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[01/10/07 - 02:46 PM]
Emmy(R)-Award Winning Actress Debra Messing Stars in 'The Starter Wife'
The six-hour television event premieres on Thursday, May 31 at 9:00/8:00c and runs through Thursday, June 28 on USA.

[via press release from USA]

Emmy(R)-Award Winning Actress Debra Messing stars in 'THE STARTER WIFE'

POND'S(R) Face Care Brand Sponsors USA Network Television Event Celebrating Grown-Up Beauty Offers Viewers Multiple Opportunities to Join the Celebration

NEW YORK, Jan. 10 -- The POND'S(R), the anti-aging skin care line has teamed up with USA Network for THE STARTER WIFE, a major television event that celebrates the sexiness, sassiness and confidence of the 40-something woman. Starring Debra Messing, and chronicling the life and times of the newly single and utterly fabulous Molly Kagan, the six-hour television event premieres on Thursday, May 31 at 9pm/8c and runs through Thursday, June 28 on USA Network.

With a lineup of anti-aging products that gives women the beauty "edge," POND'S and THE STARTER WIFE are perfectly aligned: both celebrate the grown-up beauty of women who are full of life and life's experience. In fact, according to a recent POND'S survey, 80 percent of 40-something women say that they are more self-confident now than their former 20-something selves.

Nationwide Search for Fabulous 40-somethings

To encourage women to tune in, POND'S is unleashing a coast-to-coast search for the five 40-something women who best embody the POND'S brand of grown-up beauty. "These women know exactly what their assets are and know how to play them up because when you look good, you feel good and the confidence shows," said Srini Sripada, Unilever, marketing director.

To enter The Starter Wife 40s and Fabulous Contest presented by POND'S, women can log onto http://www.ponds-thestarterwife.com from Wednesday, February 7 to Friday, March 16 to share how their sassiness and confidence shines through in their own lives. Each of the five winners will be featured in separate on-air vignettes highlighting their unique stories and beauty philosophies, which will air during THE STARTER WIFE.

Along with the vignettes, the five winners also will receive the "star treatment" with a weekend of glitz, glamour and grown-up beauty in Los Angeles. From their red carpet Hollywood "debut" at the exclusive, star-studded THE STARTER WIFE premiere party in May to a hair, make-up and clothing makeover with a stylist, the winners will have an action-packed three-day, two-night experience with POND'S. Gigi Levangie Grazer, author of THE STARTER WIFE and executive producer, will be one of four judges.

Saying "I do" to Grown-Up Beauty

POND'S also is giving THE STARTER WIFE viewers the chance to win dazzling right hand diamond rings -- the ultimate symbol of empowerment and confidence for 40+ women. Starting in May, consumers can look for specially marked packages of POND'S products featuring a sticker with a unique game code. One winning code will be revealed each week during THE STARTER WIFE on USA Network (May 31-June 28).

THE STARTER WIFE also stars Tony(R) winner and Emmy(R) nominee Joe Mantegna ("Joan of Arcadia"), Golden Globe(R) winner, Emmy Award winner and Academy Award(R) nominee Judy Davis ("Life with Judy Garland: Me and My Shadow"), Tony winner Anika Noni Rose ("Dreamgirls"), Miranda Otto ("Lord of the Rings") and Emmy winner Peter Jacobson ("As Good As It Gets"), Stephen Moyer ("Quills"), Aden Young ("The Crocodile Hunter: Collision Course") and Chris Diamantopoulos ("Boston Legal") and is directed by Jon Avnet ("Fried Green Tomatoes"). Sara Parriott and Josann McGibbon ("Runaway Bride") penned the project which is produced by NBC Universal Television Studio in association with 3 Arts Entertainment. Stephanie Davis ("The Caveman's Valentine") and Howard Klein ("The Office," "Carnivale") serve as executive producers for 3 Arts, with Jon Avnet, Gigi Levangie Grazer, Josann McGibbon and Sara Parriott also serving as executive producers. Jeff Hayes serves as co-executive producer.

About POND'S(R):

With a rich heritage for more than 100 years, POND'S(R), a Unilever trusted face care brand, was first made famous for its classic Cold Cream. Today, the POND'S product line consists of anti-aging cleansers and moisturizers as well as several classics that meet the needs of women whose faces have begun to show signs of aging. POND'S keeps skin looking its best and helps women feel confident by delivering significant and noticeable skin benefits through innovative and effective ingredients. POND'S products are available at drug, mass merchandisers, club stores and supermarkets nationwide. Suggested retail price ranges from $3.99 to $19.99. For more information and skin care tips on POND'S products, visit http://www.ponds.com.

About Unilever:

Unilever (NYSE: UL, UN), one of the world's largest consumer products companies, aims to add vitality to life by meeting everyday needs for nutrition, hygiene and personal care. Each day, around the world, consumers make 150 million decisions to purchase Unilever products. The company has a portfolio of brands that make people feel good, look good and get more out of life.

In the United States these brands include recognized names such as: Axe, "all," Ben & Jerry's, Bertolli, Breyers, Caress, Country Crock, Degree, Dove personal care products, Hellmann's, Lipton, Knorr, Popsicle, Promise, Q-Tips, Skippy, Slim-Fast, Snuggle, Suave, Sunsilk and Vaseline. All of the preceding brand names are registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever in the United States employs approximately 15,000 people in 66 office and manufacturing sites in 24 states and Puerto Rico- generating more than $9 billion in sales in 2005. For more information visit http://www.unileverusa.com.

About USA Network:

USA Network is cable television's leading provider of original series and feature movies, sports and entertainment events, off-net television shows, and blockbuster theatrical films. The #1 basic cable network across the board for 2006, USA Network is seen in 90 million U.S. homes. The USA Network Web site is located at http://www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.

SOURCE USA Network
http://www.usanetwork.com http://www.ponds-thestarterwife.com http://www.ponds.com http://www.unileverusa.com





  [january 2007]  
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· BOSTON LEGAL (ABC)
· CARNIVALE (HBO)
· JOAN OF ARCADIA (CBS)
· LIFE WITH JUDY GARLAND: ME AND MY SHADOWS (ABC)
· OFFICE, THE (NBC)
· STARTER WIFE, THE (USA)





[05/22/13 - 05:08 PM]
Tuesday's Cable Ratings: NBA Draft Lottery, Playoffs Keep ESPN on Top
Plus: numbers for CNBC's "Crowd Rules," VH1's "I'm Married to a..." and Syfy's "Weird or What?"

[05/22/13 - 04:58 PM]
Oxygen Delivers Best Night In Network History Among All Key Demos
Oxygen spins the numbers for Tuesday, May 21.

[05/22/13 - 04:57 PM]
Exclusive: USA to Open "Summer Camp" on Thursday, July 11
The new reality series will air at 8:00/7:00c followed by "Burn Notice" and "Graceland."

[05/22/13 - 02:29 PM]
BBC America Summer Preview - "Copper," "Luther," "Broadchurch," "In the Flesh," "Bang Goes The Theory," "Top Gear," "Being Human," "Dangerman: The Incredible Mr. Goodwin"
Newly announced dates include "Broadchurch" (August 7) and "Luther" (September 3).

[05/22/13 - 02:18 PM]
Discovery Channel's "Deadliest Catch" Is the #1 Tuesday Primetime Program in Cable for Men 25-54 for Six Consecutive Weeks
Discovery spins the numbers for Tuesday, May 21.

[05/22/13 - 02:15 PM]
Video: CBS News Reveals Opening Sequence for New Six-Part Documentary Series "Brooklyn DA"
The summer entry will premiere Tuesday, May 28 at 10:00/9:00c on the network.

[05/22/13 - 01:17 PM]
Showtime(R) Confirms Guest Stars for Upcoming Third Season of "Homeland"
Joanna Merlin, Nazanin Boniadi, Nazanin Boniadi, Gary Wilmes and Gary Wilmes are among those on tap.

[05/22/13 - 01:17 PM]
Chiller Presents First-Ever Anthology Film - "Chilling Visions: 5 Senses of Fear" Premieres Friday, May 31 at 9 PM
Nick Everhart, Miko Hughes, Miko Hughes, Eric England, Jesse Holland and Andy Mitton are among the directors.

[05/22/13 - 01:11 PM]
David Janollari Signs First-Look Development Deal with NBC Entertainment
Janollari was most recently Head of Programming at MTV and prior to that was President of the WB Network.

[05/22/13 - 01:00 PM]
CBS Orders Single-Camera Comedy "Bad Teacher" for 2013-2014 Season
Based on the hit feature film, Ari Graynor stars as "an always inappropriate, fearless and unapologetic former trophy wife who masquerades as a teacher in order to find a new man."

[05/22/13 - 12:34 PM]
CMT to Debut Special Fan Edition Episodes of "Dog and Beth: On the Hunt" Beginning Sunday, May 26
The "Dog-a-thon" of specially-created fan edition episodes will air on Sunday, May 26 from 5 p.m. - 10 p.m. ET/PT.

[05/22/13 - 12:27 PM]
"Style Pop" Premieres Live Thursday, June 6 at 8PM ET on Style
Each week, a rotating panel of fashion experts will join hosts Jeannie Mai and Louise Roe to dish on all things buzzworthy.

[05/22/13 - 12:16 PM]
ABC Family Launches User-Generated Campaign You Should Know This About Me to Capture the Authentic Voices of the Millenial Generation
The top two winners will each be awarded a $10,000 cash prize.

[05/22/13 - 12:00 PM]
William Baldwin Joins BBC America's "Copper"
Also joining Baldwin at the end of the season is Lindy Booth.

[05/22/13 - 11:15 AM]
Lifetime Original Movie "Anna Nicole" to Premiere June 29
Agnes Bruckner, Martin Landau, Virginia Madsen, Adam Goldberg and Cary Elwes star in the project.