or


[11/20/06 - 11:17 AM]
Identity, an Original Game of First Impressions Hosted by Penn Jillette, to Premiere on NBC as Five-Night Event from December 18-22
Executive producer Ben Silverman describes the new series as "a next generation game show about an individual's ability to read people based off of perception and judgments of others."

[via press release from NBC]

"IDENTITY," AN ORIGINAL GAME OF FIRST IMPRESSIONS HOSTED BY PENN JILLETTE, TO PREMIERE ON NBC AS FIVE-NIGHT EVENT FROM DECEMBER 18-22

Strong Instincts Are Rewarded As Contestants Are Challenged To Size Up Strangers For A Chance To Win $500,000

BURBANK -- November 20, 2006 -- NBC announced today its new original alternative series "Identity," the ultimate mind game hosted by Emmy Award-winning comedian/magician Penn Jillette (Penn & Teller), will premiere as a five-night event from Monday, December 18 through Friday, December 22 (8-9 p.m. all nights).

The announcement was made by Kevin Reilly, President, NBC Entertainment.

Craig Plestis, Senior Vice President, Alternative Programming, Development and Specials said, "The deceptively creative concept of this show is both intriguing and addictive," said Reilly. "It entertainingly demonstrates that our minds can often play tricks on us -- and the stakes are raised when there's a fortune to be won. In addition, this is the same week-long strategy of introducing a new game show that worked so well for us with such hits as 'Deal or No Deal.'"

"Identity" is a next generation game show about an individual's ability to read people based off of perception and judgments of others," said Ben Silverman, Executive Producer and Reveille's founder and CEO. "NBC is the perfect home for "Identity", as they continue to support innovative concepts just as they did with our hit programs "The Office" and "The Biggest Loser."

"Identity" is an exhilarating game show from Reveille, the producers of NBC's "The Office," "The Biggest Loser" and "Ugly Betty" where contestants size up a group of strangers in an effort to match their identities and win a top prize of $500,000.

In this intense game of impulse and reasoning where keen perception and instincts can lead to big money, each new contestant faces 12 new strangers and a list of 12 new identities. The game unfolds as the contestant picks an identity - ranging anywhere from a profession to a shoe size - and tries to match it with one of the 12 strangers. The amount of money the contestant accumulates increases with each correctly identified stranger. If all 12 are matched up correctly, the player is rewarded with the top prize of $500,000.

A seasoned host, Jillette brings many talents to his new role, a deal orchestrated by Peter Adam Golden of Golden Entertainment West. Penn is best known as the larger, louder half of the popular comedy-magic team Penn & Teller, a role he has held since 1975. His numerous credits also include authoring five books, two of which made the New York Times best-sellers list, winning an Emmy Award, co-hosting four television series, including the current hit series "Penn & Teller: Bullshit!" and executive producing and co-creating the popular feature film "The Aristocrats."

Reveille's Ben Silverman and H.T. Owens ("Nashville Star", "Date My Mom") serve as executive producers along with Andrew Golder ("Win Ben Stein's Money," "Solitary") and Tim Puntillo ("Friend or Foe," "Fight for Fame"). Mark Koops and Chris Grant of Reveille serve as co-executive producers. "Identity" is a production of Reveille.

Reveille is a leading independent production and distribution company focused on exploiting worldwide intellectual property rights through scripted and alternative television formats. Launched in 2002 by Ben Silverman, the company produces innovative entertainment programming across all television genres such as the Emmy Award-winning "The Office" (NBC), which has also received two Television Critics Association Awards; "The Biggest Loser" (NBC); "Ugly Betty"; "House of Boateng"; "30 Days"; "Blow Out" (Bravo); "Bound For Glory"; "Nashville Star" (USA); "Date My Mom"; and "The Restaurant" (NBC). Reveille is also the world leader in creating integrated marketing opportunities for leading advertisers while developing alternative financing paradigms. In addition, Reveille's growing library of programming is distributed to more than 150 countries worldwide through Reveille International. The company also creates, acquires and develops a broad slate of diverse films through its feature film division, Reveille Motion Pictures. Reveille maintains offices in Los Angeles and New York.





  [november 2006]  
S
M
T
W
T
F
S
   


· BIGGEST LOSER, THE (NBC)
· DEAL OR NO DEAL (NBC)
· FIGHT FOR FAME (E)
· IDENTITY (NBC)
· NASHVILLE STAR (NBC)
· OFFICE, THE (NBC)
· PENN & TELLER: BULLSHIT (SHOWTIME)
· SOLITARY (FOX REALITY)
· UGLY BETTY (ABC)





[07/29/14 - 01:27 PM]
Syfy's "12 Monkeys" to Commence Series Production in Toronto
The network also confirms additional casting, inking Tom Noonan and Emily Hampshire for recurring roles.

[07/29/14 - 12:57 PM]
VH1's "Love & Hip Hop: Atlanta" Is on Fire! All-New Episode Airing on a Special Night: Thursday, July 30th 8:00 PM ET/PT
Said installment will then encore in its regular time period on Monday, August 4 at 8:00/7:00c.

[07/29/14 - 12:52 PM]
Shawn Doyle Tapped as a Recurring Guest Star in USA Network's Globe-Trotting Espionage Drama "Covert Affairs"
He'll play Aleksandre Belenko, a Georgian diplomat educated in the U.S. and celebrated for his work with charitable organizations worldwide.

[07/29/14 - 12:35 PM]
FXX Sets Premiere Date for "The League" Season 6
The series will return on Wednesday, September 3 at 10:00/9:00c followed by new episodes of "Ali G Rezurection."

[07/29/14 - 12:02 PM]
Tom Petty & The Heartbreakers to Perform on "Jimmy Kimmel Live" Thursday, July 31 on ABC
That evening, Kimmel will also welcome actress Kerry Washington from ABC's "Scandal."

[07/29/14 - 11:33 AM]
"The World Dog Awards" Makes Its Television Debut in January, 2015 on The CW
For the first time, dogs will be celebrated for their work in entertainment, health services and the military, along with everyday dogs who found fame on the internet.

[07/29/14 - 10:45 AM]
"Does Someone Have to Go?" Will Air on CNBC on August 20
The short-lived FOX series will rebroadcast on the network beginning on said Wednesday at 9:00/8:00c.

[07/29/14 - 10:34 AM]
NBC's Summer Hit "America's Got Talent" Adds Voting and Instant Save on Google Search Starting Tonight July 29 and 30
The new "Snapple Save" in the results shows completely changes the game in how fans choose the fate of the acts.

[07/29/14 - 10:34 AM]
"Anger Management" Partners with "Partners" Beginning Monday, August 4 on FX
Both Lionsgate-produced comedies will air back-to-back episodes for five consecutive weeks.

[07/29/14 - 10:28 AM]
Original Unscripted Series "Parents Just Don't Understand" to Premiere August 23 on the Hub Network
The unique reality series gives real kids and their parents a chance to find out what it feels like to be in the other person's shoes.

[07/29/14 - 10:25 AM]
American Heroes Channel Celebrates Best July Ever in Prime and Total Day Delivery Among P2+ and HH
American Heroes Channel spins the numbers for the month to date.

[07/29/14 - 10:00 AM]
VH1 Picks Up "Hit the Floor" for a Third Season
Season 3 of VH1's "Hit the Floor" is expected to premiere in May 2015 with 10 new episodes.

[07/29/14 - 09:17 AM]
NBC Will Present Thrilling Three Hour Special "American Ninja Warrior: USA vs. The World" Monday, September 15 (8 - 11 PM ET/PT)
Five of the top competitors from "American Ninja Warrior" will go head-to-head against competitors from Japan and from Europe in a high-stakes competition on the show's famed four-stage finals course.

[07/29/14 - 09:06 AM]
Does Bad Blood Breed Better Art? Find Out On The New Season of "Ink Master" Starting Tuesday, September 2 at 10 PM, ET/PT
This season it is not just about the rivalries you create on the show, each contestant is coming into this competition with a personal tattoo rival.

[07/29/14 - 08:54 AM]
"Running Wild with Bear Grylls" Is the #2 New Reality Show Premiere This Summer on the Big 4
NBC spins the numbers for Monday, July 28.