory
The Peacock leads the night among adults 18-49 for the fifth consecutive week.

[07/31/15 - 04:01 PM]
Raven-Symone Returns to Disney Channel to Guest Star in a Special Episode of Hit Spy Comedy "K.C. Undercover," Monday, September 7
The special one hour episode featuring a tour de force of audacious physical comedy, imagination and unexpected disguises, premieres on said Monday.

[07/31/15 - 03:50 PM]
The CW Sets New Season Premiere Date for "Crazy Ex-Girlfriend" and "Jane the Virgin"
Both series will now roll out one week earlier, on Monday, October 12.

[07/31/15 - 03:33 PM]
AMC's Martial Arts Drama Series "Into the Badlands" to Premiere Sunday, November 15th at 10:00 P.M. ET/PT
The series premiere will coincide with AMC's newest movie event, "AMC FightFest," a two-week martial arts movie marathon beginning Monday, November 2 through Friday, November 13.

[07/31/15 - 03:32 PM]
AMC Confirms 15-Episode Order for Second Season of "Fear the Walking Dead"
As previously announced, the series will debut in the U.S. Sunday, August 23 at 9:00/8:00c with an extended 90-minute episode.

[07/31/15 - 03:31 PM]
AMC Places Straight-to-Series Order for "The West" (WT) from Executive Producers Robert Redford and Stephen David Entertainment
In addition, AMC announced today that "The Making of The Mob," also executive produced by Stephen David Entertainment.

[07/31/15 - 01:37 PM]
"Shadowhunters" Star Alberto Rosende to Participate in a Live Twitter Chat with Fans on Tuesday, August 4
Starting at 12:00pm PT/3:00pm ET, fans can tweet Alberto Rosende (@arosende) using #AskAlberto in their message.

[07/31/15 - 01:01 PM]
Starz Releases All New "Blunt Talk" Key Art and Trailer, First Look Photo of Lucy Lawless in "Ash vs Evil Dead," and "Survivor's Remorse" Trailer from TCA
"Blunt Talk" and "Survivor's Remorse" both kick off on Saturday, August 22 on the pay channel.