NBC GOES THE WHOLE NINE YARDS IN GIVING CRITICALLY HAILED 'FRIDAY NIGHT LIGHTS' A FULL-SEASON ORDER OF EPISODES FOR 2006-07

BURBANK � November 13, 2006 � NBC has given a full-season order for 2006-07 to its critically hailed freshman drama "Friday Night Lights" (Tuesdays, 8-9 p.m. ET), it was announced today by Kevin Reilly, President, NBC Entertainment.

"We're proud to reward an authentic, poignant series like 'Friday Night Lights' with a full-season order, demonstrating our confidence in it's appeal and quality," said Reilly. "Television critics and devoted fans have supported the show with well-deserved praise for the executive producers, writers and exceptionally talented cast."

"Friday Night Lights" is averaging a 2.7 rating, 7 share in adults 18-49 and 6.7 million viewers overall with Tuesday originals through November 5. The acclaimed drama delivered 18-49 increases from its first half-hour to its second with each of its first five Tuesday telecasts. On a special Monday, October 30 telecast, "Friday Night Lights" won its time period among adults 18-34, men 18-34 and men 18-49.

Inspired by the book and the film "Friday Night Lights," NBC's poignant series centers on the small rural town of Dillon, Texas, where the coveted state football championship rings are held in the highest regard. Dillon's promising high school team, its star quarterback, and newly appointed head coach Eric Taylor (Kyle Chandler, "King Kong," "Grey's Anatomy") continually feel the mounting pressure of the town's pride and honor riding on their shoulders as soon as the Panthers' new football season kicks off.

The strong cast also includes: Scott Porter ("The Bedford Diaries") as the severely injured team captain and first-string quarterback Jason Street; Gaius Charles ("Book of Daniel") as feared running back Brian "Smash" Williams; Taylor Kitsch ("Kyle XY") as running back Tim Riggins; Connie Britton ("The Brothers McMullen," "24") as Taylor's supportive wife, Tami; Zach Gilford ("The Last Winter") as third-string quarterback Matt Saracen, and Minka Kelly ("What I Like About You") as Lyla Garrity, Panther cheerleader and Street's girlfriend.

Also starring are: Aimee Teegarden ("Ned's Declassified School Survival Guide") as Coach Taylor's daughter, Julie; Adrianne Palicki ("South Beach") as Tyra Collette, and Jesse Plemons ("Grey's Anatomy") as Landry Clarke.

The series is executive-produced by Peter Berg (the film "Friday Night Lights," "The Rundown"), who also wrote and directed the pilot, as well as Brian Grazer ("The Da Vinci Code," "A Beautiful Mind"), Jason Katims ("Roswell"), David Nevins ("Arrested Development," "24") and Sarah Aubrey ("Bad Santa," "The Kingdom"). "Friday Night Lights" is a production of Imagine Television, NBC Universal Television Studio and Film 44.