[12/04/06 - 10:26 AM]
Comedy Central(R) Dials Up the White House for New Animated Series Network Greenlights Amp'D Mobile Original "Lil' Bush: Resident of the United States"
The news marks the first time original mobile programming spawned a TV series.

[via press release from Comedy Central]



For The First Time Original Mobile Programming Migrates To Television


NEW YORK / LOS ANGELES, December 4, 2006 -- COMEDY CENTRAL and Amp'd Mobile today announced that the original animated mobile series "Lil' Bush: Resident of the United States" is making the leap from mobile to television. The new series, which will be co-produced by comedy writer/producer Donick Cary, COMEDY CENTRAL and Amp'd Mobile, is scheduled to launch in 2007 and marks the first time that original content created for the mobile space has crossed over to a linear channel.

Beginning next year, "Lil' Bush: Resident of the United States" will be a true multi-platform series. The show will air first on COMEDY CENTRAL and then it will return to Amp'd Mobile on COMEDY CENTRAL's mobile channel, where fans can also access phone wallpapers and unique character voicetones available for download only on Amp'd.

This landmark announcement and partnership between COMEDY CENTRAL and Amp'd Mobile redefines the traditional method by which creative artists and distribution channels collectively bring top programming to consumers and demonstrates how both COMEDY CENTRAL and Amp'd Mobile are trailblazers in the digital content arena. This deal further emphasizes COMEDY CENTRAL's commitment to creating multi-platform programming that reaches beyond the boundaries of television. With the launch of its original series on COMEDY CENTRAL, Amp'd Mobile entrenches itself as the premiere innovator in mobile entertainment with its finger on the pulse of the youth market.

"'Lil' Bush' is one of the most innovative projects we've seen and a welcome addition to COMEDY CENTRAL's line-up," said Lauren Corrao, executive vice president, original programming and development, COMEDY CENTRAL. "We are thrilled to partner with Amp'd Mobile on this exciting venture the first television series to be born out of an original mobile presentation. COMEDY CENTRAL is one of the leading networks in developing and producing original digital content and we will continue to delve further into this expanding medium to create multi-platform programming."

"COMEDY CENTRAL's pick-up of our first original project truly validates our commitment to quality content and we look forward to expanding our original programming lineup with the all-comedy network, Donick and other top Hollywood producers," said Seth Cummings, senior vice president of content development and programming for Amp'd Mobile. "Since our inception, we've been dedicated to executing our core competencies of being a mobile entertainment development studio and the leading broadband wireless provider for 18-35 customers."

"Whether on a cell phone or TV, some stories just demand to be told. The Bush family has been incredibly generous with their time in helping me to bring these powerfully moving stories to broadcast," said Donick Cary, series creator of "Lil' Bush."

"Lil' Bush: Resident of the United States" is an Amp'd Mobile exclusive animated series featuring Lil' George and his Lil' White House posse including Lil' Condi, Lil' Rummy and the unintelligible, foulmouthed wisecracker, Lil' Cheney. They're like the Lil' Rascals with access to the A-Bomb; getting into mischief, learning stuff, and squaring off with their many rivals like Lil' Kim Jong Il and Lil' Saddam Hussein.

Since its debut earlier this fall, "Lil' Bush" has rapidly gained momentum in the mobile and online space. Episodes from the series became the most viewed video content on Amp'd Mobile almost overnight and all episodes have remained atop the Amp'd video ratings since the series debut on September 1st. The series pilot was also rated the number one video viewed on Break.com throughout September.

About Amp'd Mobile

Amp'd Mobile is the first integrated mobile entertainment company for youth, young professionals and early adopters, and the only 3G carrier in the US specifically targeting that demographic. By leveraging the power of broadband wireless (EVDO), Amp'd Mobile offers traditional services such as voice and text within a completely fresh user interface designed specifically for the "mobile graduate" and third-generation (3G) technology. With a myriad of customizable options to meet each person's individual needs, as well as strategic alliances with top entertainment properties, such as MTVN and Universal Music Group, Amp'd Mobile brings a more relevant, personal experience to the wireless lifestyle with unique music, video, community, entertainment, sports and gaming offerings divided into various channels for quick and easy access. Amp'd Mobile is offered nationwide and more information can be found at www.ampd.com.


COMEDY CENTRAL, the only all-comedy network, currently is seen in more than 90 million homes nationwide. COMEDY CENTRAL is owned by, and is a registered trademark of, Comedy Partners, a wholly-owned division of VIACOM Inc.'s (NYSE: VIA and VIA.B) MTV Networks. COMEDY CENTRAL's Internet address is www.comedycentral.com. For up-to-the-minute and archival press information and photographs visit COMEDY CENTRAL's press-only Web site at www.comedycentral.com/press.

  [december 2006]  


[12/01/15 - 05:40 PM]
ABC's "Marvel's Agent Carter" Season Premiere Moves to January 19
Due to the scheduling of the State of the Union Address on January 12, "Marvel's Agent Carter" will return for a second season of adventure and intrigue on a new date.

[12/01/15 - 12:13 PM]
Hollywood's A-List Heads to Ovation TV for No-Holds-Barred Interview Show, "Los Angeles Times' The Envelope"
The series is hosted by Rebecca Keegan and Mark Olsen who sit down with the year's critically acclaimed directors and actors for an in-depth discussion of their awards-worthy films and the filmmaking process.

[12/01/15 - 12:10 PM]
truTV Expands Scripted Slate with Pre-Launch Renewal of "Those Who Can't," And Begins Development on Three New Scripted Projects
"Those Who Can't" centers on a trio of trouble-making high school teachers played by show creators and executive producers Adam Cayton-Holland, Andrew Orvedahl and Ben Roy.

[12/01/15 - 11:46 AM]
"War & Peace" Reimagined for a New Generation Premieres on Lifetime, A&E and History January 18
The epic features an award-winning cast including Paul Dano, Lily James, James Norton, Jim Broadbent, Gillian Anderson and others.

[12/01/15 - 10:49 AM]
TV One Celebrates Eddie Murphy in PBS' "18th Annual Mark Twain Prize for American Humor" Special This Friday, December 4 at 8 P.M. ET
Originally broadcast on PBS stations nationwide, the special taped at The John F. Kennedy Center for the Performing Arts and features star-studded appearances by leading entertainers and comedians.

[12/01/15 - 10:13 AM]
Video: Starz Releases First Look at "Outlander" Season Two
The Season Two teaser is the first release for Starz' 25 Days of #OutlanderOfferings.

[12/01/15 - 10:07 AM]
"Behind the Magic: Snow White and the Seven Dwarfs" to Air on ABC, Sunday, December 13
Ginnifer Goodwin narrates the one-hour special, which explores the moment where folklore met filmmaking.

[12/01/15 - 09:46 AM]
An All-New "The Biggest Loser" Returns January 4 with a New Host, Theme, Logo, Gym and Format and Eight Compelling Contestant Teams of Two
Dolvett Quince and Jen Widerstrom return to train eight contestant teams of two, all with compelling stories.

[12/01/15 - 08:35 AM]
Monday's Broadcast Ratings: NBC Tops Charts with "The Voice," "Superstore"
The Peacock wins the night in both total viewers and adults 18-49 by wide margins.

[12/01/15 - 08:06 AM]
Video: Netflix Presents "A Very Murray Christmas"
In just 4 days, Bill Murray and his celebrity friends will bring joy and laughter to people all around the world with the Netflix original holiday special.

[12/01/15 - 07:41 AM]
"Bolshoi Babylon," An Unprecedented Inside Look at the Famed Russian Ballet Company in the Wake of Scandal, Debuts Dec. 21 on HBO
The film was previously slated to debut the week prior on Monday, December 14.

[12/01/15 - 07:35 AM]
Nickelodeon Presents Series Finale of Landmark "Nick News with Linda Ellerbee," Commemorating 25 Years on Air, Tuesday, Dec. 15, at 8PM (ET/PT)
Ellerbee, who has announced her retirement, will highlight some of Nick News' most poignant episodes and discussions, while presenting the story and philosophy behind the award-winning series.

[12/01/15 - 07:30 AM]
Juanes, Seth MacFarlane and Trisha Yearwood Added to Lineup for "Sinatra 100 - An All-Star Grammy Concert," Sunday, Dec. 6 on CBS
They join previously announced performers Tony Bennett, Garth Brooks, Zac Brown, Harry Connick, Jr., Celine Dion, Alicia Keys, Lady Gaga, John Legend, Adam Levine, Carrie Underwood and Usher.

[12/01/15 - 07:03 AM]
Luke Bryan, Wiz Khalifa featuring Charlie Puth, and Demi Lovato to Perform in Times Square During "Dick Clark's New Year's Rockin' Eve with Ryan Seacrest 2016"
They join previously announced performers One Direction, who will headline the Billboard Hollywood Party in Los Angeles.

[12/01/15 - 06:51 AM]
Video: MTV Reveals Stunning Opening Title Sequence for "The Shannara Chronicles"
The show open features powerful and stunning visuals of the post-apocalyptic world of "Shannara," harmonized with artist Ruelle's haunting hit song, "Until We Go Down."